Sold by: Sprinklr
Deployed on AWS
With 31 products across 4 robust product suites and the only unified customer experience management (Unified-CXM) platform, Sprinklr helps the world's biggest companies make customers happier - with the most advanced proprietary AI engine built for enterprise across 30+ digital & social channels.
4.3
Overview
The only Unified-CXM platform powered by industry-leading AI.
As the first platform purpose-built for unified customer experience management (Unified-CXM) and trusted by the enterprise, Sprinklr's industry-leading AI and powerful Care, Marketing, Research, and Engagement solutions enable the world's top brands to learn about their customers, understand the marketplace, and reach, engage, and serve customers on all channels to drive business growth.
Sprinklr Modern Care is the only digital-first solution powered by a Unified-CXM platform, helping you engage with customers earlier across 30+ channels and scale service with a human touch.
Sprinklr Modern Research is how leading brands become customer-centric -- by interpreting customer data at scale, identifying opportunities, and building smarter strategies.
With Sprinklr Modern Sales & Engagement, you can deliver a positive experience that's true to your brand -- no matter where your customers are digitally -- from a single, unified platform.
74% of consumers follow brands on social media. Sprinklr Modern Marketing & Advertising makes it easy to use these channels to build relationships -- and track your ROI every step of the way.
Please contact Aaron.VanWart@sprinklr.com to be connected with a product specialist for a demo and pricing details. Sprinklr utilizes AWS Private Offers to extend deal terms once agreed upon.
Highlights
- The way the world communicates has changed. The rise of modern digital and social channels has transformed the customer journey -- creating a more interactive, immediate, and personalized path.
- Customer data has grown exponentially. Traditional systems can't keep up. 2.5 quintillion bytes of unstructured consumer data are created each day on channels that brands don't own. Point solutions can't support seamless customer experiences.
- Customers are now connected. And their expectations have changed. Consumers now expect a brand experience that flows seamlessly from one channel to the next. One that understands their connections, and delivers instant, personalized attention.
Details
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Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Unified CXM Platform | Starting at $15k USD. Please contact your representative for pricing. | $15,000.00 |
Dimension | Cost/unit |
|---|---|
For additional mid contract seats. Please contact your representative. | $3,600.00 |
Dimensions summary
You buy this platform through a contract with two pricing dimensions. The Unified CXM Platform dimension is your main purchase, priced per unit and starting at a set minimum. Actual pricing is not fixed here; you contact a Sprinklr representative to confirm your quote. The second dimension covers extra seats added partway through your contract term. You use it to expand user access without waiting for renewal, again by contacting your representative. Both dimensions are quoted rather than self-service, so final costs depend on your agreed scope and seat count.
Top-of-mind questions for buyers
The marketplace table does not define a fixed unit count for this dimension. It is quoted per your agreed scope, starting at a set minimum. Contact your Sprinklr representative to confirm what your unit covers, including included seats, channels, and modules for your deployment.
The two dimensions bill separately. Your Unified CXM Platform purchase sets your base contract. The mid-contract seats dimension adds user access partway through the term without waiting for renewal. Both require a quote from your representative, so combined cost depends on your base scope plus added seats.
The platform offers standard out-of-the-box connectors for many external tools and lets you build custom integrations through REST APIs. The marketplace table does not itemize integration pricing separately. Confirm which connectors your quote includes with your Sprinklr representative.
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
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Support
Vendor support
Technical Support available 24x7x365 leveraging Sprinklr Modern Care channels. Platinum support is also available: Reach your goals faster with 24/7 priority support, one-on-one coaching and proactive expert guidance to realize the value from your Sprinklr Unified Front Office Platform. support@sprinklr.com
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Ruben B.
Comprehensive CRM Solution with Customizable Workflows
Reviewed on Aug 06, 2026
Review provided by G2
What do you like best about the product?
I like that Sprinklr Service is very customer-oriented, making it easy to actually create custom workflows, which is a big customization feature for us. I appreciate the integration capabilities, as Sprinklr was brought in as a CRM solution largely because it allows easier integration with other platforms. I also value the knowledge base, which lets us create materials and templates effectively and features content blocks that make updates seamless. The dashboards for customer sentiment, contacts per order, and per item are very useful.
What do you dislike about the product?
