Canto Digital Asset Management (DAM)
Canto, Inc.Reviews from AWS customer
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Good Asset Management with Room for AI Improvement
What do you like best about the product?
I use Canto for managing our company's product images and marketing materials. It provides one place for all of our assets, which is really convenient. For the most part, I think it's pretty easy to use. The initial setup was fairly easy because my boss and I had used it at a previous company.
What do you dislike about the product?
A lot actually. The AI does not work at all for us. Are images are mainly stuffed animals, and AI does not recognize them at all. It created problems for us and we actually turned the AI assistant off. It also lags. When we upload images, they don't often show up in the album we put them in. That can be frustrating.
What problems is the product solving and how is that benefiting you?
I use Canto to manage our company's product images and marketing materials, giving us one place for all our assets.
Concise Organization and Robust Permission Controls
What do you like best about the product?
I like the ability to organize everything concisely, and to be able to seamlessly toggle permissions
What do you dislike about the product?
There is definitely a learning curve and can be hard to explain to others -- easier to do it myself at the end of the day
What problems is the product solving and how is that benefiting you?
Canto helps us immensely provide portals and items for our varying partners
Powerful, Easy-to-Use DAM with Fast AI Search
What do you like best about the product?
Overall, I love Canto and its functionality. The design, capabilities, and features are a great fit for our needs, as well as for our team members and clients. I especially love the AI capability that lets me search for a photo based on characteristics and descriptions, and I really appreciate the quick turnaround time on searches. As part of the admin team, I also get a back-end view of the interface, and I value how simple it is to use and how easy it is to teach others to self-serve what they need.
What do you dislike about the product?
So far I haven't experienced any downsides; however, we are new to Canto. I think the one component I'd love to see is better integration to Canva.
What problems is the product solving and how is that benefiting you?
We have multiple contract agencies who do work for us from a production perspective - both asset creation, brand development, and photography/videography. We also have an internal team who does some of this work. It was a challenge to know where assets were, who owned them, how to transfer them, use them, what the copyrights were, and more...so Canto has really come in and helped us streamline this which has been amazing.
Empowers Digital Asset Management, Needs Better Search Functionality
What do you like best about the product?
I like that I can use the AI search functionality to sort through a large archive of images. I like that I can easily create albums and share them. Canto allows us a safe outlet to share our assets, knowing we can add expiration dates and limitations to protect ourselves and our assets. Canto has made it incredibly easy for us to share files comfortably.
What do you dislike about the product?
I get really frustrated when looking for something very specific within a folder. For example, if I'm looking for visuals of sheep, I'll search 'sheep', our library comes up - but then when I want to sort my files by video - it defaults me back to a large archive of files. It doesn't stay within the current search criteria. So, I find that difficult. Especially when I know we have videography of sheep in our archive.
What problems is the product solving and how is that benefiting you?
I use Canto to save and share our digital assets, making it our go-to archive for images, videos, and more. It provides a safe way to share assets with expiration dates and limitations, which protects us and simplifies sharing tasks.
User-Friendly DAM Backed by Excellent Support
What do you like best about the product?
How intuitive the platform is once it’s set up. While implementation does take some time, the interface itself is easy to navigate and makes managing and finding assets straightforward. What really stands out is the customer service—they’re responsive, knowledgeable, and very helpful throughout the setup process and beyond. Having a supportive team makes a big difference, especially during onboarding.
What do you dislike about the product?
It relies heavily on having strong metadata set up. If metadata isn’t planned and maintained well, it can impact how easy assets are to find and manage. This means extra upfront effort and ongoing discipline to get the most value out of the platform.
What problems is the product solving and how is that benefiting you?
Canto centralizes all our digital assets in one searchable place, which makes it much easier to find, share, and organize content. It improves team collaboration and ensures everyone is using the correct, up-to-date files—reducing duplicate work and confusion.
Fast, Secure Central Hub for Digital Assets with Easy Sharing
What do you like best about the product?
Canto acts as a central store for all the digital assets, from images, logos, documents, and more for easy access and security
Canto requires minimal training for new users and the adoption process takes less time
The app is quick to conduct search, something that gives the specific digital assets needed
Canto brings valuable sharing mechanisms and this happens both internally and externally
Canto requires minimal training for new users and the adoption process takes less time
The app is quick to conduct search, something that gives the specific digital assets needed
Canto brings valuable sharing mechanisms and this happens both internally and externally
What do you dislike about the product?
Canto gets slow and sluggish when designed with large digital assets and this affects productivity
The process of organizing and setting all the digital assets together is tiresome and difficult
The process of organizing and setting all the digital assets together is tiresome and difficult
What problems is the product solving and how is that benefiting you?
