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    Strategic Insights: Coronavirus Covid-19 Consumer

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    Deployed on AWS
    US consumer survey data results covering consumers' concerns and behaviors related to the Coronavirus Covid-19 situation. Monthly datasets beginning in March 2020 through present. Anonymous survey data covers levels of concern and actions being taken. 100% Privacy Compliant. No PII Used. HIPAA and CCPA Compliant. Data is organized by demographic groups as well as shoppers of leading retailers. Major Purchase Plans and Spending Intentions for 20 Merchandise Categories are included.

    Overview

    US consumer survey data results, over 7500 respondents each month, beginning in March 2020 to present covering the consumers' concerns and behaviors related to the Coronavirus Covid-19 situation. Anonymous survey data covers levels of concern and actions being taken. 100% Privacy Compliant. No PII Used. HIPAA and CCPA Compliant. April data is organized by demographic groups, business owners, Census regions and division. March data (pre National Emergency) is organized by demographics groups as well as shoppers of leading retailers. Major Purchase Plans and Spending Intentions for 20 Merchandise Categories are included. Data will be updated each month while the Coronavirus Covid-19 situation continues in order to monitor changing consumer attitudes and behaviors.

    March Data is organized by the following demographic segments:

    • US 18+
    • Men 18+
    • Women 18+
    • Incomes <$50K
    • Incomes $50K+
    • Ages 18-24
    • Ages 25-34
    • Ages 35-44
    • Ages 45-54
    • Ages 55-64
    • Ages 65+
    • Northeast Census Region
    • Midwest Census Region
    • South Census Region
    • West Census Region

    Cross section views of the data are included providing demographic & behavior profiles for the following consumer segments:

    How, if at all, concerned are you about the Coronavirus also known as Covid-19?

    • Extremely concerned
    • Very concerned
    • Slightly concerned
    • Not concerned at all

    Does the Coronavirus/Covid-19 situation impact your view of the economy?

    • Yes
    • No

    Regular shoppers of leading retailers

    • Amazon Shoppers
    • Kohl's Shoppers
    • JC Penney Shoppers
    • Macy's Shoppers
    • Kroger Shoppers
    • Target Shoppers
    • Walmart Shoppers

    Data Uses and Applications:

    • Risk Assessment
    • Contingency Planning
    • Market Share Analysis
    • Market Size Analysis
    • Competitive Analysis
    • Marketing Planning
    • Customer Segment Analysis
    • Strategic Consulting

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    Strategic Insights: Coronavirus Covid-19 Consumer

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
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    12-month contract (1)

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    Dimension
    Cost/12 months
    ProductAccess
    $8,000.00

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    No refunds

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    AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.

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    Data sets (1)

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    You will receive access to the following data sets.

    Data set name
    Type
    Historical revisions
    Future revisions
    Sensitive information
    Data dictionaries
    Data samples
    Strategic Insights: Coronavirus Covid-19 Consumer
    All historical revisions
    All future revisions
    Not included
    Not included

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