Sold by: VML
WPP Enterprise Solutions Privacy-First Customer Intelligence Accelerator Professional Services delivers AI-powered customer data collaboration through secure data clean rooms, unified customer profiles, and predictive analytics built on AWS, Adobe Experience Platform, and InfoSum infrastructure. Our expert team helps enterprises enrich customer data with partner insights—retailers, brands, financial institutions—while maintaining full privacy compliance, driving $150-300K annual AWS consumption per client across SageMaker, S3, Glue, Athena, EventBridge, Lambda, Amazon Marketing Cloud, and QuickSight.
Overview
WPP Enterprise Solutions Privacy-First Customer Intelligence Accelerator Professional Services delivers end-to-end privacy-compliant customer data collaboration through strategic consulting, implementation, and managed optimization services built on AWS, Adobe Experience Platform, and InfoSum data clean room infrastructure. Our expert team partners with you to design, deploy, and scale secure multi-party data collaboration that enriches customer understanding, improves campaign effectiveness, and drives measurable business outcomes—all without sharing raw customer PII.
Highlights
- Privacy-First Data Collaboration at Scale: Deploy InfoSum secure data clean rooms integrated with Adobe Experience Platform and AWS AI services to enable brands and partners to match and enrich customer data without sharing raw PII. Connect to Google, Facebook, and retail platforms that Amazon’s own clean room cannot access. Drive $150-300K annual AWS consumption per client across SageMaker, S3, Glue, Athena, EventBridge, Lambda, AMC, and QuickSight with sustained managed services revenue.
- Tri-Party Technology Integration Expertise: WPP Enterprise Solutions is uniquely positioned as the only partner with deep expertise across InfoSum data clean rooms, Adobe Experience Platform, and AWS infrastructure—a combination traditional SIs and other agencies cannot match. Non-competitive with Adobe AEM, this solution strengthens both Adobe and AWS partnerships simultaneously while delivering repeatable, packaged accelerator implementations with proven reference architectures
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Support
Vendor support
WPP Enterprise Solutions Privacy-First Customer Intelligence Accelerator Professional Services includes dedicated support throughout all engagement phases. Client teams receive direct access to assigned data collaboration strategists, AWS-certified solutions architects, InfoSum integration specialists, Adobe AEP consultants, and client success partners who provide strategic guidance, technical expertise, and hands-on implementation assistance. For more information please contact Nancy.Silver@vml.com
Software associated with this service
By CloudZone
Adobe Experience Manager combines digital asset management and content management into a unified solution for delivering timely, relevant, and personal experiences. Experience Manager allows you to manage and sync data and content across different internal systems as well as customer-facing channels. This amounts to a more comprehensive, unified customer experience that saves your team time while improving your public image.
By InfoSum
The InfoSum Secure Data Clean Room gives businesses the power to instantly match customer data with any partner, extract valuable insights, and execute planning, activation, and measurement strategies with little effort and cost. AWS users can simply connect an S3 instance to an InfoSum Bunker, define privacy controls, and establish direct data partnerships.