Canto brings all the digital assets together on a single dashboard, giving users an easy access time
The app has structured search options, and this amplifies the workflow efficiency in a firm
Canto consists of visual digital assets, which helps the company in maintaining the company’s reputation and brand
The collaboration that Cant brings in a company is paramount, ensuring that all digital assets are sharable
Canto ensures all digital assets are safe and sound, with no duplication
The app has structured search options, and this amplifies the workflow efficiency in a firm
Canto consists of visual digital assets, which helps the company in maintaining the company’s reputation and brand
The collaboration that Cant brings in a company is paramount, ensuring that all digital assets are sharable
Canto ensures all digital assets are safe and sound, with no duplication
Highly Customizable with Great Workspaces, Portals, Style Guides, and of course Metadata
What do you like best about the product?
I use Canto everyday all day - I am a Digital Asset Manager - and love the separate Workspaces, Portals, Style guides and of course all the Metadata and how customizable it is.
It's very easy to use and while I do train new folks on how to navigate the DAM, it's really intuitive and doesn't take too much hand-holding.
The Customer Support is also exceptional.
It's very easy to use and while I do train new folks on how to navigate the DAM, it's really intuitive and doesn't take too much hand-holding.
The Customer Support is also exceptional.
What do you dislike about the product?
We have been having some glitches where updated versions are not pulling through to our site, and we still see the old imagery.
There is also some degradation on the Video preview. But the downloaded video is still fine.
There is also some degradation on the Video preview. But the downloaded video is still fine.
What problems is the product solving and how is that benefiting you?
Enabling the whole company to access high res imagery and video for every product that we have ever created.
Media company with multiple client libraries
What do you like best about the product?
As an admin, it is really helpful having the ability to divide my users into groups. This allows me to restrict the content that my clients see to only their assets and keep each of our client's libraries separated.
I also like the control over the thumbnail view which makes for easy exploration of assets. The new library view is promising as a cleaner interface.
I also like the control over the thumbnail view which makes for easy exploration of assets. The new library view is promising as a cleaner interface.
What do you dislike about the product?
Certain features are occasionally slow or clunky and buggy. For example, there is a delay in the time between when you click "share link" until it actually generates the link and allows you to copy it to the clipboard. This causes concern that users are losing their links or doing something wrong.
The delete and trash can functions feel treacherous and destructive sometimes. If a user doesn't know how to highlight and select the assets or albums they want to delete, they sometimes inadvertently delete things they didn't mean to. This makes users wary of making any changes to their library.
I attempted several times to link my google drive account to Canto, and syncing files failed several times so I gave up on linking to google drive.
The delete and trash can functions feel treacherous and destructive sometimes. If a user doesn't know how to highlight and select the assets or albums they want to delete, they sometimes inadvertently delete things they didn't mean to. This makes users wary of making any changes to their library.
I attempted several times to link my google drive account to Canto, and syncing files failed several times so I gave up on linking to google drive.
What problems is the product solving and how is that benefiting you?
The share link lag time seems to have improved recently. The customer service representatives are fairly responsive in a timely manner.
I have submitted feature requests several times such as my desire to be able to jump to a point in the transcript, and hopefully these will be addressed.
I have submitted feature requests several times such as my desire to be able to jump to a point in the transcript, and hopefully these will be addressed.
Great Permission Controls, but Share Link Reporting Needs More Detail
What do you like best about the product?
I like being able to control the permissions for our contributors. Our goal is to distribute our assets to our sales team without them being able to manipulate or move around assets within our library, and Canto allows us to limit their usage.
What do you dislike about the product?
The reporting feature that allows you to view if anyone has accessed a share link does not include the name of who viewed it or how many times it was accessed, which is a metric our sales team would like to track.
What problems is the product solving and how is that benefiting you?
Canto is allowing for our photo, video and presentation assets that our sales team utilizes on the daily. It provides a controlled view of our asset library and reduces the amount of times they need to reach out to our marketing team for specific assets. This saves us a ton of time and streamlines the workflow for both teams.
Intuitive Asset Management, Needs Android App
What do you like best about the product?
I like how easy it is to organize and tag our assets in Canto, making the experience intuitive for people who are tech-savvy and those who aren't. Asset distribution and tracking work really well, especially since we're able to track what is being downloaded and used and what's not. The platform helps everything be easily organized, especially when I need to add multiple assets at once, and the mass tags facilitate asset storage. The initial setup of Canto was very easy for me and my team.
What do you dislike about the product?
I think one thing that can be improved is the tracking report. I think there's an opportunity to make it more detailed and thorough. Another thing that can be improved is the lack of an Android app.
What problems is the product solving and how is that benefiting you?
I use Canto to distribute assets to our sales team effectively, improving brand compliance. It's a one-stop-shop for approved marketing assets and makes organizing and tagging intuitive. Asset distribution and tracking work well, but the tracking report could be more detailed.
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