Magnific (formerly Freepik)

Freepik Company S.L

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External reviews

167 reviews
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    Adrian A.

Huge Time-Saver for Finding and Editing Images for Flyers and Promotions

  • May 01, 2026
  • Review provided by G2

What do you like best about the product?
That it saves me a lot of time when searching for all types of images for creating my flyers o promos for my company's bulletin o announcements. Also, that I can edit, paste o change with AI.
What do you dislike about the product?
That every certaintime, it renames the site and changes everything, so One has to start all over again to undertand the platform.
What problems is the product solving and how is that benefiting you?
For the moment everything is going great, I am learning how to obtain material and how to make good use of it.


    Manila B.

AI-Powered visual creation made fast and effortless"

  • April 27, 2026
  • Review provided by G2

What do you like best about the product?
What I like best about Magnific is how powerful and fast it is for generating and enhancing visuals using AI. I mainly use it for creating images, short videos, and exploring visual concepts, and the results are consistently high-quality. The combination of AI tools, stock assets, and mockups in one place makes it extremely efficient, I can go from idea to execution in just a few steps. It’s a great tool for speeding up creative workflows without sacrificing quality.
What do you dislike about the product?
Sometimes the results vary depending on the input, and getting very specific outcomes can take a few iterations. For more advanced or highly customized projects, you may still need to fine-tune the output with other tools, and it can require a lot of credits. That said, for most use cases it’s fast, reliable, and gets the job done.
What problems is the product solving and how is that benefiting you?
Magnific solves the problem of creating high-quality visual content quickly. Instead of starting from scratch or relying on multiple tools, I can generate, enhance, and adapt images and short videos in one place. This saves time, improves efficiency, and allows me to experiment more with creative ideas, especially in early stages of a project.


    Lyne G.

Easy Color Personalization for Graphics

  • April 16, 2026
  • Review provided by G2

What do you like best about the product?
that I can personalize the colors of the graphics
What do you dislike about the product?
You cannot edit online and with some graphics you only can change to one color
What problems is the product solving and how is that benefiting you?
The company I work at doesn't have a graphic designer in house, so I have to do all the PPT with the tools i find on the internet and i always use freepik


    Kamala B.

Easy-to-Find, On-Theme Visuals with Customizable Vectors and PSDs

  • March 29, 2026
  • Review provided by G2

What do you like best about the product?
The search filters and consistent styling across assets make it easy to quickly find visuals that genuinely match the theme. The editable vectors and layered PSD files also make customization really easy.
What do you dislike about the product?
Some files come with too many unnecessary layers, which takes extra time to clean up before I can actually use them.
What problems is the product solving and how is that benefiting you?
Freepik helps me avoid starting designs from scratch every time by providing ready-made assets that I can quickly adapt. I use it to create marketing creatives and website visuals much faster, which helps me keep my content production consistent without spending hours on design.


    Krish C.

All-in-One Hub for Easy AI Video & Image Generation

  • March 13, 2026
  • Review provided by G2

What do you like best about the product?
It has so many AI models for video and image generation, all curated in one place. It’s very easy to use, and it also includes other helpful features like stock images and assets, which are useful too.
What do you dislike about the product?
Sometimes the AI models don’t work, or they run very slowly, but most of the time everything is good and works perfectly.
What problems is the product solving and how is that benefiting you?
Freepick solves a very real problem. It curates and provides so many models for image and video generation. It also has a great feature called Spaces: an infinite blank canvas where we can create and generate assets, images, and videos, and even make a film out of it. Overall, it’s really good.


    Justin T.

All-in-One AI & Stock Library That’s Fast, Powerful, and Great Value

  • March 13, 2026
  • Review provided by G2

What do you like best about the product?
The all-in-one nature of it is the biggest win. Having AI image generation, AI video generation, and a massive stock library under one subscription means I'm not juggling multiple tools or accounts just to get visual assets done. Also like that the stock photos have a variety of quality options to choose from for download.

