Amplience

Amplience Dynamic Content is a headless, API-first CMS designed specifically for commerce. With powerful planning tools, visual preview, and AI-powered services built in, it helps marketers and merchandisers move faster and publish smarter. From campaign orchestration to product storytelling, Amplience turns content operations into a strategic growth driver.

• Plan, preview, and publish omni-channel campaigns from one place

• Structure content for reuse across sites, markets, and devices

• Use AI to generate descriptions, SEO copy, translations, and more

• Maintain brand consistency at scale with templated and governed workflows

• Integrate easily with your commerce, personalization, and PIM systems

Amplience Dynamic Media delivers fast, flexible image and video services as part of Content Hub, our integrated DAM. Designed for speed and scale, it gives teams full control of rich media with zero developer overhead.

• Create hundreds of variants from a single asset with smart templates

• Auto-crop and scale visuals for every screen size

• Streamline image and video delivery through built-in CDN optimization

• Enrich product and lifestyle visuals with alt text, captions, and metadata

• Accelerate time-to-publish with intuitive transformations and previews

Amplience Workforce Studios combine structured content with contextual AI to accelerate production and boost quality. From product copy to creative assets, Amplience agents understand shopping-specific needs and generate content thats on-brand, on-message, and optimized for performance.

• AI Content Studio: generate product copy, long-form content, translations, and FAQs

• AI Image Studio: remove backgrounds, add variants, generate campaign imagery instantly

• Validate outputs with human-in-the-loop workflows and brand guardrails

• Leverage structured data from CMS, PIM, and DAM to power accurate generation

The new Amazon Q Business integration makes it simple to connect your data sources (such as Google Drive, Jira, SharePoint, Box, Salesforce, Asana, Confluence and more) to the generative capabilities of Amplience Workforce to accelerate content creation with context-rich AI inputs. Workforce Flows can reference external documents internal to a retailers private network, briefs, and data while respecting security and permissions.

Example Use Cases:

• Reference product data directly from a spreadsheet in Google Drive, OneDrive, or SharePoint.

• Pull campaign briefs from Asana, Jira, Box, or Confluence.

• Enable brand guidelines or style guide documents to be referenced by generative AI actions.

• Use the web crawler to identify GEO opportunities in your PLPs.

With Amplience, AWS, and Q Business, your content supply chain becomes smarter, faster, and AI-ready helping your teams move at the speed of ideas.

With over 13 years of experience and 500+ retail and brand customers, Amplience is purpose-built for commerce teams. Our headless, composable architecture runs on AWS and supports global scale, governance, and speed to market. Whether you are migrating from legacy DXPs or building your next-gen stack, Amplience helps you move faster and grow smarter.

Please contact AWS-Marketplace@amplience.com  for a private offer.