Sold by: Badger MapsÂ
Deployed on AWS
Badger Maps is a route planning app designed specifically for field teams. It allows field sales and service reps to automatically plan, route, and maximize their time in the field, enabling reps to cut drive time by 20% and sell 20% more.
4.7
Overview
Badger Maps is a route planning app designed specifically for field salespeople. It allows sales reps to automatically plan, route, and maximize their time in the field by cutting down driving time by 20%.
Reps save an average of 8 hours a week from better planning, becoming more focused and organized, and driving more efficient routes. The time savings can be used on productive sales activities, which has resulted in the average team of 10 Reps selling $936k more the year they start using Badger Maps.
Badger Maps also integrates with your existing CRM, enabling your reps to leverage the data in the CRM on a map and update the CRM quickly from the app on their phone.
Highlights
- Visualize and Segment Data on a Map View customers and prospects on an interactive map. Colorize and filter the map by information like priority, sales YTD, follow up, and more! Gather important customer insights on-the-go and sync with your CRM
- Route Planning & Optimization Create optimized routes to your best opportunities in seconds. Add 100+ stops to your routes & save routes for future use. Save 8 hours a week of driving and cut down your planning time.
- Find New Leads on the Go Instantly find leads based on location, industry keyword, or company name. Generate new leads in half the time and always have a backup plan after a canceled meeting
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Cost/month |
|---|---|
Badger Maps Business Plan | $69.00 |
Badger Maps Enterprise Plan | $109.00 |
Vendor refund policy
The fees are non-refundable.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA)Â .
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
If you have any questions feel free to reach out to us at support@badgermapping.com or schedule a call here - https://calendly.com/badgermaps/support .
Enterprise plan members have a dedicated account manager for additional support.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Steven F.
Transforms Route Planning, Amazingly Easy to Use
Reviewed on Dec 04, 2025
Review provided by G2
What do you like best about the product?
I love how Badger Maps is amazingly easy to use, which has drastically reduced the time I spend on planning my routes. What used to take me three to four hours to plan out my entire week now takes just about fifteen minutes. This efficiency in planning my weekly routes day by day has been incredibly beneficial for my work. Badger Maps provides the most efficient route for visiting stores, ensuring all my notes and customer information are kept handy in one place. The initial setup was very simple, allowing me to be up and running in minutes, which was a great convenience.
What do you dislike about the product?
I find it problematic that Badger Maps doesn't automatically connect and sync my contact information to my phone. This would simplify managing contacts significantly. Additionally, I attempted to integrate Badger Maps with Salesforce, but the integration did not work. I hate SF, but my company uses it and requires me to update all my information to SF. I’d rather just use Badger, because it is superior to SF.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to efficiently route my sales visits and centralize customer information, saving me hours in planning by simplifying my weekly route planning to minutes.
Tina G.
Exceptionally User-Friendly Experience
Reviewed on Dec 02, 2025
Review provided by G2
What do you like best about the product?
Ease of use and integration capability for our group
What do you dislike about the product?
nothing currently that anyone has complained about
What problems is the product solving and how is that benefiting you?
integrating into our new CRM
JC L.
Efficient Routing, Needs Mobile Improvement
Reviewed on Dec 01, 2025
Review provided by G2
What do you like best about the product?
I appreciate using Badger Maps for marketing purposes, specifically for performing follow-ups when I go check-in on offices. It helps me keep track of the last time I visited an office, which is extremely useful for my needs. I love the lasso tool feature as it makes creating a driving route incredibly easy, which is a significant advantage. The initial setup of Badger Maps was very easy, which I find beneficial as it allowed me to start using it without any complications.
What do you dislike about the product?
I wish Badger Maps worked better on the phone. The phone version doesn't perform as well as the computer version. There aren't specific functionalities mentioned, but overall, the mobile experience seems to lag behind the desktop experience.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to efficiently follow up and check in on offices, helping me keep track of the last visits and plan routes easily.
Tamera L.
Customizable Lead Management That Fits Your Workflow
Reviewed on Nov 26, 2025
Review provided by G2
What do you like best about the product?
The ability to add customers and leads, then sort them by your own standards, not just factory settings.
What do you dislike about the product?
There is not anything at this point and time that I dislike.
What problems is the product solving and how is that benefiting you?
It is allowing me to have everything in one place and at my fingertips. It is making finding new clients extremely easy and then having the ability to then sort them out, organizing follow ups, in sales following up is one of the most important things you can do, Badger Maps makes that so much easier and they don't let you forget and if you do you see a different color on the map so you know not one client can "slip through the cracks".
Cristian B.
Optimize Routes, Save Time and Money with Ease
Reviewed on Nov 25, 2025
Review provided by G2
What do you like best about the product?
I love using Badger Maps for my work because it allows me to spend less time on the road and more time with client meetings. The route optimization feature is especially beneficial, as it not only saves me gas and money but also significant time, enabling me to travel to all my meetings more efficiently. The initial setup was super easy, making the transition smooth and hassle-free. I'm so pleased with Badger Maps that I would rate it a 10 and am planning to recommend it to my three friends who will start working next year.
What do you dislike about the product?
I dislike that when selecting companies to visit in Badger Maps, typing them causes duplicates to appear. I can't just type and select; I have to scroll to select, which is inconvenient and time-consuming.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to optimize routes, saving time, gas, and money while allowing more client meetings.