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    Ortto

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    Sold by: Ortto 
    Ortto brings your customer data, marketing automation, and analytics together in an intuitive platform.

    Overview

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    Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful tools into one platform underpinned by AI, teams finally benefit from their marketing automation, customer data, and analytics working together.

    Sophisticated yet easy-to-use, customers trust Ortto to understand their impact, discover their next marketing opportunity, and continuously iterate to deliver great customer experiences at scale.

    Highlights

    • Intuitive marketing automation: Orchestrate messages across channels and send targeted, personalized messages with precision using real-time customer data in a visual, intuitive journey builder.
    • Built for data-driven marketers: Bring data from all your sources into the Ortto CDP to get a single view of your customer and their journey. Get a complete activity feed for every contact record, and use your data to improve every lead and customer interaction including support and sales conversations in Talk.
    • Future-proofed: Access a modern, intuitive, and AI-backed platform that ships regular improvements and updates.

    Details

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    Delivery method

    Deployed on AWS

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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Enterprise Annual
    300k contacts, 2.4M emails, 10GB data retention
    $42,421.80

    Additional usage costs (3)

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    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Cost/unit
    1000 emails
    $1.00
    1000 SMS credits
    $8.00
    Address lookup usage
    $10.00

    Vendor refund policy

    We do not support refunds

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    Our top-rated support team is available 24/6 via the in-app live chat, or by email at help@ortto.com .

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

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    582 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Gomez R.

    Seamless All-in-One Tool for Effortless Customer Profiling

    Reviewed on Nov 21, 2025
    Review provided by G2
    What do you like best about the product?
    It helps us build customers profiles from multiple channels into a central place with ease.
    It has seamless integration capabilities with other tools such as Zapier, Shopify and Salesforce hence it acts as an all-in-one tool thus leads to great workflow.
    What do you dislike about the product?
    I have no dislikes with this tool. It has been seamless in all its functions.
    What problems is the product solving and how is that benefiting you?
    It reduces time wastage as it brings customers data in one place which makes it easy and fast to retrieve and for better insight. This also improves retention of customers engagements.
    Krutika V.

    Perfect Tool for Multi-Channel Campaigns and Seamless Integrations

    Reviewed on Nov 18, 2025
    Review provided by G2
    What do you like best about the product?
    It support multiple channels for messaging which ensures all clients are reached with ease. This makes it a perfect tool for campaigns and marketing.
    It has great integration capabilities with tools like Shopify and Hubstop seamlessly which promotes a well streamlined workflow.
    What do you dislike about the product?
    This tool has been exceptional for us. I have no dislikes.
    What problems is the product solving and how is that benefiting you?
    It helps break barriers of communication occasioned by a wide spread of customers data in different locations as it creates a unified place for customers data.This also helps understand customers interaction journey.
    Ifeoma E.

    Powerful Marketing Automation, But Setup and Integrations Need Improvement

    Reviewed on Oct 22, 2025
    Review provided by G2
    What do you like best about the product?
    Ortto is impressive in consolidation of marketing automation platforms and customer data, which includes unified customer profiles
    The program offers visual journey of our customers, which helps us in customer analytics
    Ortto is versatile in facilitating campaigns and ensuring SMS, emails and notifications are well pushed
    The lead scoring is also a significant feature that Ortto provides and this ensures we have a targeted outreach
    What do you dislike about the product?
    Ortto is not basic in setting up and exploring its full potential, and this calls for multiple orientations and training
    The program misses on some integrations, for instance, we lack major eCommerce integrations
    What problems is the product solving and how is that benefiting you?
    Ortto fetch accurate customer data from emails, CRM, websites and POS and this assist us unify client’s data
    The program automatically triggers or supports marketing, through advanced campaigns and social networking
    The program focuses on vibrant outreach that involves accurate targeting, and this is from powerful demographic segmentations or behavioral analysis
    We fully engage our clients across different space like web, SMS or emails
    Hollie Y.

    Ortto: Intuitive Email Marketing with Powerful Automation and Excellent Support

    Reviewed on Oct 17, 2025
    Review provided by G2
    What do you like best about the product?
    I've been using Ortto for email marketing for over a year now and highly rate the tool. The user interface is clean and intuitive - it's easy to find what you're looking for and navigate between the different features. The journey builder is sophisticated in its capabilities yet easy to use. The customer support is excellent - quick to respond and very helpful. The team always follow up with updates on any outstanding issues or questions. We've also received performance tips from the wider Ortto team with regular reports to help us stay on top of performance and identify any issues.

    Compared to the previous email marketing tool our company was using, I've been able to create much more complex automations that have increased engagement and give me a clearer view on how our campaigns are performing.

    At time of writing this review, the landing page builder has just been released and that's a huge bonus. I've been using Typeform, which came at an additional cost, so having a solution in Ortto will be a cost saving. The available integrations, including Typeform, Salesforce and Meta, is one of the reasons our company chose this software. Implementing these integrations hasn't always been smooth, but that seems to be an issue with the capabilities and reliability of those tools, rather than Ortto.

    So overall, I'm a huge fan and would recommend the software to others.
    What do you dislike about the product?
    Honestly, I can't think of anything. Even when things haven't worked how I thought they would or if there have been bugs, the team have always been so responsive and actioned fixes as quickly as possible that it's hard to find fault.
    What problems is the product solving and how is that benefiting you?
    Ortto solves the problem of managing customer communication at scale when you also need to rely on personalisation for more effective messaging. It's benefitting us by enabling us to do that while pulling in data from different sources.
    Cameron W.

    Powerful Yet Intuitive System

    Reviewed on Oct 16, 2025
    Review provided by G2
    What do you like best about the product?
    It's a perfect combination of a system that is extremely powerful but also very intuitive and easy to use.

    It works extremely well with Salesforce.

    The support team is very knowledgeable, responsive and proactive in helping to solve any questions or issues we have.

    The support during implementation was fantastic.
    What do you dislike about the product?
    Honestly there is nothing I dislike. There are some features I'm keen to see added like conversational messaging, but that's about it.
    What problems is the product solving and how is that benefiting you?
    Ortto has allowed us to bring all our data into one system and link salesforce with our website and event forms so that we have a clear view over supporter engagement and flows. The integrations and API has allowed us to basically achieve everything we need.
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