Sold by: PostHog
Deployed on AWS
PostHog aims to equip every developer to build successful products.We do this by providing the tools teams need to capture events, analyze data, record user sessions, conduct experiments, deploy new features, track errors, run surveys, provision data warehouses, observe LLM-powered features, and more.<br><br>By offering all of these tools in one platform, PostHog replaces a entire stack of point tools with a single, fast-moving product. Plus, we're shipping new capabilities all the time-so you can focus on shipping, too.
4.5
Overview
PostHog is the all-in-one platform built for developers who value transparency and technical depth. We publicly share our pricing, don't bombard you with sales calls, and offer everything you need to build better products. We're open source, don't sell at a loss, default alive, and here for the long haul.
Our platform consolidates all your user context in one place, eliminating the need for multiple data integrations. We continuously expand based on our public roadmap and customer feedback and already offer tools such as...
- Product, website, and revenue analytics
- Session replay and heatmapping
- Feature flags and experimentation
- User surveys and error tracking
- Data warehouse and CDP
- AI assistant and LLM analytics
- And more!
Every product includes a generous free tier. Combined with transparent pricing, open source access, and rapid product delivery, PostHog is the ideal choice for engineering-led organizations that want everything in one place.
Even our technical support is provided by actual engineers who actually work on the products we ship, rather than an outsourced team.
We offer discounts depending on purchase amount, contract length, and payment terms and credits are utilized based on our standard pricing plans.
For Private Offers or custom contracts, please reach out to sales@posthog.com
Highlights
- PostHog is the single platform to analyze, test, observe, and deploy new features. We've got analytics. We've got session replays. We've got feature flags, experiments, surveys, a data warehouse, and more. All tools are interoperable so you can switch from a graph to a cohort instantly, and you'll only pay for what you use.
- Built for AI and LLM teams: Our LLM observability tools help you track the performance, costs, and latency of AI products. In fact, they're so good we use them to build our own AI tools, including our in-app product analyst that helps you build better products.
- Open source and built for developers: You can inspect our code on GitHub, read our company handbook to understand how we operate, and keep full control of your data. Host PostHog in the US or EU, keep data in our warehouse, or send it elsewhere with our CDP. It's all up to you.
Details
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
PostHog Cloud Credit | The price reflects the minimum purchase for different contract lengths | $100,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
aws_add_usage | PostHog Additional Usage | $0.01 |
Vendor refund policy
All fees are non-refundable and non-cancellable except as required by law.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Support
Vendor support
Contact our support engineers directly in the app. Available Monday to Friday, 9 to 5. You'll speak to actual engineers who work on our products, not a call centre.
http://app.posthog.com/home#supportModal
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Daniel A.
High-Quality Features That Are Easy to Implement
Reviewed on Feb 27, 2026
Review provided by G2
What do you like best about the product?
We mainly use it for product analytics and session replays and check it almost every day. It provides a lot of high-quality features for a website or SaaS product, and it isn’t hard to understand how to implement, even though there are many features it tries to walk you through. I also really like the app’s design; it looks great and genuinely feels like a passion project. Integrating it into both our website and our web app has been fairly straightforward as well. Their documentation site looks so good but is also helpfull.
What do you dislike about the product?
There isn’t really anything I dislike about it, but you do need to be at least a bit tech-literate to use it comfortably. Otherwise, it can feel overwhelming at first. That said, it seems like that’s exactly the kind of user they’re catering to.
What problems is the product solving and how is that benefiting you?
It helps us resolve user issues thanks to the session replays and error-tracking features. We also get a lot of product insights from the product analytics and web analytics tools. On top of that, querying specific custom events through the SQL editor works really well.
Aaditya V.
Powerful Analytics, Fast and User-Friendly
Reviewed on Feb 23, 2026
Review provided by G2
What do you like best about the product?
I appreciate PostHog for its ease of use and quick access to information. It's very fast and seems much more powerful in analytics compared to what we used before. The initial setup was easy and took just a day.
What do you dislike about the product?
I find it hard to understand some filters. It's just hard to understand sometimes.
What problems is the product solving and how is that benefiting you?
I use PostHog to understand user behaviors and improve UX. It's easy to use, provides quick info, and is very fast. It's more powerful in analytics compared to Firebase Analytics.
