Yanolja Brings Personalized Experiences to Travelers with AWS
Yanolja roughly means "Hey, let's have fun!" in Korean and is the fastest-growing online travel agency for accommodation and leisure activities in Korea. Its primary focus is providing accommodation information, a reservation platform, budget hotel franchise offers, and travel content to prospective travelers.
In his presentation at re:Invent, Jong Yoon Kim, CEO of Yanolja, highlights how utilizing data and implementing Amazon Web Services (AWS) solutions have helped personalize guest experiences for Yanolja's customers. By building its blockchain-based reservation system on AWS, using Amazon Rekognition to run predictions of a guest's profile, and implementing AWS IoT services and Amazon EMR, Yanolja has enhanced its customer experiences and improved operational efficiency.
Learn more about AWS for travel and hospitality at aws.amazon.com/travel-and-hospitality.