Identifying actionable business opportunity areas and use cases is at the core of the digital transformation process. How digitization will affect their industry or business is not known to companies.

Spryker offers a Digital Opportunity Assessment to answer all relevant questions and gives guidance to identify digital opportunity areas.

The Digital Opportunity Assessment is not directly related to Spryker’s product. The result is a short list of potential digital business models and components.

How does the Digital Opportunity Assessment workflow look like?

• Calibration Survey: A survey shared prior to the assessment to get a high-level understanding of the status quo, challenges, and goals. Base of the pre-assessment outside-in-analysis.

• Digital Opportunity Assessment: Introduction of selected elements of Spryker’s Business Model Navigator. Joint evaluation of relevance in accordance with stakeholder needs. Identification of business opportunity areas and development of high-level use cases.

• Follow-Up (optional): Next steps may be aligned to review a potential roadmap or operationalization of the identified opportunity areas and business models. The Digital Opportunity Assessment shall enable companies with:

• A greater understanding of digital revenue model, digital channels, and digital customer relationship enhancements beyond ‘online shop’.

• A broader range of high-level opportunity areas and use cases to deliver against key business challenges and objectives.

• Initial assessment of business value, user value, and technical feasibility of different use cases as a base for prioritization and further exploration.