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    Sprinklr Unified-CXM Platform

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    Sold by: Sprinklr 
    Deployed on AWS
    With 31 products across 4 robust product suites and the only unified customer experience management (Unified-CXM) platform, Sprinklr helps the world's biggest companies make customers happier - with the most advanced proprietary AI engine built for enterprise across 30+ digital & social channels.
    4.3

    Overview

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    The only Unified-CXM platform powered by industry-leading AI.

    As the first platform purpose-built for unified customer experience management (Unified-CXM) and trusted by the enterprise, Sprinklr's industry-leading AI and powerful Care, Marketing, Research, and Engagement solutions enable the world's top brands to learn about their customers, understand the marketplace, and reach, engage, and serve customers on all channels to drive business growth.

    Sprinklr Modern Care is the only digital-first solution powered by a Unified-CXM platform, helping you engage with customers earlier across 30+ channels and scale service with a human touch.

    Sprinklr Modern Research is how leading brands become customer-centric -- by interpreting customer data at scale, identifying opportunities, and building smarter strategies.

    With Sprinklr Modern Sales & Engagement, you can deliver a positive experience that's true to your brand -- no matter where your customers are digitally -- from a single, unified platform.

    74% of consumers follow brands on social media. Sprinklr Modern Marketing & Advertising makes it easy to use these channels to build relationships -- and track your ROI every step of the way.

    Please contact Aaron.VanWart@sprinklr.com  to be connected with a product specialist for a demo and pricing details. Sprinklr utilizes AWS Private Offers to extend deal terms once agreed upon.

    Highlights

    • The way the world communicates has changed. The rise of modern digital and social channels has transformed the customer journey -- creating a more interactive, immediate, and personalized path.
    • Customer data has grown exponentially. Traditional systems can't keep up. 2.5 quintillion bytes of unstructured consumer data are created each day on channels that brands don't own. Point solutions can't support seamless customer experiences.
    • Customers are now connected. And their expectations have changed. Consumers now expect a brand experience that flows seamlessly from one channel to the next. One that understands their connections, and delivers instant, personalized attention.

    Details

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    Pricing

    Sprinklr Unified-CXM Platform

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    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Unified CXM Platform
    Starting at $15k USD. Please contact your representative for pricing.
    $15,000.00

    Additional usage costs (1)

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    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Cost/unit
    For additional mid contract seats. Please contact your representative.
    $3,600.00

    Vendor refund policy

    Refer to EULA

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    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

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    Support

    Vendor support

    Technical Support available 24x7x365 leveraging Sprinklr Modern Care channels. Platinum support is also available: Reach your goals faster with 24/7 priority support, one-on-one coaching and proactive expert guidance to realize the value from your Sprinklr Unified Front Office Platform. support@sprinklr.com 

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

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    4.3
    762 ratings
    5 star
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    1 star
    61%
    29%
    8%
    1%
    1%
    1 AWS reviews
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    761 external reviews
    External reviews are from G2  and PeerSpot .
    Donna H.

    Sprinklr’s Content Library Makes Posting Fast and Easy Anywhere

    Reviewed on Jul 23, 2026
    Review provided by G2
    What do you like best about the product?
    We absolutely love how there is a CONTENT library for quick posts! We can either use our desk top computers in the office or our own handheld phones with ease of posting either way!
    What do you dislike about the product?
    I have used REPUATION and another smaller web posting service that didn't have the same kind of abilities. There isn't a lot that I dislike about Sprinklr.
    What problems is the product solving and how is that benefiting you?
    We did have a bit of an issue that was sorted out quickly with our SM marketing department with our hospitals not being able to be put onto the posts... It was resolved quickly.
    Telecommunications

    Powerful Omnichannel Support Platform with Flexible UI, Integrations, and Growing AI

    Reviewed on Jul 22, 2026
    Review provided by G2
    What do you like best about the product?
    The platform has countless possibilities. It lets you set up customer service operations in a gradual, yet still omnichannel, way.

    It works well for both the customer and agent experience, since contacts from multiple channels are handled in one place. Sprinklr has a lot of integrations to choose from, which helps with the constant need to expand support coverage.

