AWS for Retail

AWS, born from retail and built for retailers, offers the most comprehensive portfolio of cloud, analytics, and artificial intelligence capabilities, decades of industry experience, and the largest partner community.

Amazon Nova is new generation of foundational models for retail use cases

State-of-the-art Foundation Models (FMs) from Amazon

State-of-the-art Foundation Models (FMs) from Amazon

Amazon Nova helps retailers and consumer goods companies cost-effectively create accurate, compelling product descriptions, imagery, and videos with unprecedented speed and scale, making it easier for consumers to find and buy the items they need.

Learn more about Amazon Nova ➜
Amazon Ads

Amazon Ads uses Amazon Nova to help brands create product images and videos

On average, brands that used AI-powered creative solutions were seen to advertise 5 times more products and use twice as many images per advertised product over those that did not, allowing them to expand campaigns and experiment with new strategies.

See how Amazon Ads customers are using Amazon Nova ➜
Global supply chain network with interconnected shipping routes and distribution hubs.

Optimize supply chain decisions with Amazon Nova Pro

Retail and consumer goods companies can quickly detect supply chain disruptions and reallocate inventory to prevent stockouts and lost sales with Amazon Nova Pro, which uses Chain of Thought prompting to break down complex tasks into a sequenced, actionable plan.

See how Amazon Ads customers are using Amazon Nova ➜

Overview

Driving Retail and Consumer Goods Innovation with Generative AI

Through AWS and AWS Partners, retail and consumer goods companies gain access to enterprise grade security and privacy, cutting edge foundation models, and applications powered by generative artificial intelligence (AI).

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Born from retail, built for retailers

Unlock new insights and improve profitability across the entire value chain. With industry solutions from AWS and AWS Partners, you can efficiently attract and retain customers, deliver seamless shopping experiences, and optimize merchandising and supply chain processes.

Benefits of AWS for retail

Leverage analytics and artificial intelligence to optimize supply chain agility, enhance merchandising and planning, and boost marketing and advertising performance.
Deliver consistent, seamless shopping experiences across channels and a range of customer touchpoints, including payment, shipping, and search with services and solutions from AWS.
Streamline store operations using analytics, AI, and computer vision solutions to improve inventory management, loss prevention, workforce management, and more.

Customer stories

Leading retailers worldwide leverage AWS cloud capabilities to modernize their infrastructure and run industry-specific workloads.

  • Amazon.com

    Leading Cloud Innovators: Amazon.com on AWS

    Amazon.com migrated 5,000 databases from Oracle to AWS, cutting its annual database operating costs by more than half and reducing the latency of most critical services by 40 percent. The company leverages Amazon DynamoDB to scale Prime Video and Amazon SageMaker to indentify misplaced inventory.

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  • Neiman Marcus

    Neiman Marcus increases new application speed to market by 50%

    Neiman Marcus, a well-known name in luxury retail, built a serverless architecture using AWS Amplify and AWS AppSync to speed up app development time and increase speed-to-market.

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  • Morrisons

    Morrisons delivers a self-serve contact center in 8 weeks on Amazon Connect

    Morrisons, one of the UK’s largest grocery chains, migrated its contact center to Amazon Connect, enabling it to deliver a new customer experience and become operationally self-sufficient.

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  • Petco

    Petco brings convenience and personalization to pet parents with AWS

     

    See how Petco, with 1,500 locations across the US, is using AWS to build innovative microservices, bringing new features to its website and inventing better ways to help pet parents get the products and services they need.

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  • Zalando

    Zalando tracks business performance in near real-time with AWS 

     

    Learn how Zalando, a European online fashion retailer, migrated its SAP systems from an on-premises infrastructure to AWS, and cut IT management time by more than 30%.

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