Overview
CloudSmart is the APN Co-sell leader
AWS Co-sell
AWS requires all APN partners to migrate from the legacy Partner Central experience to Partner Central in the AWS Console by September 30, 2026. After this deadline, AWS will begin deprecating features that power your co-selling, Marketplace, and funding workflows. This is not a simple update — it is a fundamental shift in how partner users are authenticated and managed, moving from Partner Central roles to AWS IAM. The account linking decision alone is largely irreversible: choosing the wrong AWS account causes permanent loss of ACE opportunity history, Marketplace private offer associations, and multi-partner collaboration threads. Partner Central Migration Advisory guides your Alliance Lead and IAM Administrator through every step of the AWS-prescribed migration process — account selection, IAM role mapping, user provisioning, migration execution, and post-migration governance. We deliver a Readiness Assessment, Account Selection Decision Guide, User Mapping Worksheet, Migration Readiness Checklist, and Post-Migration Access Process Template. You own the execution; CloudSmart ensures every decision is made correctly before you make it. This engagement is provided at no cost to qualifying APN partners, funded by AWS incentive programming. Available through June 30, 2026 only — AWS incentive funding for this program ends on that date and no new engagements will be initiated afterward. Requires an active APN membership, a designated Alliance Lead, and an IAM Administrator with AWS account access.
AWS Partner Revenue Measurement (PRM) is the mechanism that makes your AWS-influenced revenue visible — to AWS, to the co-sell field, and to the SaaS Co-Sell Benefit program that credits ISV Accelerate partners for revenue they drive. Without PRM tagging in place, your Marketplace Product ID is never associated with the billable AWS resources your customers are running, and that revenue goes unattributed no matter how active your co-sell motion is. As of April 2026, AWS has expanded PRM to include Marketplace Metering support across all commercial regions — making implementation more valuable and the gap for un-tagged partners wider. CloudSmart's PRM Advisory is a focused, expert-led engagement capped at 3 hours of live advisory time. We confirm your Marketplace Product ID and ISV Accelerate enrollment, select the right tagging pattern for your architecture — Partner Account, Customer Account, or Hybrid — and deliver a Reference Implementation Specification built around your actual Product ID. Your technical team executes the tagging; CloudSmart provides the blueprint, IAM advisory for cross-account scenarios, validation guidance in the Partner Central revenue dashboard, and a Tag Governance Policy Template your team can operate independently after the engagement closes. This engagement is provided at no cost to qualifying ISV Accelerate partners, funded by AWS incentive programming. An active AWS Marketplace listing and valid Marketplace Product ID are required — partners without a Product ID are not eligible for this engagement as defined. Available through November 30, 2026.
Highlights
- PCM
- APN Guidance
- PRM
Details
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