    The UI is highly customizable, which is great for agents. Sprinklr also offers many AI capabilities, including chatbot, voice bot, and AI agent modules. These modules are still being developed, with new features added in every release.
    What do you dislike about the product?
    When I add customer settings or rules, it takes quite a few rounds of testing to make sure the new add-on doesn’t break the existing setup. Also, when working on SOWs with the Sprinklr team, I’m missing QA from the Sprinklr side.
    What problems is the product solving and how is that benefiting you?
    My main problem was managing multiple communication channels, and Sprinklr brings them all together in one place. Another challenge was the high volume of requests; with Sprinklr tools like the AI agent, dynamic contact form, and auto-replies, we’re saving a lot of man-hours for our agents and handling inquiries more efficiently.
    Anonymous

    Decent for Scheduling, Needs Mobile App Improvement

    Reviewed on Jul 21, 2026
    Review provided by G2
    What do you like best about the product?
    I appreciate Sprinklr Service for allowing me to schedule my posts across multiple platforms simultaneously and within the same field. As a social media manager, anything that helps make managing interactions and content scheduling easier and faster is very great.
    What do you dislike about the product?
    The mobile app could definitely use some improvement. I've had a lot of glitches with the Android version not always doing what it should. And sometimes the filters are not exactly intuitive, and it takes knowing what you're looking for to find it. I used some of the reporting, but, honestly, since it's all custom it's very glitchy. The initial setup was not easy. It was all custom built, so it took a long time.
    What problems is the product solving and how is that benefiting you?
    I use Sprinklr Service for managing customer interactions and handling support tickets across social media channels. It helps me schedule posts across multiple platforms simultaneously, making my job as a social media manager easier and faster.
    Consumer Services

    Strong technical support, but the initial setup can be tedious.

    Reviewed on Jul 21, 2026
    Review provided by G2
    What do you like best about the product?
    I love the accuracy and variety of monitoring and tracking information in Sprinklr Service. Monitoring the types of interactions with beneficiaries is considered a powerful feature that contributes to decision-making and improvement.
    What do you dislike about the product?
    I find that exporting the agent's data is difficult, and I find the initial setup was not easy and can be considered tedious for me.
    What problems is the product solving and how is that benefiting you?
    I find that Sprinklr Service provides continuous technical support and alerts me to potential downtime before it occurs. It also helps me monitor interactions to make decisions and improvements.
    Asrul R.

    Customizable Rules Engine and Regex Detection for Proactive Outage Alerts

    Reviewed on Jul 09, 2026
    Review provided by G2
    What do you like best about the product?
    It offers a fully customizable rules engine that precisely delivers my required business outcomes. The ability to implement custom fields and custom macros opens up opportunities to analyze our data through an extremely specific lens. The most impactful discovery has been leveraging message-level regex keyword detection. This capability allows us to detect early outages and system issues automatically, long before a case even lands with a live agent for verification.
    What do you dislike about the product?
    While Sprinklr Service is highly capable, its pricing model is a significant drawback. The platform carries a high total cost of ownership, and the complex add-on licensing structure makes it difficult to scale cost-effectively.
    What problems is the product solving and how is that benefiting you?
    Sprinklr Service addresses manual triage delays and rigid queuing systems by introducing a highly adaptive, rule-based operational workflow. The platform solves manual misrouting through precise routing configurations dictated by specific conditions, ensuring complex issues instantly reach specialized agents without human intervention. During unpredictable high-volume spikes, the rule engine seamlessly implements a buffer to overwrite an agent's maximum concurrency, keeping critical queues moving smoothly without overwhelming the frontline staff. Additionally, it addresses structural queue bottlenecks by using dynamic workqueues to overwrite standard queue logic, giving us the agility to bypass normal routing sequences and fast-track priority items. Finally, the platform mitigates inbound channel noise by leveraging automated rules to auto-hide and auto-close irrelevant interactions, effectively cleaning up the workspace so our agents can focus entirely on high-value, actionable customer cases.
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