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    Consumer Goods

BadgerMaps has made my sales role much easier and gives my managers confidence.

  • December 10, 2025
  • Review provided by G2

What do you like best about the product?
The way I can store all of my accounts, take meeting notes, follow up feature, and the way it optimizes my routes each day to make me as efficient and effective as possible.
What do you dislike about the product?
The only thing that has been slightly complicated so far is the integration between badger maps and the CRM Albi that we use as a company.
What problems is the product solving and how is that benefiting you?
Being able to track my progress with accounts as well as optimizing my routes so I am not wasting time and gas.


    Jim W.

Seamless Trip Planning with Intuitive Use

  • December 09, 2025
  • Review provided by G2

What do you like best about the product?
I really like that Badger Maps is very easy to use, even though I only have a single license, which means I have to manually import my addresses via spreadsheet. It's still so easy. The initial setup was very easy, and the user interface was easily learned.
What do you dislike about the product?
It's a little pricey. I wish I could hook it directly into my CRM, but you can't do that without a higher license level.
What problems is the product solving and how is that benefiting you?
Badger Maps helps me know who's located where, allowing me to schedule meetings with key clients and visit others in the same area, making it perfect for my trips.


    Steven F.

Transforms Route Planning, Amazingly Easy to Use

  • December 04, 2025
  • Review provided by G2

What do you like best about the product?
I love how Badger Maps is amazingly easy to use, which has drastically reduced the time I spend on planning my routes. What used to take me three to four hours to plan out my entire week now takes just about fifteen minutes. This efficiency in planning my weekly routes day by day has been incredibly beneficial for my work. Badger Maps provides the most efficient route for visiting stores, ensuring all my notes and customer information are kept handy in one place. The initial setup was very simple, allowing me to be up and running in minutes, which was a great convenience.
What do you dislike about the product?
I find it problematic that Badger Maps doesn't automatically connect and sync my contact information to my phone. This would simplify managing contacts significantly. Additionally, I attempted to integrate Badger Maps with Salesforce, but the integration did not work. I hate SF, but my company uses it and requires me to update all my information to SF. I’d rather just use Badger, because it is superior to SF.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to efficiently route my sales visits and centralize customer information, saving me hours in planning by simplifying my weekly route planning to minutes.


    Frank H.

Intuitive Mapping with Outstanding Support

  • December 03, 2025
  • Review provided by G2

What do you like best about the product?
I love how intuitive and easy to use Badger Maps is, which significantly enhances my experience when managing routing tasks. It's a breeze to navigate through and allows me to efficiently map out routes for inspectors across the US. I also greatly appreciate the customer support at Badger Maps; their team, along with the account managers, is exceptionally responsive and always ready to provide help whenever needed. The thorough tutorial provided by my account manager was incredibly helpful and made me more efficient in using the product. Overall, this kind of supportive and user-friendly environment fosters a productive workflow.
What do you dislike about the product?
I would like to see a feature that allows us to toggle on and off account locations. This functionality would give a cleaner view, making it easier to manage and visualize routes and accounts more effectively.
What problems is the product solving and how is that benefiting you?
I find Badger Maps provides more efficient routing and allows for tracking and visualization of routes and clients.


    Tina G.

Exceptionally User-Friendly Experience

  • December 02, 2025
  • Review provided by G2

What do you like best about the product?
Ease of use and integration capability for our group
What do you dislike about the product?
nothing currently that anyone has complained about
What problems is the product solving and how is that benefiting you?
integrating into our new CRM


    JC L.

Efficient Routing, Needs Mobile Improvement

  • December 01, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate using Badger Maps for marketing purposes, specifically for performing follow-ups when I go check-in on offices. It helps me keep track of the last time I visited an office, which is extremely useful for my needs. I love the lasso tool feature as it makes creating a driving route incredibly easy, which is a significant advantage. The initial setup of Badger Maps was very easy, which I find beneficial as it allowed me to start using it without any complications.
What do you dislike about the product?
I wish Badger Maps worked better on the phone. The phone version doesn't perform as well as the computer version. There aren't specific functionalities mentioned, but overall, the mobile experience seems to lag behind the desktop experience.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to efficiently follow up and check in on offices, helping me keep track of the last visits and plan routes easily.


    Tamera L.

Customizable Lead Management That Fits Your Workflow

  • November 26, 2025
  • Review provided by G2

What do you like best about the product?
The ability to add customers and leads, then sort them by your own standards, not just factory settings.
What do you dislike about the product?
There is not anything at this point and time that I dislike.
What problems is the product solving and how is that benefiting you?
It is allowing me to have everything in one place and at my fingertips. It is making finding new clients extremely easy and then having the ability to then sort them out, organizing follow ups, in sales following up is one of the most important things you can do, Badger Maps makes that so much easier and they don't let you forget and if you do you see a different color on the map so you know not one client can "slip through the cracks".


    Cristian B.

Optimize Routes, Save Time and Money with Ease

  • November 25, 2025
  • Review provided by G2

What do you like best about the product?
I love using Badger Maps for my work because it allows me to spend less time on the road and more time with client meetings. The route optimization feature is especially beneficial, as it not only saves me gas and money but also significant time, enabling me to travel to all my meetings more efficiently. The initial setup was super easy, making the transition smooth and hassle-free. I'm so pleased with Badger Maps that I would rate it a 10 and am planning to recommend it to my three friends who will start working next year.
What do you dislike about the product?
I dislike that when selecting companies to visit in Badger Maps, typing them causes duplicates to appear. I can't just type and select; I have to scroll to select, which is inconvenient and time-consuming.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to optimize routes, saving time, gas, and money while allowing more client meetings.


    Anthony B.

Simplifies Visits with Effective Route Planning

  • November 24, 2025
  • Review provided by G2

What do you like best about the product?
I truly appreciate the route planning feature in Badger Maps. It simplifies my day, making my tasks much more manageable, and significantly cuts down on travel time, allowing me to be more efficient and get more done. This feature greatly enhances the overall value of Badger Maps for someone in my role, especially when it comes to planning and executing visits to donor accounts. The simplicity of the initial setup was also a notable aspect, as it allowed me to get started with minimal hassle and quickly integrate it into my daily workflow.
What do you dislike about the product?
I would like an overlay of home values in different ZIP codes.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to simplify my day by efficiently planning routes, which cuts down on travel time and helps in delivering gifts and visiting donors more easily.


    Ron R.

Lasso Tool Saves Time and Money with Powerful Mapping

  • November 21, 2025
  • Review provided by G2

What do you like best about the product?
I think the most powerful tool is the lasso…. To be able to gather a number of accounts, map them, optimize the mapping from your start to finish locations id huge! Save me time, money and headaches!
What do you dislike about the product?
While the CRM aspect is not perfect, it is helpful and useful.
What problems is the product solving and how is that benefiting you?
Identify the current customers, identify new customers and mapping to each optimally saves me time and money!