Formula 1 Uses AWS Solutions Media2Cloud to Build Custom Media Management System, Preserve 4 PB of Footage

Since its inception in 1950, Formula 1 (F1) has grown into a globally recognized brand thanks to the images, audio, and videos captured at Grand Prix around the world. With this growth came an abundance of media assets that became a challenge to store, manage, and utilize. Researchers, editors, and producers spent 50 percent of project time searching for and accessing old and new footage inefficiently. The video below showcases how F1 created a long-term remedy to its media asset management needs on Amazon Web Services (AWS) using the Media2Cloud (M2C) solutions implementation by AWS Solutions. AWS Professional Services consultants used M2C to help develop a custom media asset management system called the Media Processing Framework (MPF) by reassembling M2C to fit F1's unique needs.

With Media2Cloud as its backbone, the F1 MPF is able to ingest the more than 4 PB of valuable archived media footage from existing tape robots into Amazon Simple Storage Service (Amazon S3) as multiple formats and proxy files, along with live footage from future races. It also allows for enhanced metadata tagging for easy searchability across decades of footage totaling more than 150,000 hours of content.

Learn more about F1’s new, custom media management system by watching the video below, and visit aws.amazon.com/sports/f1 to explore how F1's partnership with AWS is helping transform the sport.