The Total Economic Impact of AWS Marketplace

Read the commissioned Forrester Total Economic Impact™ study to learn how customers benefited from including AWS Marketplace in their software and data procurement strategy

Unlock innovation with features that streamline procurement

  • Software procurement with custom terms, volume pricing, and flexible payment options. 
  • Standardized licensing terms allow organizations to alleviate lengthy negotiations, streamline software procurement and speed innovation for their business.
  • Professional Services makes it easy to find premium support, managed services, assessments, training, and other services to help deploy and manage software.

Enable teams to build while implementing controls and automating provisioning

  • Managed entitlements enable customers to distribute, activate, and track software license entitlements acquired in AWS Marketplace through AWS License Manager.
  • Private Marketplace offers a customized digital catalog of authorized software and data products to purchase in AWS Marketplace.
  • Cost Allocation Tagging for categorization, allocation, and performance cost reporting. 

Use pricing flexibility and cost transparency to help manage software budgets

  • Software procurement with custom terms, volume pricing, and flexible payment options. 
  • Vendor-supplied tags to improve transparency around your underlying cost drivers and allocate costs across your business units or cost centers.
  • Cost Allocation Tagging for categorization, allocation, and performance cost reporting. 
  • AWS Budgets for cost and usage tracking from the simplest to the most complex use cases. 

Getting started with AWS Marketplace

You can quickly launch pre-configured software with just a few clicks, and choose software solutions in Amazon Machine Images (AMIs) and software as a service (SaaS) formats, as well as other formats. Additionally, you can browse and subscribe to data products. Flexible pricing options include free trial, hourly, monthly, annual, multi-year, and a Bring Your Own License (BYOL) model. All of these pricing options are billed from one source. AWS handles billing and payments, and charges appear on your AWS bill.

New to AWS?
Already registered for AWS?

Getting Started with AWS Marketplace for Buyers  | (10 min)

Learn how you can reduce risk exposure and friction with trusted online marketplaces 

Accelerate innovation available via the cloud while balancing the needs of speed and agility with governance and control

Learn how you can reduce risk exposure and friction with trusted online marketplaces 

Accelerate innovation available via the cloud while balancing the needs of speed and agility with governance and control

Find products and services that unlock agility, alongside governance tools that improve transparency and control.
BankUnited
"BankUnited was looking for more flexible pricing and engagement terms. AWS Marketplace private offers provides a more mature procurement workflow and approval process than the point, click, purchase methodology of the public marketplace."
- Michael Lehmbeck, Cloud Architecture and Operations Manager, BankUnited
i360
"The greatest benefit is that it is easy to use. Our data services or infrastructure teams can browse AWS Marketplace and find preconfigured applications with licenses included. Orders require fewer touches to complete, and everything is on a single bill."
- Ian Binder, Director of Infrastructure, i360
Cimpress
"Because of AWS Marketplace, Cimpress has been able to shorten procurement cycles of software and services needed to build solutions effectively in AWS by putting Marketplace's expansive catalog directly in autonomous teams’ hands."
- Jeremy Potash, Director of Technology, Cimpress Technology

Unlock innovation with solutions available in AWS Marketplace

Business Applications
Analytical platform

Enhance business agility and operational efficiency with SaaS solutions that transform the customer experience and lower costs.

Security
Analytical platform

Leverage AWS services and solutions from sellers in AWS Marketplace to discover, classify, and protect sensitive data.

Infrastructure software
Analytical platform

Move, modernize, and manage your IT infrastructure with AWS and software solutions in AWS Marketplace.

Healthcare
Analytical platform
Innovative cloud-based solutions to enhance patient care, lower costs, and improve outcomes throughout the continuum of care.
Media and entertainment
Analytical platform
Accelerate content creation by removing capacity constraints and geographical limitations to collaboration.
Public Sector
Analytical platform
Serve citizens more effectively, achieve higher academic standards, reach broader constituents, and effectively deliver upon their missions.

EXPLORE ALL SOLUTIONS BY: CATEGORY»   |   INDUSTRY»

Our Resource Hub has tools to help you make more informed decisions

Find informative reports and webinars designed to support your role:

Interested in selling your software, data, or services in AWS Marketplace?

Expand your reach to more than 310,000 global customers with AWS Marketplace.

What is AWS Marketplace?

AWS Marketplace is a curated digital catalog that makes it easy for organizations to discover, procure, entitle, provision, and govern third-party software. You can find thousands of software listings from popular categories like security, business applications, and data & analytics, and across specific industries, such as healthcare, financial services, and public sector. You can also explore and buy professional services to configure, deploy, and manage your third-party software. With AWS Marketplace, you can shorten procurement times, implement the controls you need to operate with confidence, and enable your organization to unlock innovation.