Demand Generation and Marketing Automation Platform

Ziply is the all-in-one platform for Brand Visibility-Authority-Growth. In todays AI-driven buyer journey, traditional SEO and paid ads are no longer enough. Buyers increasingly turn to large language models (LLMs) and answer engines to research vendors, compare solutions, and decide who to trust. This shift makes AI visibility, authority signals, and content discoverability essential for every B2B company.

Ziply helps businesses measure AI & SEO visibility, benchmark competitors, and close authority gaps with actionable insights. Dynamic KPIs track visibility, sentiment, accuracy, citations, and source diversity, while competitor benchmarks and tailored recommendations show where to focus.

Authority Architecture forms the foundation. Before content creation, Ziply identifies topic pillars, clusters, and micro-topics using external intelligence (competitor activity, buyer trends) and internal resources (existing assets, sales insights). Gap analysis highlights missed opportunities, while ranked priorities ensure every effort strengthens long-term authority.

From there, Ziply powers a Content Factory - enabling teams to create new content, repurpose existing assets, and publish at scale. Blogs, white papers, social posts, newsletters, and videos are optimized for both SEO and AI discoverability. Webinars, meetings, and events are recycled into micro-content, fueling continuous campaigns. Omni-channel publishing extends reach across websites, blogs, forums, and social platforms with consistent brand voice.

To multiply impact, Ziply drives Brand Amplification and Social Selling. Employees, partners, customers, and influencers become authentic advocates through personalized content variants that avoid copy-paste repetition. Each share strengthens authority signals recognized by AI and buyers. Sales reps are empowered to build personal brands, improve their Social Selling Index (SSI), and engage prospects intelligently, turning thought leadership into pipeline velocity.

Ziply also supports Partner Enablement, equipping ecosystems with co-branded content kits, MDF optimization, and social selling alignment. Long-tail partners can activate campaigns without heavy investment, unlocking overlooked revenue opportunities while extending brand presence.

With Performance Analytics and Attribution, Ziply closes the loop. Leaders track visibility across AI and SEO, evaluate content effectiveness, monitor advocacy reach, and measure authority growth. Multi-touch attribution connects these efforts to pipeline acceleration, giving CMOs and CROs the evidence needed to prove ROI.

The benefits are clear:

• Amplify Visibility across AI agents, search engines, and omni-channel platforms.

• Build Authority Signals through topic pillars, clusters, and authority graphs.

• Accelerate Pipeline by uniting content, advocacy, and social selling.

• Repurpose Content to maximize ROI on existing assets.

• Enable Partners with co-branded kits, campaigns, and attribution.

• Gain Insights via KPI dashboards, authority scoring, and attribution analytics.

In short, Ziply unifies what modern B2B companies need to thrive in an era where AI discoverability and authority determine who gets found, trusted, and chosen. By combining measurement, authority mapping, content creation, omni-channel publishing, amplification, partner enablement, and analytics into a single platform, Ziply ensures brands do not just keep up with AI-driven buying - they lead it.