Sold by: Adstra Marketing Data
Deployed on AWS
Specialty Shoppers favor shopping with specialty retailers for specific products, including seasonal items, sporting goods and craft items. Specialty Shoppers are heavy online shoppers and are motivated by Free Shipping.
Overview
Specialty Shoppers - US
Specialty Shoppers Provides Marketers with Consumers That Value Shopping for Specialty Brands and Value Online Convenience
Overview
Specialty Shoppers favor shopping with specialty retailers for specific products, including seasonal items, sporting goods and craft items. Specialty Shoppers are heavy online shoppers and are motivated by Free Shipping.
Product Pricing
The licensing of this product allows each subscribing company to have unlimited employee users.
Trial Data
Obtain a free 30-day trial of this data product here .
Formats
This product is delivered in the following format: Pipe Delimited File
Additional Product Information
Specialty Shoppers are heavy online shoppers. They don’t take time for coupons or promo codes, but they are motivated by Free Shipping. They always read online reviews and are influenced by their children and spouse. Specialty Shoppers value their mobile device as a source of convenience to organize their professional and personal lives, provide access to entertainment and keep them informed. They value connections through social networks for interacting with people with similar interests, friends from their past and brands they trust.
Specialty Shoppers are often in leadership positions. They manage busy schedules and work to balance their career obligations with family commitments. Specialty Shoppers volunteer for local organizations and clubs, engage in fund raising and always exercise their right to vote. All data is de-identified and cannot be used to identify individual consumers.
Key Features
- Curated from multiple, unique first-party data sources.
- ALC has carefully modeled Specialty Shoppers against the U.S. population. For additional modeling options, please contact AmazonSupport@alc.com .
- High-quality, individual level data.
- Includes a persistent synthetic ID which supports full data portability.
- Can be combined with other attribute data sets, including ALC Data Essentials.
- Includes United States consumers.
Benefits
- Customized data applications for marketing
- Omni-channel usage
- Updated frequently to ensure the most current consumer data
- Consistent format for easy integration
Permitted Uses
- Trial Version
- May not be used in production
- May not be shared with third parties
- May not be reverse engineered
Additional Information & Support
- For online information, please visit: https://www.alc.com
- For questions or support, email AmazonSupport@alc.com
Details
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Delivery method
Deployed on AWS
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Pricing
This product is available free of charge. Free subscriptions have no end date and may be canceled any time.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimensions summary
This trial listing offers a single pricing dimension: Product Access (Units). It grants subscribers access to the product at no charge. There are no tiers, instance sizes, or usage add-ons to compare. As a free trial version, you get access to the specialty shopper audience data for U.S. individuals through this one dimension. Because only one option exists, pricing does not scale by volume or usage. You simply subscribe to gain access.
Top-of-mind questions for buyers
It grants subscribers access to the specialty shopper audience data for U.S. individuals. This trial version provides that access at no charge through a single dimension. You subscribe once to gain entry, with no separate metering by seats, records, or query volume.
It focuses on U.S. individuals actively shopping online, drawn from person-based audience data. Segments identify in-market consumers looking to make purchases. The data supports targeting across channels like display, video, audio, and social advertising.
adstradata.com
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Vendor refund policy
No Refunds. Trial Version.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
ALC Segment G (TEST) | All historical revisions | All future revisions | Not included | Not included | ||
Data Dictionary - Personas | All historical revisions | All future revisions | Not included | Not included | ||
Orbits Data Collateral | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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