Ortto
OrttoReviews from AWS customer
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Ortto: The Ultimate Marketing Automation Hub
What do you like best about the product?
I think Ortto is a powerful all-in-one platform that combines customer data, marketing automation, and analytics. It allows me to track user behavior, segment audiences, and deliver personalized messaging across multiple channels. I find the interface user-friendly, and I like that it integrates easily with other tools. Ortto helps improve customer engagement, boosts conversion rates, and saves time through automation. I appreciate its real-time analytics that provide valuable insights, helping me make smarter decisions and enhance customer journeys effectively. Automating my marketing, tracking customer behavior, and personalizing communication makes it easier to grow my business and improve customer engagement efficiently.
What do you dislike about the product?
Ortto could improve by offering more integrations, faster loading times, and enhanced user interface customization options. It could also be improved by enhancing mobile responsiveness, adding more third-party app integrations, providing advanced segmentation tools, simplifying complex automation workflows, and offering more detailed analytics to help users gain deeper insights into customer behavior.
What problems is the product solving and how is that benefiting you?
I use Ortto to automate marketing and improve customer engagement by solving issues like poor engagement and scattered data. It boosts conversions and saves time with personalized messaging and real-time insights, making smarter business decisions easier.
Ortto Simplifies Marketing with Powerful Automation and Analytics
What do you like best about the product?
I like that Ortto comes with amazing features that helps us simplify our marketing needs. From ease of managing customer data to handling analytics, this tool has it all.
I like its capabilities when it comes to marketing automation and that it simplifies our marketing campaigns to ensure success as it also leverages on customer data.
It makes lead scoring and lead capture easy and the tool has made it easy to map customer journey.
Using and customizing Ortto is easy and I like that we can always scale.
With the tool, we also handle marketing analytics effortless and it is a great CDP solution.
I like its capabilities when it comes to marketing automation and that it simplifies our marketing campaigns to ensure success as it also leverages on customer data.
It makes lead scoring and lead capture easy and the tool has made it easy to map customer journey.
Using and customizing Ortto is easy and I like that we can always scale.
With the tool, we also handle marketing analytics effortless and it is a great CDP solution.
What do you dislike about the product?
With Ortto, I have had no complications and all the features works.
What problems is the product solving and how is that benefiting you?
With Ortto, we handle all our marketing automation seamlessly thanks to easy of managing customer data as well as handling lead capture and lead scoring. We have realized increased success in our marketing efforts.
Effective for Marketing, but with a Learning Curve
What do you like best about the product?
I like using Ortto because it allows me to segment data by demographic, behavioral, or budget aspects, making it easier to know what actions to apply in each customer category. This is particularly useful for optimizing our marketing campaigns and attracting new prospects. Additionally, I really appreciate how it allows adding detailed information about each customer and creating invaluable summaries based on their status. I also value Ortto's analytics, which are quite easy to interpret, saving me time in analyzing results.
What do you dislike about the product?
Sometimes I feel that the Ortto portal is mainly intended for companies with several years of experience, which can make it a bit complicated to use for companies like mine that, although we have many years of operation, are just now applying these types of systems and the adaptation is a bit slow. Additionally, the initial setup was complicated since we had never used systems like these and did not have the proper training, which took us weeks to be able to use it correctly.
What problems is the product solving and how is that benefiting you?
I use Ortto to create marketing campaigns, segment data, and easily analyze results, which helps me attract new prospects and save time when studying analytics.
Seamless All-in-One Tool for Effortless Customer Profiling
What do you like best about the product?
It helps us build customers profiles from multiple channels into a central place with ease.
It has seamless integration capabilities with other tools such as Zapier, Shopify and Salesforce hence it acts as an all-in-one tool thus leads to great workflow.
It has seamless integration capabilities with other tools such as Zapier, Shopify and Salesforce hence it acts as an all-in-one tool thus leads to great workflow.
What do you dislike about the product?
I have no dislikes with this tool. It has been seamless in all its functions.
What problems is the product solving and how is that benefiting you?
It reduces time wastage as it brings customers data in one place which makes it easy and fast to retrieve and for better insight. This also improves retention of customers engagements.
Perfect Tool for Multi-Channel Campaigns and Seamless Integrations
What do you like best about the product?
It support multiple channels for messaging which ensures all clients are reached with ease. This makes it a perfect tool for campaigns and marketing.
It has great integration capabilities with tools like Shopify and Hubstop seamlessly which promotes a well streamlined workflow.
It has great integration capabilities with tools like Shopify and Hubstop seamlessly which promotes a well streamlined workflow.
What do you dislike about the product?
This tool has been exceptional for us. I have no dislikes.
What problems is the product solving and how is that benefiting you?
It helps break barriers of communication occasioned by a wide spread of customers data in different locations as it creates a unified place for customers data.This also helps understand customers interaction journey.
Powerful Marketing Automation, But Setup and Integrations Need Improvement
What do you like best about the product?
Ortto is impressive in consolidation of marketing automation platforms and customer data, which includes unified customer profiles
The program offers visual journey of our customers, which helps us in customer analytics
Ortto is versatile in facilitating campaigns and ensuring SMS, emails and notifications are well pushed
The lead scoring is also a significant feature that Ortto provides and this ensures we have a targeted outreach
The program offers visual journey of our customers, which helps us in customer analytics
Ortto is versatile in facilitating campaigns and ensuring SMS, emails and notifications are well pushed
The lead scoring is also a significant feature that Ortto provides and this ensures we have a targeted outreach
What do you dislike about the product?
