Sold by: KnowBe4, Inc.
Deployed on AWS
Personalized, relevant, and adaptive security awareness training for human risk management.
KnowBe4's Security Awareness Training (SAT) transforms how your organization manages human risk by combining the industry's most comprehensive security awareness training with groundbreaking AI-native defense agents - including the Orchestration Agent that fully automates program administration - all powered by 15+ years of threat intelligence and user data.
4.6
Overview
KnowBe4's SAT combines the industry's most comprehensive security awareness training with groundbreaking AI-native defense agents. Designed to transform your workforce from a vulnerability into your strongest security asset, KnowBe4 SAT is the only AI-powered human risk management product backed by 15+ years of threat intelligence and user behavior data.
Comprehensive Security Awareness Training featuring the world's largest library of engaging, interactive content available in 35+ languages, including modules, videos, posters, games and newsletters. The training adapts to various learning styles using Risk Score - a comprehensive behavioral assessment - and Smart Groups - customizable user segmentation based on role and risk - for targeted campaign delivery.
AI Defense Agents leverage advanced artificial intelligence to revolutionize management through:
Orchestration Agent: Fully automates program administration with an "always-on," goal-driven approach - continuously assessing risk to automatically create and schedule individualized phishing tests and training campaigns, eliminating campaign-based management in favor of continuous, personalized security awareness at scale
Remedial Training Agent: Delivering personalized content assignments automatically based on individual risk profiles, learning history, and behavioral patterns
Ongoing Training Agent: Personalized training is automatically assigned to learners to address specific knowledge gaps and reduce organizational risk. A sub-agent of Orchestration Agent
Phishing Agent: Automated creation and delivery of personalized phishing simulations. A sub-agent of Orchestration Agent
Template Generation Agent: Leverages generative AI to create highly realistic email templates mirroring current attack vectors while basing social engineering indicators on the NIST Phish Scale Framework
Callback Template Generation Agent: Generating templates specifically for callback phishing attack vectors that combine phishing and vishing techniques
Policy Quiz Agent: Ensuring organization security and compliance alignment by generating intelligent quizzes based on your specific policies
Knowledge Refresher Agent: Delivering timely, bite-sized refreshers at optimal intervals to combat the forgetting curve
Recommended Landing Pages Agent: Automatically suggests contextually appropriate landing pages for phishing templates to reinforce learning objectives
Deepfake Training Content Agent: Generates custom deepfake training content featuring a leader from your own organization
Custom SAPA Agent: Create custom risk assessments using your organization's specific documentation and policies
"Buy Now" Disclaimer: When you click "Create contract" your purchase request will be forwarded to KnowBe4 for additional evaluation. You will receive a notification confirming the acceptance of your order as soon as it has been reviewed and approved. Your subscription will not begin until your order has been fully accepted in accordance with the EULA.
Highlights
- Personalized: Deliver individualized training experiences through AI-driven content recommendations, and behavioral profiling that adapts to each user's specific role, risk level, and learning preference.
- Relevant: Provide contextual security training that directly addresses current threat landscapes, eliminating generic content in favor of targeted learning that matches real-world security challenges your employees face.
- Adaptive: Continuously evolve your human risk management program through intelligent automation and orchestration that learns from user interactions, automatically assesses individual user risk, delivers personalized phishing tests and training at the right time, and adjusts content based on emerging threats-all powered by 15+ years of threat intelligence data.
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Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
KnowBe4 Security Awareness Training Advanced | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Advanced for organizations with 25 to 50 users (1 unit = 1 user). Please note: A strict minimum purchase of 25 seats is required to qualify for this offer. The Advanced tier includes access to the full 1,000+ item training library, AI Defense Agents (AIDA), and advanced phishing simulations. If your organization exceeds 50 users, please select the higher-volume dimension. | $45.00 |
KnowBe4 Security Awareness Training Advanced | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Advanced for organizations with 51-100 users (1 unit = 1 user). The Advanced tier includes the full 1,000+ item training library, AI Defense Agents (AIDA), and advanced phishing simulations. If your user count falls outside the 51-100 range, select the matching tiered dimension. | $40.80 |
KnowBe4 Security Awareness Training Advanced | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Advanced for organizations with 101-250 users (1 unit = 1 user). The Advanced tier includes the full 1,000+ item training library, AI Defense Agents (AIDA), and advanced phishing simulations. If your user count falls outside the 101-250 range, select the matching tiered dimension. | $38.28 |
KnowBe4 Security Awareness Training Advanced | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Advanced for organizations with 251-500 users (1 unit = 1 user). The Advanced tier includes the full 1,000+ item training library, AI Defense Agents (AIDA), and advanced phishing simulations. If your user count is below 251, select the matching tiered dimension; if it exceeds 500, contact KnowBe4 for a custom quote. | $35.52 |