The AI image generator is genuinely good for production ready visuals, and the stock photo and video library is deep enough that I rarely come up empty. We use it quite often for our creative work.

It's also fast to use, searching and generating takes very little time, and the interface doesn't get in the way. For the amount of creative output it enables, the value per dollar is hard to beat compared to having separate subscriptions for each use case.
What do you dislike about the product?
Rate limits and slowdowns for AI generations can impact our productivity. Although some models were touted as 'unlimited', these were eventually clawed back or rate limited.
What problems is the product solving and how is that benefiting you?
The core problem it solves is creative asset bottleneck. When projects need quick visuals, whether that's a generated image for a mockup, a stock video for a demo, or an AI-generated scene for a presentation, Freepik means we don't have to wait on anyone or context-switch into a separate workflow. Everything is in one place and ready to go.

The benefit is speed and cost efficiency. We get consistent creative output without stacking multiple tool subscriptions, and the team can stay focused on building rather than hunting for assets. The available AI models are also consistently updated, so we always get the latest AI gen technology available.


    Lliana P.

Great Source of Images and Has Variety of Tools for Editing and Generating Photo

  • March 09, 2026
  • Review provided by G2

What do you like best about the product?
Freepik has a wide variety of images that you can download especially if you have a premium account with them. You can choose what kind of file you want to download including a psd file that lets you edit the image on photoshop.
What do you dislike about the product?
Freepik's AI assistant tool in generating images is not yet advanced and accurate compared to other softwares.
What problems is the product solving and how is that benefiting you?
Freepik provides thousands of stock images that can be used for websites, blogs, or for any references. I'm currently managing a blog website and we use their images on our blogs. I also use Freepik as reference in creating graphic designs for social media posts.


    Kabir A.

Time-Saving Templates and AI Tools with Smooth Navigation

  • March 03, 2026
  • Review provided by G2

What do you like best about the product?
Freepik offers an incredible range of ready to use templates, vectors, AI image tools and background remove features that saves a lot of time during design work. The platform is very easy to navigate, also it Integrates smoothly.
What do you dislike about the product?
The search filters sometimes fail to surface very specific results, even when I narrow things down.
What problems is the product solving and how is that benefiting you?
Freepik solves the challenge of finding professional medical visuals, icons, and banners quickly for our health website. It helps me maintain a clean, trustworthy brand image. It saves design time, reduces dependency on external designers, and allows us to launch campaigns faster.


    Ansh H.

Clean Design Options and Quick Downloads That Streamline Daily Creative Work

  • February 27, 2026
  • Review provided by G2

What do you like best about the product?
Clean design options, Quick downloads and the variety across vectors, photos and icons make daily creative work much smoother without wasting time. It provides multiple option to download.
What do you dislike about the product?
Sometimes the premium assets feel a bit repetitive, and finding something that’s truly different can take more scrolling than I expected.
What problems is the product solving and how is that benefiting you?
It removes the hassle of creating medical visuals from scratch by providing ready-to-use designs that look clean, trustworthy, and professional for health campaigns. It also offers a wide range of medical icons, wellness banners, and editable templates, and using it saves me time when I need to create more marketing artwork.


    Harjoth S.

Making Design Faster and Easier Everyday

  • February 11, 2026
  • Review provided by G2

What do you like best about the product?
I like Freepik because it offers tons of templates, which really help in getting started with tasks. It also makes my life easy by allowing prompt tweaking to create new templates. I use it daily Freepik to find creatives for resources such as decks, posts, presentations, and websites. It solves the problem of spending too much time creating visuals, as I can use existing templates or create new ones by giving prompts.
What do you dislike about the product?
Nothing in particular that I dislike about Freepik.
What problems is the product solving and how is that benefiting you?
Freepik saves me time when creating visuals with templates, and small prompt tweaks make my work easier. It also helps me make my presentation better and more polished overall.