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    Prosper Propensity*: Enjoy Snow Skiing

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    Deployed on AWS
    Propensity model that determines the probability that a US consumer enjoys to Snow Ski

    Overview

    Prosper Insights & Analytics' propensity model predicts the probability that a U.S. adult consumer is a Snow Skier. Based on a set of basic demographics, the model identifies individuals likely to Snow Ski as a leisure time activity. The model was trained with data from Prosper's large Media Behaviors & Influence (MBI) study (N=16,619).

    Highlights

    • Enhances digital and offline targeting by identifying individuals likely to be a Snow Skier. Propensity scores can be used to make your marketing spend more effective by focusing on consumers with a high propensity. Key Metrics: Accuracy=.90 AUC=.70 Lift over random=1.94
    • 100% Privacy Compliant Models. No PII Used.
    • Based on unique large sample US consumer survey data (N=16,619).

    Details

    Delivery method

    Latest version

    Deployed on AWS

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    Pricing

    Prosper Propensity*: Enjoy Snow Skiing

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    Pricing is based on actual usage, with charges varying according to how much you consume. Subscriptions have no end date and may be canceled any time.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    Usage costs (27)

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    Dimension
    Description
    Cost
    ml.m4.2xlarge Inference (Batch)
    Recommended
    Model inference on the ml.m4.2xlarge instance type, batch mode
    $500.00/host/hour
    ml.m4.4xlarge Inference (Batch)
    Model inference on the ml.m4.4xlarge instance type, batch mode
    $500.00/host/hour
    ml.m5.4xlarge Inference (Batch)
    Model inference on the ml.m5.4xlarge instance type, batch mode
    $500.00/host/hour
    ml.m4.16xlarge Inference (Batch)
    Model inference on the ml.m4.16xlarge instance type, batch mode
    $500.00/host/hour
    ml.p3.16xlarge Inference (Batch)
    Model inference on the ml.p3.16xlarge instance type, batch mode
    $500.00/host/hour
    ml.m5.2xlarge Inference (Batch)
    Model inference on the ml.m5.2xlarge instance type, batch mode
    $500.00/host/hour
    ml.c5.2xlarge Inference (Batch)
    Model inference on the ml.c5.2xlarge instance type, batch mode
    $500.00/host/hour
    ml.p3.2xlarge Inference (Batch)
    Model inference on the ml.p3.2xlarge instance type, batch mode
    $500.00/host/hour
    ml.c4.2xlarge Inference (Batch)
    Model inference on the ml.c4.2xlarge instance type, batch mode
    $500.00/host/hour
    ml.m4.10xlarge Inference (Batch)
    Model inference on the ml.m4.10xlarge instance type, batch mode
    $500.00/host/hour

    Vendor refund policy

    No refunds.

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    Usage information

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    Delivery details

    Amazon SageMaker model

    An Amazon SageMaker model package is a pre-trained machine learning model ready to use without additional training. Use the model package to create a model on Amazon SageMaker for real-time inference or batch processing. Amazon SageMaker is a fully managed platform for building, training, and deploying machine learning models at scale.

    Deploy the model on Amazon SageMaker AI using the following options:
    Deploy the model as an API endpoint for your applications. When you send data to the endpoint, SageMaker processes it and returns results by API response. The endpoint runs continuously until you delete it. You're billed for software and SageMaker infrastructure costs while the endpoint runs. AWS Marketplace models don't support Amazon SageMaker Asynchronous Inference. For more information, see Deploy models for real-time inference  .
    Deploy the model to process batches of data stored in Amazon Simple Storage Service (Amazon S3). SageMaker runs the job, processes your data, and returns results to Amazon S3. When complete, SageMaker stops the model. You're billed for software and SageMaker infrastructure costs only during the batch job. Duration depends on your model, instance type, and dataset size. AWS Marketplace models don't support Amazon SageMaker Asynchronous Inference. For more information, see Batch transform for inference with Amazon SageMaker AI  .
    Version release notes

    Initial release.

    Additional details

    Inputs

    Summary

    Input

    Content type: text/csv Input specification: gender,age_range,household_income_range

    Substitute the integer codes as defined at https://github.com/goprosper/prosper-sagemaker-basic/blob/master/using_prosper_model_package_basic.ipynb  for gender, age_range and household_income_range.

    Sample intput: 0,1,14

    Output

    Content type: text/csv

    The output is a single decimal number between 0 and 1 that represents the probability that the person is fashion conscious.

    Sample output: 0.7214754223823547

    Invoking endpoint

    AWS CLI Command

    You can invoke endpoint using AWS CLI:

    aws sagemaker-runtime invoke-endpoint --endpoint-name "endpoint-name" --body "input" --content-type text/csv out.txt

    Substitute the following parameters:

    • "endpoint-name" - name of the inference endpoint where the model is deployed
    • "input" - the comma-delimited input string as defined above
    • out.txt - filename where the inference results are written

    Python

    Real-time inference snippet (comprehensive real-time inference and batch transform examples using Python can be found in the sample notebook):

    runtime = boto3.Session().client(service_name='runtime.sagemaker') input = "0,1,14" response = runtime.invoke_endpoint(EndpointName='endpoint-name', ContentType='text/csv', Body=input) results = response['Body'].read().decode('utf-8')

    Resources

    Input MIME type
    text/csv
    See Input Summary
    See Input Summary

    Support

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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