Hudl uses AWS to deliver two billion videos, including ingesting and encoding more than 35 hours of high-definition video into the platform per minute during sports seasons, to 4.5 million coaches and athletes across 130,000 teams worldwide. Hudl provides a video and smart-analytics platform to coaches and athletes to review game footage so they can improve team play. The company, which was built entirely on AWS, uses more than 20 AWS services, including Amazon Redshift and Amazon Machine Learning to run predictive analytics on sports plays. 

Hudl Delivers Billions of Videos to Athletes, Coaches Worldwide Using AWS (7:10)