Demandbase

What do you like best about the product?

Demandbase has been very helpful for us, the thing which i like about it is that how it pulls everything together for account based marketing in one place. There is no need of jumping between different tools to figure out visitors in your website and what they are interested in and how to reach them, Demandbase gives a clear idea and connect view of all that activity.

What do you dislike about the product?

nothing for now, i am satisfied by using this.

What problems is the product solving and how is that benefiting you?

It has solved the challenges of figuring out which accounts actually matters and where they are in the buying process. Earlier we were spending much time to chasing leads that was looking fine on papers but never went anywhere. But with the use of Demandbase, we can see the real engagement data.

What do you like best about the product?

I really appreciate how the platform simplifies the process of building highly targeted custom audiences. Its seamless integration with our CRM and marketing automation tools has made our workflows much more efficient, ensuring that our campaigns are consistently tailored to meet the needs of our target audience.

What do you dislike about the product?

The product offers a broad range of features, which can sometimes feel overwhelming. Additionally, certain features may be challenging to use to their full potential without dedicated support or specific training.

What problems is the product solving and how is that benefiting you?

This tool enables us to clearly define our target audience and decide whom we want to reach. It also allows us to pinpoint which companies are genuinely interested in our offerings. As a result, our campaigns have become more focused and effective.

What do you like best about the product?

The thing that i like is how seamlessly it combines account-based marketing (ABM), intent data, and sales intelligence into a single, unified platform. It gives our marketing and sales teams a clear, shared view of high-value accounts, helping us prioritize efforts where they matter most. The real-time intent signals are a game-changer, we can see which accounts are actively researching solutions like ours, and tailor outreach accordingly. The integrations with Salesforce, LinkedIn, and other tools are smooth and save a ton of time. Overall, it empowers us to be more strategic, targeted, and data-driven in everything we do.

What do you dislike about the product?

While Demandbase One is a powerful platform, there is a learning curve, especially for new users. Some parts of the interface can feel a bit complex at first, and it takes time to fully unlock the value of all the features. Also, while the intent data is incredibly useful, occasionally the signal strength can vary, so it’s important to validate with additional research. That said, their support team and resources are helpful, and once you get up to speed, the platform delivers strong ROI.

What problems is the product solving and how is that benefiting you?

Wasting time on accounts that aren’t in‑market;Lack of clarity about who to contact / who matters in the buying group;Fragmented systems and inconsistent data between sales & marketing;Manual, repetitive tasks / low signal‑to‑noise in outreach;Slow pipeline conversion / long sales cycles due to poor timing & messaging

What do you like best about the product?

Demandbase offers a seamless user interface that is very easy to navigate. I particularly appreciate how it lets me customize experiences by building custom lists using a variety of filters and selectors. Additionally, I find the interface especially helpful because it enables us to add tags and custom fields quickly and efficiently.

What do you dislike about the product?

Overall, I have no complaints. I am quite pleased with the outcome, as it delivers highly valuable information for our organization. It plays an active role in helping our marketing and sales teams make timely connections and establish important contacts.

What problems is the product solving and how is that benefiting you?

Demandbase supported our transition to account-based marketing and enabled us to reach the specific accounts we were interested in, no matter where they were online, using a variety of ad formats.

What do you like best about the product?

Overall, this tool has significantly enhanced the quality of my sales strategy, and its automation features have saved me a considerable amount of time. Running email campaigns is seamless, and it offers all the functionalities that a lead generation team requires. I also appreciate the multi-channel outreach capabilities.

What do you dislike about the product?

I would appreciate it if more templates were available, especially for when a prospect clicks. Additionally, I wish the exported data would download instantly, as there can occasionally be a slight delay.

What problems is the product solving and how is that benefiting you?

We've been able to schedule more meetings with our potential clients, saving me a lot of time and effort. It's allowed us to optimize our communication efforts, and the improved productivity has helped our team.