Overview
Customer Communications / Outbound Communication enables organisations to manage high‑volume outbound communications efficiently across physical and digital channels, ensuring timely, accurate delivery to citizens via their preferred method. Capita provides a fully managed service for letters, emails, and SMS, removing the operational burden of in‑house printing and dispatch while guaranteeing scale, reliability, and speed. Industrial‑grade print and mail facilities handle millions of communications annually, with assured next‑day dispatch for critical correspondence.
The service supports personalised, data‑driven messaging through variable data printing and integrated digital delivery, allowing each communication to be tailored to the recipient without increasing administrative effort. Advanced postal optimisation and mail sorting reduce undeliverable mail and secure bulk postage discounts, significantly lowering mailing costs. A central management dashboard provides real‑time visibility of outbound jobs, delivery performance, and exceptions, giving organisations full control and transparency over their communications. Accessible formats -including Braille, large print, audio, and multilingual outputs -ensure inclusivity and compliance with public sector accessibility requirements.
By outsourcing outbound communications to Capita, organisations achieve substantial cost savings, faster delivery times, and improved reliability while freeing internal teams to focus on core services. The service scales rapidly to handle spikes in demand, ensuring continuity during peak periods or national programmes without the need for additional staffing. Proven across public sector use cases, Capita’s outbound communication services improve citizen engagement, reduce administrative overhead, and deliver consistent, high‑quality communications at scale.
Highlights
- Omnichannel delivery at scale – Send high‑volume letters, emails, and SMS through a single managed service, ensuring citizens receive communications via their preferred channel.
- Cost‑efficient and reliable dispatch – Industrial‑grade print and mail operations, postal optimisation, and bulk postage discounts significantly reduce mailing costs while ensuring next‑day dispatch for critical communications.
- Personalised, accessible communications – Variable data printing and multi‑format outputs (including Braille, large print, audio, and multilingual options) enable tailored, inclusive messaging without added administrative effort.
Details
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