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    Cloudinary Dynamic Media Platform and Digital Asset Management Solution

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    Sold by: Cloudinary 
    Deployed on AWS
    Cloudinary is used by thousands of customers including iconic brands and the hottest startups, for creating, managing, and delivering visual experiences. Automate the end-to-end image, video, and rich media workflow, accelerating time to market and improving performance. Visit https://cloudinary.com
    4.3

    Overview

    Why Cloudinary?

    Increase development productivity and enable your teams through a simple and robust API-based SaaS - so you can concentrate on your core business logic instead of developing and maintaining image and video management capabilities.

    Dramatically improve the performance of media-heavy pages and apps, leading to higher conversion rates, and revenue.

    Get content to market faster using automation and AI.

    Enable your creative, marketing, and development teams to work together across the entire asset lifecycle -- driving organization-wide adoption.

    Cloudinary customers have:

    • Reported 50-90% time savings in development time for media management.
    • Experienced over 60% reduction in page weight.
    • Released new features with zero engineering effort leveraging Cloudinary.

    For custom packages, please contact AWSSales@cloudinary.com .

    Highlights

    • Automate image and video workflow: from bulk upload to dynamic URL-based manipulation to optimization to delivery over multiple CDNs.
    • Integrate videos easily with real-time transcoding, adaptive bitrate-streaming, and a developer-friendly video player.
    • Dynamic digital asset management includes AI-based content analysis, search and tagging, collaboration with creative and marketing teams, and global distribution with usage analytics.

    Details

    Delivery method

    Deployed on AWS
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    Introducing multi-product solutions

    You can now purchase comprehensive solutions tailored to use cases and industries.

    Multi-product solutions

    Features and programs

    Buyer guide

    Gain valuable insights from real users who purchased this product, powered by PeerSpot.
    Buyer guide

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Cloudinary Dynamic Media Platform and Digital Asset Management Solution

     Info
    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    1-month contract (3)

     Info
    Dimension
    Description
    Cost/month
    Plus
    225 Monthly credits, 1 user
    $99.00
    Advanced
    600 Monthly credits, 5 users
    $249.00
    Advanced Extra
    1350 Monthly credits, 5 users
    $549.00

    Additional usage costs (9)

     Info

    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Cost/unit
    Top up unit (for 1 unit)
    $10,000.00
    Additional seats/month
    $10,000.00
    Additional sub-accounts/month
    $10,000.00
    DAM platform license/month
    $10,000.00
    DAM admin user/month
    $10,000.00
    DAM contributor user/month
    $10,000.00
    DAM viewer user/month
    $10,000.00
    Platform upgrade/month
    $10,000.00
    Additional usage as defined in the contract
    $1.00

    Vendor refund policy

    Please visit https://cloudinary.com/tos  for our terms of service.

    Custom pricing options

    Request a private offer to receive a custom quote.

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    Tell us how we can improve this page, or report an issue with this product.
    Tell us how we can improve this page, or report an issue with this product.

    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Vendor resources

    Support

    Vendor support

    You can visit https://support.cloudinary.com  to participate in our community forums, access knowledge base articles, tips & tricks, and best practices for your dynamic digital media needs. Our Customer Success team provides the technical and operational expertise to help you plan, implement, deploy, and manage Cloudinary as your solution evolves. You can open a support ticket using https://support.cloudinary.com/hc/en-us/requests/new , or you can email us at support@cloudinary.com .

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

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    Updated weekly

    Accolades

     Info
    Top
    10
    In Content Creation, Media & Entertainment, eCommerce
    Top
    100
    In eLearning

    Customer reviews

     Info
    Sentiment is AI generated from actual customer reviews on AWS and G2
    Reviews
    Functionality
    Ease of use
    Customer service
    Cost effectiveness
    0 reviews
    Insufficient data
    Insufficient data
    Insufficient data
    Insufficient data
    Positive reviews
    Mixed reviews
    Negative reviews

    Overview

     Info
    AI generated from product descriptions
    Image and Video Workflow Automation
    Bulk upload, dynamic URL-based manipulation, optimization, and delivery across multiple CDNs for images and videos
    Video Processing and Streaming
    Real-time transcoding, adaptive bitrate streaming, and developer-friendly video player integration
    AI-Powered Digital Asset Management
    AI-based content analysis, automated search and tagging, and asset organization capabilities
    API-Based SaaS Platform
    Simple and robust API-based architecture for programmatic media management and integration
    Global Content Distribution
    Multi-CDN delivery with global distribution network and usage analytics for media assets
    Multi-Format Media Support
    Handles video, images, audio, documents, presentations, PDFs and 3D objects as rich-media assets
    Comprehensive Video Lifecycle Management
    Covers media ingestion, transcoding, metadata enrichment, delivery, playback, distribution, analytics, accessibility, monetization, access control, search and recommendation across the entire video lifecycle
    Multiple Video Delivery Modes
    Supports VOD (Video-on-Demand), Live streaming, and Real-time video workflows
    AWS Native Integration
    Tightly integrated with AWS storage services and CloudFront CDN for media delivery
    Extensive API and SDK Ecosystem
    Provides APIs for transcoding, video conferencing, recording, scheduling, image transformation, interactivity and multi-account management, along with native SDKs for video player, conferencing application, media galleries, broadcast application, video editor and large file upload
    Content Delivery Network
    Global CDN infrastructure for fast worldwide delivery of visual media with 99.99% success rate
    Automated Image Optimization
    Automatic optimization with bulk transformations, responsive design, and real-time rendering capabilities
    Next-Generation Format Support
    Automatic conversion to modern formats including AVIF, WebP, and HLS with on-the-fly rendering
    Programmatic Media APIs
    Over 150+ programmatic rendering APIs for image and video manipulation with generative AI capabilities

    Contract

     Info
    Standard contract
    No
    No
    No

    Customer reviews

    Ratings and reviews

     Info
    4.3
    234 ratings
    5 star
    4 star
    3 star
    2 star
    1 star
    58%
    36%
    4%
    1%
    1%
    3 AWS reviews
    |
    231 external reviews
    External reviews are from G2  and PeerSpot .
    Muzammil M.