Computer Software
PostHog’s All-in-One Analytics and Reliable Feature Flags at Great Value
Reviewed on Feb 20, 2026
Review provided by G2
What do you like best about the product?
PostHog feels like a genuinely “all-in-one” product: analytics, session replay, and feature flag management all in one place, without pushing you into a bunch of separate tools. The value for money is strong - you get a lot of functionality for a reasonable price, so it doesn’t feel like it’s going to bankrupt you as you scale.
What I like most is the feature flag/feature toggle management. It’s flexible enough for real-world use cases, including targeting and conditional rollouts, and it’s been reliable for us so far. On top of that, the API is excellent; being able to manage flags programmatically and pull data has been genuinely useful. Overall, it offers a lot of capability, it’s easy to integrate, and once you’re set up, it’s straightforward to use day to day.
What I like most is the feature flag/feature toggle management. It’s flexible enough for real-world use cases, including targeting and conditional rollouts, and it’s been reliable for us so far. On top of that, the API is excellent; being able to manage flags programmatically and pull data has been genuinely useful. Overall, it offers a lot of capability, it’s easy to integrate, and once you’re set up, it’s straightforward to use day to day.
What do you dislike about the product?
The biggest downside for me is the initial learning curve. On my first use, the UI presented a lot of features all at once, and it felt overwhelming. It took me a while to figure out where everything was, find the features I actually needed, and learn how to use them properly.
That friction mostly disappears once you get familiar with the product - over time it becomes much easier to navigate and operate - but the first impression can still be “too much at once.” Better onboarding, a more guided setup, or clearer feature discovery would help new users ramp up faster.
That friction mostly disappears once you get familiar with the product - over time it becomes much easier to navigate and operate - but the first impression can still be “too much at once.” Better onboarding, a more guided setup, or clearer feature discovery would help new users ramp up faster.
What problems is the product solving and how is that benefiting you?
PostHog solves two key problems for us: feature flag management and product analytics.
On the feature flag side, it helps us ship more safely and manage rollouts with more control - especially with conditional flags (for example, enabling features only when a user meets certain conditions or behaviors). That makes it easier to test changes, reduce release risk, and roll out new functionality gradually.
On the analytics side, we use it to understand how the product is being used and to get actionable insights. We also use session replay occasionally to investigate UX issues or unexpected behavior. They’ve recently added logging as well; we haven’t migrated yet, but it’s something we’re considering as part of an upcoming switch. We haven’t tried A/B testing yet either, but it’s on our radar for the future.
On the feature flag side, it helps us ship more safely and manage rollouts with more control - especially with conditional flags (for example, enabling features only when a user meets certain conditions or behaviors). That makes it easier to test changes, reduce release risk, and roll out new functionality gradually.
On the analytics side, we use it to understand how the product is being used and to get actionable insights. We also use session replay occasionally to investigate UX issues or unexpected behavior. They’ve recently added logging as well; we haven’t migrated yet, but it’s something we’re considering as part of an upcoming switch. We haven’t tried A/B testing yet either, but it’s on our radar for the future.
Mahad K.
A Solid Analytics Tool with Room for UI Improvement
Reviewed on Feb 15, 2026
Review provided by G2
What do you like best about the product?
I like that PostHog is easy to use, which makes it accessible for someone like me who's not a marketing person by trade. The great free plan is a big plus because it allows me to get started without having to go through the corporate expense process. Additionally, the support is good, which adds to the overall positive experience.
What do you dislike about the product?
The UI can be a bit clunky at times. I wish it had a clearer UI and easier selective feature flags.
What problems is the product solving and how is that benefiting you?
PostHog helps me figure out DAU and user retention easily. Its ease of use makes data viewable even without marketing expertise.
Ganesh T.
Essential Tool for Analyzing User Journeys
Reviewed on Feb 01, 2026
Review provided by G2
What do you like best about the product?
I use PostHog for my React Native mobile app to check the funnels or user journey. It helps me track the drop in users for a specific screen and offers session replay for my app. The initial setup was smooth.
What do you dislike about the product?
As of now, it does not provide the session replay start and end for a specific screen. It would be really helpful if PostHog provided this for React Native.
What problems is the product solving and how is that benefiting you?
I use PostHog for my react native mobile app to check user journeys, track drop in users for specific screens, and session replay.