Qualified logo

    Qualified

    Qualified is the Agentic Marketing Platform with the world's leading SDR agent, Piper the AI SDR. Marketing teams trust Piper to autonomously drive inbound pipeline at scale, delivering real-time engagement and conversion. Trusted by top brands like Asana, Box, Brex, Clari, GE Healthcare, and more, Qualified is redefining how companies generate pipeline in the age of AI.

    Ratings and reviews

    4.9
    1576 ratings
    96%
    2%
    1%
    0%
    1%
    0 AWS reviews
    |
    1576 external reviews
    External reviews are from G2 .

    Filters

    Review type

    AWS Marketplace reviews
    External reviews
    Reviews (1576)
    Computer & Network Security

    Powerful, Highly Customizable, and Easy to Integrate

    Reviewed on Nov 04, 2026
    Review provided by G2
    What do you like best about the product?
    It offers strong features and a high level of customizability, and it integrates easily with other platforms.
    What do you dislike about the product?
    I don’t have enough experience with it yet. I still need some time to get used to the settings in the backend.
    What problems is the product solving and how is that benefiting you?
    It’s still newly launched, so we expect inbound leads to improve significantly over time.
    Consumer Services

    Seamless Experience with a Responsive Qualified Support Team

    Reviewed on Oct 30, 2026
    Review provided by G2
    What do you like best about the product?
    The Qualified support team is very responsive and helpful. The Qualified Academy and knowledge base are packed with learning pathways and information that answer questions quickly, and the overall process felt practically seamless thanks to our consultant, Julie.
    What do you dislike about the product?
    AI is still fairly new across multiple industries, so while we did run into a few hiccups with phonetics, I think that’s to be expected. The team addressed the issue quickly, and we didn’t experience any downtime on our end.
    What problems is the product solving and how is that benefiting you?
    We weren’t capturing inquiries before, and Qualified has helped us engage web visitors so we can capture more inquiries. It has also provided company insights we wouldn’t have known about otherwise.
    Computer Software

    Intuitive Interface with Transparent Roadmap and Fast Feature Releases

    Reviewed on Oct 29, 2026
    Review provided by G2
    What do you like best about the product?
    I like how intuitive the interface is and how easy it is for a non-technical person to build, update and test things. I also like the transparency in the roadmap and how quickly new features are typically rolled out
    What do you dislike about the product?
    The price tag is a little steep for some of my smaller clients and doesn't include a self-serve option that could bring the price down. I think the Salesforce acquisition has slowed down the speed at which new features are being released. There are limited SMS dialogue capabilities
    What problems is the product solving and how is that benefiting you?
    Qualified is helping ANNUITAS become much more efficient by removing a lot of the manual workflows previously built in MAP and CRM platforms used for many of my clients. As a result, we're delivering a higher value to our clients, through increased onsite and offsite personalization, shorter timelines, and more efficient processes.
    Jessica S.

    Great Setup Experience with Clear, Team-Friendly Walkthroughs

    Reviewed on Oct 29, 2026
    Review provided by G2
    What do you like best about the product?
    It was a great tech to set up. The team was wonderful to work with throughout the setup process, and they made everything easy to follow. They provided clear walkthroughs for each team so everyone knew what to do during setup.
    What do you dislike about the product?
    Analytics have been tricky to pull. There is a dashboard that you go to individual report to pull each individual report in an excel.
    What problems is the product solving and how is that benefiting you?
    Getting conversations and engagement on the website.
    Computer Software

    Qualified's AI SDR boosted our MQLs and became one of the main SQL channels at Pipefy

    Reviewed on Oct 29, 2026
    Review provided by G2
    What do you like best about the product?
    Qualified's AI SDR helped me qualify more leads into MQLs and ended up becoming the second largest channel for acquiring SQLs in our Inbound.
    What do you dislike about the product?
    The tool is spectacular; what was missing was covering, in addition to the website, also WhatsApp and allowing calls.
    What problems is the product solving and how is that benefiting you?
    The greatest impact was on the generation of SQLs.
    Computer & Network Security

