Braze, Inc.
BrazeReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
1,646 reviews
from
External reviews are not included in the AWS star rating for the product.
Effortless Multichannel Campaign Automation
What do you like best about the product?
I like the ease of channel activation in Braze. It's so easy to activate multichannel experiences and do a multichannel journey map.
What do you dislike about the product?
The user experience when you have a long attribute name is frustrating because it cuts off. There should be a hover over option so I can see it.
What problems is the product solving and how is that benefiting you?
I use Braze for campaign selections and automations, simplifying campaign deployment and execution. It makes it easy to activate multichannel experiences and create a multichannel journey map.
Braze Makes Marketing Orchestration Easy and Enjoyable
What do you like best about the product?
I've been using Braze since the app boy days and i've purposely taken on new employment because i know the company uses Braze for their CRM.
Braze makes marketing orchestration really easy, from canvas to the drag and drop email editors, campaigns and journeys can generally enjoyable to set up.
The CSM are also really helpful, assisting with campaign set up and also informing us of new releases or features that would be good for us to use.
Braze makes marketing orchestration really easy, from canvas to the drag and drop email editors, campaigns and journeys can generally enjoyable to set up.
The CSM are also really helpful, assisting with campaign set up and also informing us of new releases or features that would be good for us to use.
What do you dislike about the product?
Some of the additional features come at a cost.
What problems is the product solving and how is that benefiting you?
We're currently going through a phase of getting more and usable data points/attributes to use for personalsation and segmentation, this will allow us to create meaningful and impactful campaigns and journey
Highly Intuitive Tool with AI Capabilities
What do you like best about the product?
I think probably the ease of use. It's just super intuitive. I don't have to rely heavily on other programs since Braze is effective on its own.
What do you dislike about the product?
Nothing of note
What problems is the product solving and how is that benefiting you?
Braze is a powerful tool that helps us manage communications, build campaigns, segment audiences, and create AI-generated content. It's super intuitive and reduces reliance on other programs.
Great Support Team with Constant New Features
What do you like best about the product?
The strong support team and the platform’s ongoing innovation, with new features being rolled out consistently.
What do you dislike about the product?
At times, the UI can feel a bit clunky, especially in the journey builder.
What problems is the product solving and how is that benefiting you?
Braze simplifies personalisation, and the AI assistant helps me streamline workflows and boost productivity.
So Easy to Use, Even for Non-Technical Users
What do you like best about the product?
How easy is to use it when you are not a technical person.
What do you dislike about the product?
I heard is not as flexible, and don't like the quality of landing pages for non technical and non designers
What problems is the product solving and how is that benefiting you?
Support lifecycle strategy, and help our business to be smart and useful when communicating to our customers
Decision scientist
What do you like best about the product?
Personalisation feels seamless. It’s straightforward to use, and it integrates well with my workflow.
What do you dislike about the product?
Can’t fulfil all the dream without all the data integrations
What problems is the product solving and how is that benefiting you?
Personalised CRM journeys that connect decisioning and APIs into a cohesive customer journey.
Powerful AI Element That Delivers
What do you like best about the product?
the AI element is on 2026 tech trend, strongly recommended
What do you dislike about the product?
need to learn it before u became great & sell internally
What problems is the product solving and how is that benefiting you?
It helps us to be more experimental on channel and message with minimum fuss
Love the Targeting Capabilities
What do you like best about the product?
The targeting capabilities in braze can get so niche
What do you dislike about the product?
It takes too long to create a canvas sometimes
What problems is the product solving and how is that benefiting you?
Allows us to connect with our audience and it’s easy
Orchestrates Complex User Journeys with Ease
What do you like best about the product?
The fact that it allows me to orchestrate very complicated user journeys
What do you dislike about the product?
The fact that I can’t put functional liquid on a braze catalog
What problems is the product solving and how is that benefiting you?
It’s allowing me to communicate with my users smoothly
User-Friendly and Powerful Email Marketing
What do you like best about the product?
I find Braze very easy to use, thanks to its great journey mapping interface and user-friendly design. The integration with email design platforms allows for seamless syncing. I also appreciate its dynamic capabilities, offering endless opportunities for personalization using rich data, custom attributes and canvas context. It's easy to pick up the skills and pass them on to new team members.
What do you dislike about the product?
Some of the elements used in journeys are a bit fiddly. I also wish there was an option to turn on auto-save.
What problems is the product solving and how is that benefiting you?
Braze is easy to use, offers a great journey mapping interface, and integrates with email platforms for seamless syncing. It simplifies skill transfer to new team members and allows endless personalization opportunities with rich data and custom attributes.
showing 31 - 40