
Sold by: Conscia.ai
Conscia provides centralized control over personalization and A/B testing for any channel in a composable tech stack.
Overview
With the shift towards headless and composable architectures with multiple systems of record and the explosion of the number of customer touch points, marketers have lost the ability to personalize and contextualize experiences in a centralized manner. The control over who sees what content when and where falls squarely into the hands of the developer. Conscia brings this control back in the hands of the marketer.
Highlights
- Personalize and tailor experiences on every channel: Conscia returns control back in the hands of business users with a centralized UI to control personalization and A/B testing for all your channels and touch points, not just your website. With a headless experience orchestration engine, you can now personalize your experiences on every channel including mobile, email, SMS, kiosks, digital displays and more.
- A/B Testing and Optimization: With Conscia, you can effectively optimize your content and design to better connect with your audience on all channels, not just your website. With server-side A/B testing, you no longer have to worry about the flicker on the front-end typical of client-side A/B testing approaches.
- Understand how your experiences are performing: Track behavioural signals as your customer interacts with your content and experiences and use powerful insights offered by Conscia to determine how best to optimize your customer experience for every customer.
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