Category: Storage

Over the past few years, Visual Effects (VFX) studios have gone more global by opening satellite studios or hiring artists working from home all around the world. Whether the reasons are location specific financial incentives, unlocking local talent, or co-locating with a production team, having a render farm in a single location is no longer […]

The need for resilient technology workloads transcends all industries. It is particularly important for the media and entertainment (M&E) industry because disruption of media workloads may lead to customer churn or brand tarnish. A misunderstanding of resilience as a concept can lead to workloads that may not have resilient architecture or workloads that are over-engineered. […]

Neil Ralph, AWS Principal Sports Partnership Manager reflects on five years of working with Formula 1 in a conversation with Chris Roberts, F1 Director of IT, who spearheaded the organization’s cloud transformation journey. Carlos Sainz Jr, Ferrari #55, during the Formula 1 AWS Gran Premio de Espana Practice 3, at the Circuit de Barcelona-Catalunya on […]

This blog post was co-authored by Tony Gentile (Datazoom), and Kerry Travilla (Datazoom). Introduction Observability of real user experiences is incredibly valuable for streaming service operators but can often be difficult or tedious to implement. Writing code to track every event from an application or video player is often prioritized lower than “getting things to […]

Groundbreaking Recap Feature, Catch Up With Highlights, Built with Amazon Media Replay Engine (MRE) With the digitization and continued advancement of broadcast delivery technology, sports fans have come to expect a dynamic viewing experience. Whether streaming a game live or recording to view on-demand, audiences are increasingly looking for standout elements in the coverage of […]

Within the media and broadcast industry there is an incumbent need for broadcast operators to maintain visibility of video workflow health and performance. AWS Elemental MediaLive is a broadcast-grade live video processing service that creates high-quality streams for delivery to broadcast TVs and internet-connected devices.  MediaLive has a rich set of alerts, Amazon CloudWatch Events and […]

When the National Hockey League (NHL) announced its expansion into Seattle, local hockey fans were excited to get the chance to root for their first home team. The newly formed Seattle Kraken (Kraken) knew they had a unique chance to build a foundation for decades of fan engagement as they prepared for the 2021­–2022 season. […]

This blog post was co-authored by Chris Wolford, Managing Director, Event & Media Technology at NASCAR. Introduction The National Association for Stock Car Auto Racing (NASCAR) has a rich history that dates back to the late 1940s. Over the years, NASCAR has become one of the most popular motorsport organizations in the world, giving fans […]

Media & Entertainment (M&E) companies often have a large number of media files stored in Amazon Simple Storage Service (Amazon S3). However, before using these files in media processing applications, they often need technical metadata about video codecs, frame rates, audio channels, duration, and more. MediaInfo, a unified display of the most relevant video and […]

This blog is authored by Lewis Smithingham, SVP of Innovation, Media.Monks and Wes Hovanec, Virtual Studios Lead, Media.Monks. Sustainability featured more prominently than ever at this year’s National Association of Broadcasters Show. NAB has been described as “the world’s largest annual convention for broadcasters and the broader media, entertainment and technology industries”. Responding to growing […]