Overview
Stop Operational Friction in AWS Co-Selling
Manual opportunity submission, duplicate data entry, and delayed ACE updates create quiet drop-off in your AWS co-sell motion. While the AWS Storefront CRM Connector connects AWS Partner Central directly to your primary CRM workspace (Salesforce, HubSpot, or Dynamics), software installation alone does not drive adoption or pipeline velocity.
SaaSNova delivers end-to-end technical configuration, workflow mapping, and sales enablement for the Storefront CRM Connector. We align your CRM objects, field mappings, and pipeline stages with AWS ACE requirements, enabling sales reps to register, update, and manage co-sell deals without ever leaving their primary CRM environment.
Operator-Led Execution Across Implementation & Field Adoption
We don't provide advisory slides or hand off technical documentation. SaaSNova embedded operators design, build, and validate your CRM-to-ACE integration while training your revenue teams on AWS co-sell hygiene.
1. Complete Technical Setup & Mapping: Configuration of the AWS Storefront CRM Connector, field validation, custom object mapping, and automated bidirectional syncing between your CRM and AWS Partner Central ACE.
2. ACE Hygiene & Data Validation: Automated rules ensuring deal submissions satisfy AWS requirements on the first pass, cutting co-sell rejection rates and accelerating AWS field rep assignment.
3. Rep Enablement & Workflow Integration: In-workspace playbooks, field mapping documentation, and team enablement sessions that embed co-selling directly into daily sales reps' routines.
4. Attribution & Pipeline Visibility: Multi-touch tracking setups ensuring AWS-sourced and AWS-influenced deals map directly to your revenue metrics and board-level dashboards.
Expected Business Outcomes
1. Zero Engineering Lift: Full turnkey technical configuration and testing managed entirely by SaaSNova practitioners.
2. Higher Co-Sell Acceptance: Clean data mapping reduces submission errors and accelerates AWS Account Manager matching.
3. Faster Time-to-First-Contact: Inbound AWS referrals land directly in sales reps' queues for immediate follow-up.
4. Complete Pipeline Transparency: Unified reporting across core sales pipeline and cloud-attributed revenue.
Why SaaSNova? SaaSNova is a women-owned, former-AWS-led partner specializing in AWS Marketplace, co-sell, and cloud GTM acceleration. Beyond setting up your CRM connector, we build the operational workflows that maximize ACE adoption and AWS seller engagement. We help you integrate faster, eliminate friction, and scale a repeatable cloud co-sell motion.
Ready to automate your AWS Co-Sell pipeline? Contact SaaSNova today to learn how our operator-led AWS Marketplace GTM Execution Engine can help you integrate your CRM connector, eliminate manual data entry, activate seamless ACE co-selling with AWS field teams, and build a scalable Marketplace business that drives long-term revenue growth. https://www.saasnova.ai/contact
Highlights
- 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐞𝐝 𝐁𝐢-𝐃𝐢𝐫𝐞𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐀𝐂𝐄 𝐒𝐲𝐧𝐜: Seamlessly connect your native CRM to AWS Partner Central, eliminating manual double data entry and syncing opportunity stages, deal values, and close dates in real time.
- 𝐓𝐮𝐫𝐧𝐤𝐞𝐲 𝐎𝐩𝐞𝐫𝐚𝐭𝐨𝐫-𝐋𝐞𝐝 𝐂𝐨𝐧𝐟𝐢𝐠𝐮𝐫𝐚𝐭𝐢𝐨𝐧: End-to-end technical setup, custom field mapping, and data validation rules delivered with zero engineering lift required from your internal team.
- 𝐀𝐜𝐜𝐞𝐥𝐞𝐫𝐚𝐭𝐞𝐝 𝐀𝐖𝐒 𝐂𝐨-𝐒𝐞𝐥𝐥 & 𝐈𝐧𝐛𝐨𝐮𝐧𝐝 𝐑𝐨𝐮𝐭𝐢𝐧𝐠: Built-in data hygiene speeds up AWS field rep acceptance, while inbound AWS referrals drop directly into your sales reps' existing queues for immediate follow-up.
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For support or escalation, customers can reach the team directly at support@saasnova.ai .