Ortto is not basic in setting up and exploring its full potential, and this calls for multiple orientations and training
The program misses on some integrations, for instance, we lack major eCommerce integrations
The program misses on some integrations, for instance, we lack major eCommerce integrations
What problems is the product solving and how is that benefiting you?
Ortto fetch accurate customer data from emails, CRM, websites and POS and this assist us unify client’s data
The program automatically triggers or supports marketing, through advanced campaigns and social networking
The program focuses on vibrant outreach that involves accurate targeting, and this is from powerful demographic segmentations or behavioral analysis
We fully engage our clients across different space like web, SMS or emails
The program automatically triggers or supports marketing, through advanced campaigns and social networking
The program focuses on vibrant outreach that involves accurate targeting, and this is from powerful demographic segmentations or behavioral analysis
We fully engage our clients across different space like web, SMS or emails
Ortto: Intuitive Email Marketing with Powerful Automation and Excellent Support
What do you like best about the product?
I've been using Ortto for email marketing for over a year now and highly rate the tool. The user interface is clean and intuitive - it's easy to find what you're looking for and navigate between the different features. The journey builder is sophisticated in its capabilities yet easy to use. The customer support is excellent - quick to respond and very helpful. The team always follow up with updates on any outstanding issues or questions. We've also received performance tips from the wider Ortto team with regular reports to help us stay on top of performance and identify any issues.
Compared to the previous email marketing tool our company was using, I've been able to create much more complex automations that have increased engagement and give me a clearer view on how our campaigns are performing.
At time of writing this review, the landing page builder has just been released and that's a huge bonus. I've been using Typeform, which came at an additional cost, so having a solution in Ortto will be a cost saving. The available integrations, including Typeform, Salesforce and Meta, is one of the reasons our company chose this software. Implementing these integrations hasn't always been smooth, but that seems to be an issue with the capabilities and reliability of those tools, rather than Ortto.
So overall, I'm a huge fan and would recommend the software to others.
Compared to the previous email marketing tool our company was using, I've been able to create much more complex automations that have increased engagement and give me a clearer view on how our campaigns are performing.
At time of writing this review, the landing page builder has just been released and that's a huge bonus. I've been using Typeform, which came at an additional cost, so having a solution in Ortto will be a cost saving. The available integrations, including Typeform, Salesforce and Meta, is one of the reasons our company chose this software. Implementing these integrations hasn't always been smooth, but that seems to be an issue with the capabilities and reliability of those tools, rather than Ortto.
So overall, I'm a huge fan and would recommend the software to others.
What do you dislike about the product?
Honestly, I can't think of anything. Even when things haven't worked how I thought they would or if there have been bugs, the team have always been so responsive and actioned fixes as quickly as possible that it's hard to find fault.
What problems is the product solving and how is that benefiting you?
Ortto solves the problem of managing customer communication at scale when you also need to rely on personalisation for more effective messaging. It's benefitting us by enabling us to do that while pulling in data from different sources.
Powerful Yet Intuitive System
What do you like best about the product?
It's a perfect combination of a system that is extremely powerful but also very intuitive and easy to use.
It works extremely well with Salesforce.
The support team is very knowledgeable, responsive and proactive in helping to solve any questions or issues we have.
The support during implementation was fantastic.
It works extremely well with Salesforce.
The support team is very knowledgeable, responsive and proactive in helping to solve any questions or issues we have.
The support during implementation was fantastic.
What do you dislike about the product?
Honestly there is nothing I dislike. There are some features I'm keen to see added like conversational messaging, but that's about it.
What problems is the product solving and how is that benefiting you?
Ortto has allowed us to bring all our data into one system and link salesforce with our website and event forms so that we have a clear view over supporter engagement and flows. The integrations and API has allowed us to basically achieve everything we need.
Seamless Automation and Insightful Analytics in One Platform
What do you like best about the product?
Ortto provides an excellent combination of marketing automation, customer journey mapping, and analytics in a single platform. Its visual campaign builder and intuitive interface make it easy to design workflows, segment audiences, and track performance in real time.
The best part about Ortto is its ability to integrate data from multiple sources and present it through clear, actionable dashboards. It gives a complete view of customer behavior, helping us make data-driven marketing decisions with confidence.
The best part about Ortto is its ability to integrate data from multiple sources and present it through clear, actionable dashboards. It gives a complete view of customer behavior, helping us make data-driven marketing decisions with confidence.
What do you dislike about the product?
While Ortto is powerful, it can take some time to explore all its features and understand the full potential. A few advanced settings could be made more intuitive for first-time users.
What problems is the product solving and how is that benefiting you?
Ortto helps us automate customer communication, manage email campaigns, and track user engagement in one place. This has reduced manual effort, improved lead nurturing, and increased overall marketing efficiency.
easy to use
What do you like best about the product?
lots of options to tag clients, good ui.
What do you dislike about the product?
can be hard to find specific users in the data base
What problems is the product solving and how is that benefiting you?
client organization and tagging
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