Sold by: GapMaps
Deployed on AWS
GapMaps provides highly accurate and globally consistent demographic datasets at a granular level. Understand who lives in a trade area, where they work and their spending potential so you can better understand your customers, identify optimal locations to expand your retail footprint, define sales territories for franchisees and run targeted marketing campaigns.
Overview
Overview
GapMaps Demographics Data for Canada - Basic
GapMaps provides highly accurate and globally consistent demographic datasets at a granular level. Understand who lives in a trade area, where they work and their spending potential which allows you to:
- better understand your customers
- identify optimal locations to expand your retail footprint
- define sales territories for franchisees
- run targeted marketing campaigns.
The premium demographics data for Canada contains current year estimates for selected metrics at Census block level including:
- Population: Age (5 Year Cohorts), Sex, Age by Sex (5 Year Cohorts), Visible minority population, Mother Tongue, Language spoken at home, Ethnic origin, Group Quarters Population, Marital Status, Citizenship and immigration status, Educational Attainment
- Labour Force: Employment Status, Employment by Industry, Employment by occupation, Means of transportation to work, Time Leaving for work, Means of Transportation to Work, Travel time to work, Time leaving for work
- Households: Type of household (family / non-family), Household size, Age of householder, Mover status (1 and 5 year)
- Income: Aggregate, average, and median household and personal income, Households by income (13 groups), Persons 15+ by income (12 groups), Average and aggregate disposable income.
- Dwellings: Occupancy Status, Tenure, Condominium status, Units in Structure, Year structure built, Average rent, Average value of owner-occupied housing
- Consumer Expenditures: Detailed Expenditure Categories (293)
- Household Wealth: Assets (17 categories, value and number of households), Debts (10 categories, value and number of households), Net Worth
- Crime Risk: Risk Indexes and projections (Total, Personal, Property). Includes detailed crime indexes like murder and motor vehicle theft and summary indexes of crimes against persons, crimes against property and overall crime risk.
- Panorama CanAm Segmentation: segmentation groupings across both the USA and Canada (99 segments, 26 groups)
Canada Demographics data is sourced from Applied Geographic Solutions (AGS). Data supplied at census block level.
Requirement for subscription request:
Before a data subscription can be purchased GapMaps require you to complete a subscription request form to verify your identity and the intended use cases for the data. Please provide these details once you hit the subscribe button. GapMaps have 45 days to approve or decline this request.
If you require further information or support, please contact GapMaps at aws<_support@gapmaps.com >.
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Dimension | Description | Cost/12 months |
|---|---|---|
Product Access | Dimension that grants access to the product for subscribers. | $75,000.00 |
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Refunds are not offered on this product. For questions or concerns, contact aws_support@gapmaps.com .
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Delivery details
AWS Data Exchange (ADX)
AWS Data Exchange is a service that helps AWS easily share and manage data entitlements from other organizations at scale.
Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
Demographics - Canada Premium Data | Last 1 revisions | All future revisions | Not included | Not included | ||
Demographics - Canada Basic Data | Last 1 revisions | All future revisions | Not included | Not included |
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