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    Invoca

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    Sold by: Invoca 
    Deployed on AWS
    Invoca is the cloud leader in AI-powered conversation intelligence for revenue teams. Their platform gathers data from each digital touchpoint and human interaction with deep integrations with leading technology platforms. With this, marketing, sales, customer experience, and ecommerce teams can create better customer experiences with more conversions and higher revenue.

    Overview

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    Invoca is an AI powered revenue execution platform that connects marketing, commerce and contact center teams to orchestrate seamless buyer journeys and deliver the best AI-driven buyer experiences.

    By using a comprehensive platform with deep integrations with leading technology platforms revenue teams can better connect their paid media investments directly to revenue, improve digital engagement, and deliver the best buyer experiences to drive more sales.

    Invoca's comprehensive revenue execution platforms enable B2C marketing, sales, and contact centers to drive more revenue by connecting the entire buyer journey from the first touch to the final sale. By understanding how online channels like paid media, social, and websites convert customers, marketing teams can optimize their spend, allocate budgets more effectively, and drive more quality leads.

    This same data informs contact centers and sales teams as the buyer journey shifts to offline. With visibility into each caller's digital buying journey, contact centers can direct calls to the right agent and start the conversation with an understanding of what the customer needs. This improves the entire buying experience and transforms conversations into seamless, personalized experiences that convert more revenue.

    By precisely tracking and connecting the caller's digital and call experiences and extracting data and insights from their conversations using AI to understand and anticipate their needs, Invoca is uniquely positioned to help businesses accelerate revenue growth by:

    -Improving conversions and ROAS from search and digital advertising -Automating contact center quality management and improving agent performance -Improving call handling,conversion, and customer experience across all locations.

    With Invoca, top consumer brands, including AutoNation, DIRECTV, Mayo Clinic, Mutual of Omaha, and Verizon, experience unbelievable results powered by undeniable data. Invoca has raised $184M from leading venture capitalists, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures.

    For more information, visit <www.invoca.com >.

    To learn more about how to find the plan that's right for your business, please contact us at partners@invoca.com .

    For custom pricing, EULA, or a private contract, please contact AWS-Marketplace@invoca.com , for a private offer.

    Highlights

    • Attribute phone conversions from digital advertising to improve performance, bid optimizations, and ad targeting. Measure digital marketing performance & make better strategic decisions with unified online & offline data.
    • Connect phone leads to CRM records & pass call disposition, opportunity stage, & revenue from CRM to Invoca to fuel better optimizations. Enrich customer profile data with phone conversion and caller data to get more accurate customer profiles for optimized audience targeting. Improve ecommerce, online conversions & A/B testing with data on when, where and why website visitors convert via phone call.
    • Transform your contact center with Invoca by intelligently routing high-value prospects (bypassing frustrating IVRs) using real-time journey insights to appropriate resources. Empower personalized, efficient conversations with complete digital context, dramatically boosting conversion rates and customer satisfaction. Leverage AI-powered performance scoring to elevate agent coaching and maximize revenue.

    Details

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    Deployed on AWS

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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (2)

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    Dimension
    Description
    Cost/12 months
    Annual Agreement
    Quickstart Pricing (Starting At). Custom Available via Private Offer
    $10,000.00
    Custom Annual Agreement
    Custom Solutions Available via Private Offer Request
    $0.00

    Vendor refund policy

    No Refunds

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    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

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    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    Please contact a member of our support team at questions@invoca.com  or visit our community web page for support resources.

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

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    576 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Shane K.

    Moving into the 21st century

    Reviewed on Aug 25, 2025
    Review provided by G2
    What do you like best about the product?
    Invoca has changed the way we coach and score calls. You can quickly and easily see which agents need coaching and can find trends quickly and easily.
    What do you dislike about the product?
    Getting the signals setup where you have all of the phrases needed takes lots of time and tweaking.
    What problems is the product solving and how is that benefiting you?
    We were unable to pull and find inbound calls quickly and easily before Invoca. We are not much more efficient in coaching and scoring calls.
    Dan L.

    Great call tracking platform with a lot of potential

    Reviewed on Aug 22, 2025
    Review provided by G2
    What do you like best about the product?
    Great platform providing informative call center insights. The account management (Sara Cummings) and onboarding teams (Ryan Marvel) are very friendly and extremely helpful when presented with questions and given program requests. They are always responsive and engaged.
    What do you dislike about the product?
    Recent experiences when Invoca related to platform enhancements have not been the most smooth.

    The last two years, Invoca has presented new functionality that other clients have used and when attempting to partner on the technology build, Invoca's tech team has pivoted in building the functionality to the finish line. The overall default message after continued collaboration is that its a "beta" product and will check in the following year.

    First, in 2024 when working towards adding web lead call tracking which Invoca highlighted another telecom/satellite company uses.

    Then in 2025 for audio call file ingestion via sFTP.

    Our team understands that internal priorities may change, however its been a little frustrating that the communication has not been completely transparent; especially since a new order form was signed which included optimizing these increased services.
    What problems is the product solving and how is that benefiting you?
    Dynamic online inbound customer call tracking
    Diana S.

    Call data for franchise organization

    Reviewed on Aug 20, 2025
    Review provided by G2
    What do you like best about the product?
    Great support, good data available, large product suite, sophisticated capabilities
    What do you dislike about the product?
    Often feel like we are being upsold to get access to additional features
    What problems is the product solving and how is that benefiting you?
    Call tracking and data generating
    Tiffany N.

    Invoca Review Q3Y25

    Reviewed on Aug 20, 2025
    Review provided by G2
    What do you like best about the product?
    Customer service and hands on support from Invoca. We meet with Mallory once a week and she's readily available and very proactive about providing video tutorials and walk throughs.
    What do you dislike about the product?
    Visibility into billing process - was a little complex to not have monthly invoicing like other vendors.
    What problems is the product solving and how is that benefiting you?
    Invoca provides transparency into what customer calls look like. By using these cues, we're able to integrate the actions into our SA360 goals.
    Andrew Jordan B.

    shining [dynamic, TFN-changing] light into dark corners

    Reviewed on Aug 18, 2025
    Review provided by G2
    What do you like best about the product?
    Signal AI is a nice touch that can add helpful context to otherwise boring numbers.
    What do you dislike about the product?
    Should be easier and/or more intuitive to find metadata about specific Invoca TFNs, regardless of whether they're dynamic or static.
    What problems is the product solving and how is that benefiting you?
    Invoca gets us closer to end-to-end attribution by allowing us to better understand the digital contributions of specific campaigns.
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