Sold by: Acxiom
Deployed on AWS
France Consumer Segmentation provides a powerful set of consumer classification systems developed to assess the socio-economic and geodemographic portraits of neighborhoods across France. It consists of analysis variables and two segmentation systems including international and market optimized categories. The data is based on census, government and commercial data.
Overview
Overview
France Consumer Segmentation data enables marketers and analysts to segment, portrait and analyze customers and markets thereby providing valuable insights for database marketing, customer segmentation exercises and network planning.
Based on key demographic and socio-economic characteristics, the France Consumer Segmentation data classifies France households into categories and groups. The market specific segmentation consists of forty-six categories organized into ten groups. The international segmentation is grouped into five income types and further divided into twenty-five standard life stage categories for consistent classification when comparing across countries. Additional analysis variables are also provided related to household size, tenure, presence of children, adult age over 65, education, movers and average income in local currency.
Data is in accord with local privacy laws and based on census, government and commercial data.
In order to streamline the process of credentialing for data access, please provide the following in the use case section in the verification step once you hit the subscribe button:
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Company Name
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Full Business Address
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State of Incorporation
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Company Contact Name
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Company Contact Email Address
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Company Contact Phone Number
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Intended Use Case
QUICK FACTS
France Consumer Segmentation:
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Is ideal for neighborhood-level analysis and trending.
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Provides two segmentation systems with groups and categories as well as key variables for each geography.
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Is available at a small geographical level of ‘small area’ (urban block) in France.
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Easily integrates into most systems for mapping and analysis.
Geographic Level of Aggregation
Data has been anonymized to the Small area level, representing no fewer than 100 individuals per geography aggregated. File contains data for 2,273,024 Small areas.
Formats
This product is delivered as a database file (.dbf) with associated map files.
Update Frequency
Segmentation Data Files are updated on an annual basis.
Permitted Uses
See Acxiom’s Data Use Agreement.
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Test use only.
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Sample data may not be shared with a third party.
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Sample data may not be used in production environment.
Details
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Pricing
This product is available free of charge. Free subscriptions have no end date and may be canceled any time.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimensions summary
This listing uses a single pricing dimension called Product Access (Units). It is offered at no cost, so there are no tiers, usage add-ons, or size-based options to choose from. Subscribing grants you access to the France Consumer Segmentation Small Area Sample data. Because only one dimension exists, pricing does not scale with volume or usage. You simply gain access to the sample dataset once you subscribe.
Top-of-mind questions for buyers
One unit of Product Access grants you subscriber access to the France Consumer Segmentation Small Area Sample dataset. It is a single access grant rather than a per-record, per-seat, or per-query measure. You do not need to count or track quantities, since access is not metered by volume or usage.
No. Product Access is offered at no cost and does not meter usage. Your cost stays the same regardless of how many queries you run, how many users access the data, or how much of the sample you consume. There are no included amounts, overage points, or usage thresholds that trigger extra charges.
This is a small-area sample of consumer segmentation data for France. Acxiom describes such data as demographic, household, and segmentation intelligence that supports audience planning, targeting, and personalization. As a sample, it lets you evaluate the data structure and content before considering a larger dataset.
www.acxiom.com
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Vendor refund policy
This product is not refundable.
Legal
Vendor terms and conditions
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Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
France Consumer Segmentation – Small Area Sample | All historical revisions | All future revisions | Not included | Not included |
Resources
Vendor resources
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