This free sample contains Interest Scores for anonymized users with a high engagement and interest level in coffee products in the last 30 days. Reach and target coffee drinkers currently showing intent to purchase based on their online behavior and activities.
ShareThis collects real-time online behavioral data and signals from over 180 billion consumer interactions each year. Then use best-in-class data science to enable timely and actionable insights into the wants and needs of consumers. Accelerate growth in CPG with our global consumer interest data.
How ShareThis Interest Scores Work
ShareThis uses NLP and machine learning technologies to extract the contextual meaning of websites and their contents. We capture relevant intent signals associated with specific CPG product categories and calculate an interest score for every user in our network based on their engagement with these web pages. Scores above 1 represent higher than average interest. It identifies highly-engaged users within a category or users more inclined to consider and purchase products in that category.
This is an anonymized sample containing a subset of the ShareThis Interest Scores dataset for Consumer Packaged Goods.
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This listing uses a single pricing dimension called Product Access (Units). It is offered at no cost, so there are no tiers, usage add-ons, or size-based options to compare. Subscribing grants you access to this audience data product, which identifies coffee drinkers who engaged with related products in the last 30 days. Because pricing is flat and free, you pay nothing based on volume, events, or usage. You gain access to the segment for activation and targeting across your chosen channels.
Top-of-mind questions for buyers
What does one Product Access unit grant, and what audience data does it deliver?
One unit grants access to a single audience segment. This segment identifies coffee drinkers who engaged with related products in the last 30 days. It is built from real-time consumer interest and intent signals collected across many websites. You can activate the segment programmatically for targeting across digital channels.
Does my cost change based on how many users, events, or impressions I target with this segment?
No. This listing uses a single flat, no-cost dimension. Nothing you do triggers a usage charge from the segment itself. Cost stays the same regardless of audience size, activation volume, or how many channels you deploy across. Any downstream media or platform fees are separate and set by those services.
How is this audience segment delivered and where can I activate it?
The segment activates programmatically across digital channels, including social, display, and connected TV. Audiences are available off-the-shelf on many platforms for immediate use. Segments are typically ready for activation within a short window. Contact the vendor to confirm delivery paths for your specific platform.
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