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    Badger Maps: Route Planner for Field Sales and Service

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    Deployed on AWS
    Badger Maps is a route planning app designed specifically for field teams. It allows field sales and service reps to automatically plan, route, and maximize their time in the field, enabling reps to cut drive time by 20% and sell 20% more.

    Overview

    Badger Maps is a route planning app designed specifically for field salespeople. It allows sales reps to automatically plan, route, and maximize their time in the field by cutting down driving time by 20%.

    Reps save an average of 8 hours a week from better planning, becoming more focused and organized, and driving more efficient routes. The time savings can be used on productive sales activities, which has resulted in the average team of 10 Reps selling $936k more the year they start using Badger Maps.

    Badger Maps also integrates with your existing CRM, enabling your reps to leverage the data in the CRM on a map and update the CRM quickly from the app on their phone.

    Highlights

    • Visualize and Segment Data on a Map View customers and prospects on an interactive map. Colorize and filter the map by information like priority, sales YTD, follow up, and more! Gather important customer insights on-the-go and sync with your CRM
    • Route Planning & Optimization Create optimized routes to your best opportunities in seconds. Add 100+ stops to your routes & save routes for future use. Save 8 hours a week of driving and cut down your planning time.
    • Find New Leads on the Go Instantly find leads based on location, industry keyword, or company name. Generate new leads in half the time and always have a backup plan after a canceled meeting

    Details

    Delivery method

    Deployed on AWS

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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Badger Maps: Route Planner for Field Sales and Service

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    1-month contract (2)

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    Dimension
    Cost/month
    Badger Maps Business Plan
    $69.00
    Badger Maps Enterprise Plan
    $109.00

    Vendor refund policy

    The fees are non-refundable.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

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    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Vendor resources

    Support

    Vendor support

    If you have any questions feel free to reach out to us at support@badgermapping.com  or schedule a call here - https://calendly.com/badgermaps/support .

    Enterprise plan members have a dedicated account manager for additional support.

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

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    0 AWS reviews
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    277 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Madalyne K.

    Super Organized, Could Use Backdating Feature

    Reviewed on Oct 27, 2025
    Review provided by G2
    What do you like best about the product?
    How organized everything is! It is very user friendly.
    What do you dislike about the product?
    Wish I could back date some information specific to my account.
    What problems is the product solving and how is that benefiting you?
    It helps me be able to visualize where my routes are or should be. Keep track of where everything is and allow me to map my days with ease.
    DAMTECH .

    Straightforward Setup, Boosts Productivity Despite Navigation Hiccups

    Reviewed on Oct 21, 2025
    Review provided by G2
    What do you like best about the product?
    I appreciate how straightforward the setup process with Badger Maps was. Everything, from associating with required categories to uploading data, was seamless and hassle-free. I also love the ability to see all of my accounts visually on the map, which significantly aids my daily planning. This feature has been incredibly helpful, allowing me to organize and plan my schedule effectively around my various accounts. Furthermore, Badger Maps has enhanced my productivity and brought simplicity to my workspace, which are key factors that make me consider repurchasing the service. The contribution of these aspects to improving my work efficiency is significant, which is why I would confidently recommend Badger Maps to others, rating my likelihood of recommendation as a perfect 10.
    What do you dislike about the product?
    I have noticed that Badger Maps doesn't always provide the exact navigation directions to the customer locations. When I press navigate, it sometimes only takes me somewhere near the exact address rather than precisely where I need to be. Additionally, I would like the ability to color code my pinpoints, as this feature would help further organize my map and improve my planning efficiency.
    What problems is the product solving and how is that benefiting you?
    I use Badger Maps to see all my accounts on a map and plan my day efficiently, which simplifies my work and boosts productivity.
    Jennifer S.

    Essential Tool with Easy Setup and Great Support

    Reviewed on Oct 15, 2025
    Review provided by G2
    What do you like best about the product?
    I love the easy setup process with Badger Maps, and the staff was super helpful in getting me started. The real-time account map is incredibly useful, allowing me to see my accounts at a glance and use color coordination for easy tracking. It helps me find my accounts and new prospects easily, optimizing my time in the field. Additionally, I find it to be a great daily planning tool for my sales role, which keeps my work organized and efficient.
    What do you dislike about the product?
    I encountered a technical difficulty during the day of my demo, which was a bit inconvenient. Additionally, I would prefer if the software could display distances in kilometers instead of miles to better cater to Canadian users like myself.
    What problems is the product solving and how is that benefiting you?
    I use Badger Maps to easily find accounts and new prospects in the field, enhancing my time management and planning efficiency as a sales rep.
    Machinery

    The must have tool for Business Travel

    Reviewed on Oct 06, 2025
    Review provided by G2
    What do you like best about the product?
    So easy to create, manage, and navigate through all the accounts. Does a great job with always keeping accurate time, especially when you know how have hard set meetings with certain meeting times.
    What do you dislike about the product?
    I don't have any real negatives!!!!!!!!!
    What problems is the product solving and how is that benefiting you?
    Just setting an optimized flow between multiple meetings and making sure i get there on time.
    John T.

    Helpful

    Reviewed on Oct 01, 2025
    Review provided by G2
    What do you like best about the product?
    Very efficient with excellant support and customer service
    What do you dislike about the product?
    Nothing - the app is very user friendly!
    What problems is the product solving and how is that benefiting you?
    Routing customers in a time saving manner
    View all reviews