    AI SDR in Qualified Has Been a Big Win for Our Campaigns

    Reviewed on Oct 29, 2026
    Review provided by G2
    What do you like best about the product?
    The AI SDR feature has been extremely well received in the campaigns we have built and executed using Qualified.
    What do you dislike about the product?
    Some of the reporting could be improved to help refine the AI SDR experience further.
    What problems is the product solving and how is that benefiting you?
    Addressing the large volume of leads that are in our commercial segment. Qualified through its AI SDR agent helps us follow up with those leads quickly with context.
    Computer Software

    Heading into the right direction, not there yet

    Reviewed on Oct 29, 2026
    Review provided by G2
    What do you like best about the product?
    It has the right features for a scaling organization to use a chatbot. The QSA implementation partner has been great
    What do you dislike about the product?
    It's still a work in progress. It doesn't have a Sandbox and it's missing some integrations. The run-mode is still unclear on how MOPS would manage this long term
    What problems is the product solving and how is that benefiting you?
    It replaced deterministic, rule, based decision trees from inbound qualification.
    Anonymous

    More Leads, Faster Bookings, Exceptional Support

    Reviewed on Oct 27, 2026
    Review provided by G2
    What do you like best about the product?
    I like that Qualified is a sales enablement tool, not an AI help desk, and that it uses content to give people a good experience and help them get on the phone and become leads faster. It has helped increase our lead flow and made it faster for users to book calls. It also integrates really well with Salesforce. The AI works pretty nicely, is very trainable, and does a good job learning our content and brand. I value the guidelines because I can set rules for how Qualified speaks about our brand. I’m excited about the email outreach feature, which I think will help keep people from falling out of our funnel. I also like that Qualified can identify companies and revenue ranges in a form-free experience, without needing forms to collect that information. The Qualified team was knowledgeable and helped make our complex setup easier. Josh did an amazing job helping with the integration and continues to be a great source of information. The customer service is a big reason I’d recommend Qualified.
    What do you dislike about the product?
    Sometimes I think Qualified’s AI can be a little salesy, or “thirsty” for leads, and I wish I could dial that back.
    What problems is the product solving and how is that benefiting you?
    Qualified helps us increase lead flow and gets leads to booked calls faster, so users can book and schedule calls sooner. It also integrates well with Salesforce.
    Renee M.

    AI-Powered Lead Conversion with Insightful Conversation Reports

    Reviewed on Oct 23, 2026
    Review provided by G2
    What do you like best about the product?
    I like that Qualified’s AI SDR helps us showcase that our brand is cutting edge and lives and breathes what we speak and share. It’s extremely helpful to review conversation details. We created a report to export conversations and assess themes people bring up on our website, which we can use to optimize our messaging. Our solution architect, KD, was amazing and patient through the setup process.
    What do you dislike about the product?
    Setting up Qualified was okay, but we hadn’t fully implemented or integrated HubSpot with Salesforce yet, and launching Qualified on top of that created some complications.
    What problems is the product solving and how is that benefiting you?
    I use Qualified to make better use of our website traffic, warm visitors up, and turn them into potential leads for our sales team.
    Retail

    Excellent implementation support—responsive, proactive guidance throughout a complex rollout

    Reviewed on Oct 18, 2026
    Review provided by G2
    What do you like best about the product?
    What I can speak to most is the implementation experience. Our CSM, Cati, has been incredibly responsive and patient throughout a pretty complex rollout involving Legal, InfoSec, and multiple internal teams. She's walked us through routing logic, testing, and configuration in detail, and has been proactive about flagging things we hadn't thought to ask about. We haven't fully gone live yet, but the level of support getting us there has been excellent.
    What do you dislike about the product?
    The Salesforce task that gets created when a meeting is booked is pretty bare-bones, no AI-generated summary like what shows up in Slack, so reps working primarily in Salesforce don't get much context. We also noticed the AI agent occasionally drifts around guardrails in ways we didn't expect, so there's real work involved in onboarding to get its behavior fully dialed in. Nothing deal-breaking, but worth knowing going in.
    What problems is the product solving and how is that benefiting you?
    We're using Qualified to close the gap between someone landing on our site and actually getting in front of sales. Historically that meant filling out a form and waiting, now the AI agent can engage visitors in real time, ask qualifying questions, and book a meeting directly onto the right rep's calendar based on account ownership and territory. The expected benefit is faster speed-to-lead and less manual lift on our team's end for routing and follow-up, though since we haven't gone live yet, I can speak to the setup more than measured results so far.