Customer Stories / eCommerce & Retail / India

2023
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Heads Up For Tails Unleashes Success on AWS

Watch how Heads Up For Tails, a nationally recognized pet care brand in India, harnessed the power of AWS to enhance its offerings to pet lovers in the country.

Heads Up For Tails uses the scalable hosting and advanced analytics of Amazon Web Services (AWS) to provide a personalized shopping experience, optimize inventory management, and gain valuable insights into customer behavior. By building on AWS, Heads Up For Tails is expanding its product range, elevating its brand recognition, and driving efficiency in its operations, solidifying the company’s position in the pet care industry.

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We’re constantly leveraging AWS for support and to continually fine-tune various aspects of operations, including inventory management. We closely analyze factors such as order quantities and sales patterns, which helps to build a more efficient business.”

Rashi Narang
Founder and CEO, Heads Up For Tails

AWS Services Used

Amazon RDS for PostgreSQL

Amazon RDS makes it easier to set up, operate, and scale PostgreSQL deployments on the cloud. With Amazon RDS, you can deploy scalable PostgreSQL deployments in minutes with cost-efficient and resizable hardware capacity.

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Amazon EC2

Amazon Elastic Compute Cloud (Amazon EC2) offers the broadest and deepest compute platform, with over 600 instances and choice of the latest processor, storage, networking, operating system, and purchase model to help you best match the needs of your workload.

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Amazon MQ

Amazon MQ is a managed message broker service for Apache ActiveMQ and RabbitMQ that streamlines setup, operation, and management of message brokers on AWS. With a few steps, Amazon MQ can provision your message broker with support for software version upgrades.

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Amazon S3

Amazon Simple Storage Service (Amazon S3) is an object storage service offering industry-leading scalability, data availability, security, and performance.

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