    Cloudinary Simplifies Image Optimization with Powerful URL-Based Transformations

    Reviewed on Jul 23, 2026
    Review provided by G2
    What do you like best about the product?
    Cloudinary makes handling images much easier when the same asset needs to be used in different places. I started using it while testing media delivery for web projects because it can resize, compress, and serve optimized images without creating multiple copies manually. The folder structure is organized, sharing assets is simple, and the URL-based transformations save time when preparing images for different screen sizes.
    What do you dislike about the product?
    The platform offers a lot of powerful features, but that also means it takes some time to understand everything. If you're new to media management, the transformation options and usage-based pricing can feel a little overwhelming at first. Better cost visibility and a simpler onboarding guide for beginners would make the experience smoother.
    What problems is the product solving and how is that benefiting you?
    Cloudinary removes the repetitive work of manually exporting multiple image versions for websites and applications. Instead of storing separate files for desktop, mobile, and thumbnails, I can manage one original asset and generate the required versions when needed. This keeps projects more organized, improves page loading speed, and reduces the time spent preparing media before deployment.
    Graphic Design

    Organized, Effortless File Management with Cloudinary

    Reviewed on Jul 16, 2026
    Review provided by G2
    What do you like best about the product?
    I really like how organized Cloudinary is. It makes managing files straightforward and helps keep content consistent, which is especially useful when you’re working with a large team. Additionally, uploading files is easy and takes no time.
    What do you dislike about the product?
    I think the search bar could use some improvement. Whenever I’m trying to find an image, it only shows up if I type the exact file name.
    What problems is the product solving and how is that benefiting you?
    As a designer, Cloudinary helps me keep my files stored safely and organized. Working in a fast-paced environment means I can’t spend much time searching for files, so Cloudinary is a huge support in that regard and makes it easier to find what I need quickly.
    Vip .

    Simple UI with Powerful File Management

    Reviewed on Jul 13, 2026
    Review provided by G2
    What do you like best about the product?
    I really like Cloudinary's simple UI interface because it's easy to use and includes features like creating folder structures that I frequently use to organize my files. I also appreciate its ability to preview different file types like .mov and .mp4, which makes sharing them with clients seamless as they don't require any additional steps to review. The ease of sharing links and searching for them through its search feature is also very convenient. Another thing I like is how easy it was to set up Cloudinary; everything went smoothly through SSO, which made the whole process seamless. Additionally, being able to re-upload files easily because Cloudinary can detect file name duplicates is extremely useful when creating multiple versions of items.
    What do you dislike about the product?
    I would love Cloudinary to read HTML5. That would be helpful to me if it's able to stage different web-based files. Also, I would love if Cloudinary could be more integrated with the Adobe suite. For example, if After Effects could directly export into Cloudinary, that would be helpful.
    What problems is the product solving and how is that benefiting you?
    I use Cloudinary to upload files for client reviews, who can easily preview and download them. The simple UI helps organize files with folder structures, and re-upload files effortlessly. It supports sharing various file types seamlessly without additional steps for clients to review.
    Konjengbam M.

    Robust Image & Video Optimization with Seamless Team Collaboration

    Reviewed on Jul 10, 2026
    Review provided by G2
    What do you like best about the product?
    I love this platform for its robust capabilities to work with Image and video files. This platform can be used to optimize image allowing user to import form local files. I also love this platform for its capability to work collaboratively with teams. I also love the asset management capability of this platform. Other than this I also love the capability of this platform to transform video, create video player or start live streaming. The AI capability of this platform to check visual quality and brand checks is commendable. I also love the capability of this platform to manage workflow using this platform. The platform have good user friendly interface. The onboarding of this platform was easy and secured too. I love the integration capability of this platform.
    What do you dislike about the product?
    I love most part of this platform but I wish that the speed of switching operation was faster. I wish that the pricing can also be made with a moderate tier. I also feel that changing away from this platform after a prolong use might be difficult. The platform may also feel a little complex for new users and an little informative session might be useful for such users.
    What problems is the product solving and how is that benefiting you?
    This platform makes task easier by allowing user to easily manage the media effective and efficiently. It takes off the load from the user to take care of each different processes. It enables user to focus on the core task improving the productivity of the user.
    Financial Services

    Cloudinary Makes Company Data Easy to Access and Manage

    Reviewed on Jul 08, 2026
    Review provided by G2
    What do you like best about the product?
    Cloudinary gives easy access to our company data when we need it, easy to use and operate
    What do you dislike about the product?
    It’s a good service for us, nothing comes to mind
    What problems is the product solving and how is that benefiting you?
    We needed a way to store video data for our platform, it allowed us to do so
    View all reviews