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    Pharmaceuticals

Powerful Routing with Smooth Salesforce/CRM Sync

  • April 22, 2026
  • Review provided by G2

What do you like best about the product?
Routing especially if you can sync with Salesforce or a CRM successfully
What do you dislike about the product?
The cancellation process was not made easy for me however Michael the manager made up for it so I am happy. Also, the cost for an indiv like myself paying without a company is fairly high
What problems is the product solving and how is that benefiting you?
Routing efficiency and saving routes


    Preston T.

Boosted Our Sales and Efficiency Tremendously

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I like everything about Badger Maps. It creates more appointments which leads to more sales and more revenue. It creates more time for my team to actually be prospecting instead of preparing to prospect. When I have newer agents, they are more likely to get to work prospecting if they can just open the app and head to the first appointment, and the fact that they can see notes they've saved from previous visits helps them to get the appointments set on the follow-up visits. I also appreciate that the initial setup is very easy.
What do you dislike about the product?
Nothing.
What problems is the product solving and how is that benefiting you?
I use Badger Maps to streamline route creation, saving preparation time and allowing more prospecting. It helps new agents focus on sales by easily accessing appointment details, which boosts appointments, sales, and revenue.


    Jonathan C.

Efficient Route Planning, Simple to Use

  • April 06, 2026
  • Review provided by G2

What do you like best about the product?
I find Badger Maps very simple to use. I like that it's easy to plan a route based on the criteria I want and then do check-ins after knocking. The initial setup was also very easy.
What do you dislike about the product?
I wish there was a little more flexibility on the types of fields we can have in the custom fields, like drop downs.
What problems is the product solving and how is that benefiting you?
I use Badger Maps for door knocking my real estate prospects and lead follow-up. It helps track my reps' activities and schedule follow-ups.


    AL Jason M.

Makes Field Calls and Customer Tracking Easy

  • April 01, 2026
  • Review provided by G2

What do you like best about the product?
The easy way to find your customers when doing field calls, and logging calls and identifying customers that had not been visited for a length of time
What do you dislike about the product?
Reports were a little raw, when sent out in excel format, and if you don't custom build your notes requirements, the reps tend to put limited notes of no value. Also if you are unable to do a API link to keep the customer data maintained this becomes a very manual tasks that needs a dedicated person to manage it.
What problems is the product solving and how is that benefiting you?
The software gives me a quick visual ID of my customers, how they’re being managed, and where there are opportunities to contact them. As the National Manager, it made it quick and easy for me to identify low performers and offer guidance to help them improve how they engaged with the customers, or if they needed more coaching.


    Michael P.

Phenomenal Route Planning, Effortless Efficiency

  • April 01, 2026
  • Review provided by G2

What do you like best about the product?
There's a lot to love about Badger Maps. The route planning is phenomenal, saving me so much time by optimizing my routes so I don't waste time driving all over. I also love the filters. If I have, say, 100 accounts in one area but want to see a certain type of account, I can apply a filter to narrow it down to around 20. Within seconds, I can create a route, which is super helpful. I also found the initial setup very easy, even for someone not very technologically advanced like myself.
What do you dislike about the product?
I love it all…nothing to share here. Easily one of my best investments in my career
What problems is the product solving and how is that benefiting you?
I use Badger Maps to organize my territory, create and optimize routes, and log key contacts. It saves me time with route planning and filtering accounts, making my work efficient.


    Seth M.

Efficient Route Planning with Room for Improvement

  • March 30, 2026
  • Review provided by G2

What do you like best about the product?
I really like the map and route feature of Badger Maps. It allows me to see my accounts on a map and add accounts based on the route I'm on. Plus, the initial setup was very easy.
What do you dislike about the product?
I think Badger Maps could improve by providing more information on check-ins. I would like a feature where I can schedule a follow up visit, call, or email, and have it automatically added to the new day's route.
What problems is the product solving and how is that benefiting you?
I use Badger Maps for tracking accounts and meeting details. The map and route feature lets me see accounts visually and add new ones along my route.


    Laura J.

Time-Saving, User-Friendly Route Planner

  • March 30, 2026
  • Review provided by G2

What do you like best about the product?
I use Badger Maps to enter all of my accounts and plan my route for the day. Badger Maps is a huge time saver. I like how I can plan my route for the day and use the Navigator tool right inside the app. I liked how I was able to add notes to each account and track the dates of each time I checked into the account. It is a quick reference for when I'm on the road, and I can pull up the account, check any notes, and also check the last time I was at the office. I found the app to be very user-friendly and very useful. The initial setup was very easy, and they also provided videos on how to use all the features. Their support team also offered to help with learning the features of the app.
What do you dislike about the product?
Nothing to dislike
What problems is the product solving and how is that benefiting you?
I use Badger Maps to enter my accounts and plan my daily route, saving me time. I like adding notes and tracking check-in dates, making it a quick reference on the road.


    Food Production

Easy to Implement and Visual, but Pricing Felt High for Simple Map Layering

  • March 24, 2026
  • Review provided by G2

What do you like best about the product?
Easy to use and implement, easy visually to see and route
What do you dislike about the product?
The pricing for us was the struggle where we were only looking to layer maps and didn't need the routing feature. It felt costly for that.
What problems is the product solving and how is that benefiting you?
Being able to have a visual of accounts was the biggest benefits for prospecting + account management


    Fernando F.

Helpful Area Insights for Smarter Sales Recommendations

  • March 23, 2026
  • Review provided by G2

What do you like best about the product?
As a sales support back office agent it helps me have a better idea to where should I recommend the sales rep to check. In addition it lets me explore what is close to the area to give better insights.
What do you dislike about the product?
At the moment, I don’t have enough experience with Badger to say there’s anything I dislike.
What problems is the product solving and how is that benefiting you?
We are having issues with the sales team being too independent. A problem its solving it helps us see in the map and start using our AI tools for recommendations and suggestions placed in a map. It will help us monitor and check the cost of a route and the revenue it gives to involve the sales support department to make the sales team transform into another thing.


    Kat H.

Easy to Use, Responsive Support Team

  • March 19, 2026
  • Review provided by G2

What do you like best about the product?
Easy to use and navigate. The support team is always ready to help.
What do you dislike about the product?
So far there are no complaints. They are pretty quick to address any issues.
What problems is the product solving and how is that benefiting you?
Navigating our drivers quickly and safely without taking up too much time.