During the initial setup of Sprinklr Service, I found it kind of easy, but over the long term, I encountered a lot of issues due to how highly customized our setup was, often Sprinklr updates are not applicable to us out of the box, reporting faced a lot of delays because of the rationale of metrics not being aligned. Also the Knoweldge base I appreciate was originaly created to be FAQ's for external users on websites and not internal as we desired.
What problems is the product solving and how is that benefiting you?
Sprinklr Service helps us integrate with other platforms, manage customer support volumes, gain insights on customer sentiments, and create custom workflows. It streamlined our operations after switching from Freshdesk, with an initially smooth setup despite long-term issues.
Donna H.
Sprinklr’s Content Library Makes Posting Fast and Easy Anywhere
Reviewed on Jul 23, 2026
Review provided by G2
What do you like best about the product?
We absolutely love how there is a CONTENT library for quick posts! We can either use our desk top computers in the office or our own handheld phones with ease of posting either way!
What do you dislike about the product?
I have used REPUATION and another smaller web posting service that didn't have the same kind of abilities. There isn't a lot that I dislike about Sprinklr.
What problems is the product solving and how is that benefiting you?
We did have a bit of an issue that was sorted out quickly with our SM marketing department with our hospitals not being able to be put onto the posts... It was resolved quickly.
Telecommunications
Powerful Omnichannel Support Platform with Flexible UI, Integrations, and Growing AI
Reviewed on Jul 22, 2026
Review provided by G2
What do you like best about the product?
The platform has countless possibilities. It lets you set up customer service operations in a gradual, yet still omnichannel, way.
It works well for both the customer and agent experience, since contacts from multiple channels are handled in one place. Sprinklr has a lot of integrations to choose from, which helps with the constant need to expand support coverage.
The UI is highly customizable, which is great for agents. Sprinklr also offers many AI capabilities, including chatbot, voice bot, and AI agent modules. These modules are still being developed, with new features added in every release.
It works well for both the customer and agent experience, since contacts from multiple channels are handled in one place. Sprinklr has a lot of integrations to choose from, which helps with the constant need to expand support coverage.
The UI is highly customizable, which is great for agents. Sprinklr also offers many AI capabilities, including chatbot, voice bot, and AI agent modules. These modules are still being developed, with new features added in every release.
What do you dislike about the product?
When I add customer settings or rules, it takes quite a few rounds of testing to make sure the new add-on doesn’t break the existing setup. Also, when working on SOWs with the Sprinklr team, I’m missing QA from the Sprinklr side.
What problems is the product solving and how is that benefiting you?
My main problem was managing multiple communication channels, and Sprinklr brings them all together in one place. Another challenge was the high volume of requests; with Sprinklr tools like the AI agent, dynamic contact form, and auto-replies, we’re saving a lot of man-hours for our agents and handling inquiries more efficiently.
Anonymous
Decent for Scheduling, Needs Mobile App Improvement
Reviewed on Jul 21, 2026
Review provided by G2
What do you like best about the product?
I appreciate Sprinklr Service for allowing me to schedule my posts across multiple platforms simultaneously and within the same field. As a social media manager, anything that helps make managing interactions and content scheduling easier and faster is very great.
What do you dislike about the product?
The mobile app could definitely use some improvement. I've had a lot of glitches with the Android version not always doing what it should. And sometimes the filters are not exactly intuitive, and it takes knowing what you're looking for to find it. I used some of the reporting, but, honestly, since it's all custom it's very glitchy. The initial setup was not easy. It was all custom built, so it took a long time.
What problems is the product solving and how is that benefiting you?
I use Sprinklr Service for managing customer interactions and handling support tickets across social media channels. It helps me schedule posts across multiple platforms simultaneously, making my job as a social media manager easier and faster.
Consumer Services
Strong technical support, but the initial setup can be tedious.
Reviewed on Jul 21, 2026
Review provided by G2
What do you like best about the product?
I love the accuracy and variety of monitoring and tracking information in Sprinklr Service. Monitoring the types of interactions with beneficiaries is considered a powerful feature that contributes to decision-making and improvement.
What do you dislike about the product?
I find that exporting the agent's data is difficult, and I find the initial setup was not easy and can be considered tedious for me.
What problems is the product solving and how is that benefiting you?
I find that Sprinklr Service provides continuous technical support and alerts me to potential downtime before it occurs. It also helps me monitor interactions to make decisions and improvements.