KnowBe4 Security Awareness Training Foundation | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Foundation for organizations with 25 to 50 users (1 unit = 1 user). Please note: A strict minimum purchase of 25 seats is required to qualify for this offer. The Foundation tier includes access to the core training library, unlimited phishing simulations, and essential security awareness features. If your organization exceeds 50 users, select the matching higher-volume dimension. If you require the full 1,000+ item library and AI Defense Agents (AIDA), please select the Advanced tier. | $28.80 |
KnowBe4 Security Awareness Training Foundation | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Foundation for organizations with 51-100 users (1 unit = 1 user). The Foundation tier includes the core training library with essential security awareness content, phishing simulations, and basic reporting. If your user count is 25-50, select HRMSATFA; if it exceeds 100, select the matching higher-volume dimension. | $25.56 |
KnowBe4 Security Awareness Training Foundation | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Foundation for organizations with 101-250 users (1 unit = 1 user). The Foundation tier includes the core training library (1,000+ items), phishing simulations, and AI Defense Agents, but excludes Advanced-tier premium content (e.g., The Inside Man series, games, live-action videos). If your user count falls outside the 101-250 range, select the matching tiered dimension. | $23.64 |
KnowBe4 Security Awareness Training Foundation | This per-seat license covers KnowBe4 Security Awareness Training (SAT) Foundation for organizations with 251-500 users (1 unit = 1 user). The Foundation tier includes the core training library with essential security awareness content, phishing simulations, and AI Defense Agents. If your user count falls outside the 251-500 range, select the matching volume-band dimension (HRMSATFA for 25-50, HRMSATFB for 51-100, or HRMSATFC for 101-250). | $21.60 |
Dimensions summary
You buy per-seat licenses, where one unit equals one user. Pricing splits into two content tiers: Foundation and Advanced. Foundation covers core training and phishing simulations. Advanced adds the 1,000+ item training library and AI Defense Agents (AIDA). Each tier is sold in four user bands: 25-50, 51-100, 101-250, and 251-500 users. A 25-seat minimum applies. You pick the dimension matching both your chosen tier and your user count. Above 500 users, you contact KnowBe4 for a custom quote.
Top-of-mind questions for buyers
One unit equals one user account. You license each person who receives training and phishing simulations. A 25-seat minimum applies, so you must license at least 25 users to qualify. You pick the user band that covers your headcount, such as 25-50 or 251-500.
Foundation covers the core training library and phishing simulations. Advanced adds the 1,000+ item training library and AI Defense Agents (AIDA). Some Foundation bands include AIDA, but Advanced adds premium content like The Inside Man series, games, and live-action videos not in Foundation.
You select the dimension matching your new user count, such as moving from the 51-100 band to the 101-250 band. Each band is a distinct license. If your organization exceeds 500 users, you contact KnowBe4 for a custom quote instead.
www.knowbe4.com
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Vendor support
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Customer reviews
Financial Services
Varied Training, Fast AI Phishing Tests, and Great Support
Reviewed on Oct 01, 2026
Review provided by G2
What do you like best about the product?
I like the variety of training content and topics. We use the AI feature to quickly create custom phishing tests, which saves us time. Support has always been great, and the interface is straightforward and performance is quick to set up. It also integrates well with our M365 mailboxes.
What do you dislike about the product?
The pricing isn’t cheap, but it’s worth it for the ROI.
What problems is the product solving and how is that benefiting you?
its increasing the level of cyber security awareness among our user base
Ryan W.
Engaging Training Content, Easy Campaign Management, and Clear Reporting
Reviewed on Oct 01, 2026
Review provided by G2
What do you like best about the product?
I like the variety of engaging training content and how easy it is to manage campaigns. The phishing simulations and clear reporting help us reinforce security awareness and track progress.
What do you dislike about the product?
Occasionally, training completion issues require manual intervention. More detailed troubleshooting information would help, but overall, we’ve had a positive experience.
What problems is the product solving and how is that benefiting you?
KnowBe4 helps us educate employees on phishing and everyday security risks. Centralized training, automated reminders, and clear reporting make it easier to manage awareness campaigns and identify where additional support is needed.
David S.
Great Resource for Staff Cyber Training
Reviewed on Sep 29, 2026
Review provided by G2
What do you like best about the product?
The training courses and phishing testing has really helped our users stay on top of common attack vectors.
What do you dislike about the product?
The setup can be a bit tricky, but the team at KnowBe4 has always been right on hand to make sure our config makes sense.
What problems is the product solving and how is that benefiting you?
KnowBe4 solves the problem of keeping a staff up to date on current and emerging cybersecurity threats.
Financial Services
I used the SAT module on Cybersecurity for all employee training. It was quick and informative.
Reviewed on Sep 29, 2026
Review provided by G2
What do you like best about the product?
It is straightforward information that is easy for non technical people to understand.
What do you dislike about the product?
I don't have any specific dislikes regarding the training.
What problems is the product solving and how is that benefiting you?
It helps us keep our employees on their toes, and helps us meet our training requirements.
Wholesale
Simple, Real-World Training That’s Easy to Understand!
Reviewed on Sep 28, 2026
Review provided by G2
What do you like best about the product?
The training is simple easy to understand. uses real-world use cases.
What do you dislike about the product?
Some of the training can be long winded.
What problems is the product solving and how is that benefiting you?
The training has allowed us to better identify potential fraudulent email and communications.