Sold by: Amplitude Analytics
Deployed on AWS
Do you truly understand how your digital products drive growth? Amplitude helps you turn product data into business impact. As a unified platform for product and customer analytics, Amplitude gives you real-time insights and the speed to act, so you can optimize every digital experience, as it happens.
4.5
Overview
We are living through a digital revolution, with digital products changing every aspect of how we work and live. Yet, organizations still struggle to understand how their digital products drive their business.
Poor data quality and inaccessible insights make it difficult to analyze, test, and personalize digital experiences. Their high effort, low impact tooling is slowing innovation while competition grows.
The Amplitude Digital Analytics platform is a unified system for data, analytics and personalization. It brings every team across the organization together with common data and visibility to:
- See and understand customer behavior
- Predict which actions lead to business outcomes
- Adapt each experience to maximize impact
Amplitude Products:
- Analytics: Accelerate product decisions & actions that drive growth with the #1 product analytics solution.
- AI Agents: AI assistants that work 24/7 across Amplitude to monitor metrics, deliver insights, and enable intelligent action.
- Experiment: Determine and deliver the best experiences faster with the first experimentation solution powered by analytics and customer behavior.
- Guides and Surveys: Transform how you engage users with personalized in-product messaging based on behavioral data.
- Session Replay: Combine real-time analytics with visual replays for a comprehensive view of user behavior.
- Activation: Unify customer data across your entire data ecosystem and activate those insights into more personalized experiences.
For custom pricing, EULA, or a private contract, please contact aws-sales@amplitude.com for a private offer.
Highlights
- Breadth & depth of insights - Instantly answer simple and complex questions with a 360-view of the user journey.
- Self-improving products - Move from understanding what's happening to constantly improving what's possible.
- Built for speed & action - Continuously innovate with a fully-integrated analytics and personalization suite.
Details
Sold by
Delivery method
Deployed on AWS
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Buyer guide
Gain valuable insights from real users who purchased this product, powered by PeerSpot.
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Amplitude Growth | Amplitude Growth Package with up to 50 Million Events Included | $80,000.00 |
Dimension | Cost/unit |
|---|---|
Additional Event Volume | $10,000.00 |
Dimensions summary
This listing uses a contract model built around two dimensions. The Amplitude Growth Package is your base commitment. It includes up to 50 million events, which are counted each time a user takes a tracked action in your product. The Additional Event Volume dimension is an add-on. You buy it when your usage grows past the 50 million events covered by the base package. Together, the base package sets your starting capacity, and the add-on lets you scale event volume as your tracking needs increase over the contract term.
Top-of-mind questions for buyers
An event is any tracked action a user takes in your product, such as a button click, page view, signup, or purchase. Each tracked action counts once. One user can generate many events in a month, so your event count reflects total tracked interactions across your product.
The Amplitude Growth Package includes up to 50 million events. Once your tracked events exceed that amount, you cover the overflow through the Additional Event Volume dimension. You buy this add-on to extend your capacity, so both dimensions appear on the same contract as your tracking needs grow.
The Amplitude Growth Package sets your base cost and covers up to 50 million events. Additional Event Volume becomes the driver once you consistently exceed that included amount. Both charges apply together on one contract. Teams staying within 50 million events see cost driven mainly by the base package.
amplitude.com
Helpful?
Vendor refund policy
Contact us
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
By Amplitude Analytics
By Contentsquare
By Heap
Top
10
In eCommerce, Data Analytics
Top
10
In Analytics, eCommerce
Top
25
In Analytic Platforms, Business Intelligence & Advanced Analytics, Data Analytics
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Real-time Analytics and Insights
Provides instant access to product analytics with 360-degree view of user journey to answer both simple and complex questions about customer behavior.
AI-powered Monitoring and Insights
Includes AI agents that operate continuously across the platform to monitor metrics, deliver insights, and enable intelligent action without manual intervention.
Experimentation Framework
Offers experimentation solution powered by analytics and customer behavior data to determine and deliver optimal user experiences.
Session Replay and Visual Analysis
Combines real-time analytics with visual session replays to provide comprehensive view of user behavior and interactions.
Customer Data Activation
Unifies customer data across the entire data ecosystem and enables activation of insights into personalized experiences through integrated activation capabilities.
User Interaction Visualization
Heatmaps and journey mapping capabilities that display user clicks, hovers, scrolls, and content element performance metrics including attractiveness, engagement, click rate, and conversion.
Session Replay and Recording
Ability to replay individual user sessions with mouse movements, clicks, taps, and swipes to identify pain points and validate user experience hypotheses.
Customer Journey Analysis
Tracking and visualization of complete customer journeys from entry to exit across digital touchpoints to identify opportunities, frustrations, and audience segment-specific patterns.
Business Impact Measurement
Quantification of user experience impact on key business metrics including conversion rate, revenue, site and app performance, and overall user experience outcomes.
AI-Powered Analytics Platform
Scalable and flexible artificial intelligence-powered platform designed to provide deep understanding of complete online customer journeys and digital experience insights.
Automatic Event Capture
Autocapture technology that automatically captures granular digital interactions across the customer journey without requiring manual event tracking or additional engineering resources.
Real-time Data Analysis
Data science capabilities applied to complete and retroactive digital engagement data enabling real-time exploration and analysis of behavioral patterns.
Streaming Data Pipeline
Event streaming pipeline built on Autocapture architecture that delivers instant access to high-quality, trusted data at scale.
Cross-platform Behavioral Tracking
Capability to track and understand user engagement across web, mobile, and other applications within a unified platform.
Automated Data Integration
Fully automated data pipelines that enable users to act on insights through streamlined workflows and integration with chosen tools or data warehouses.
Standard contract
No
Customer reviews
Computer Software
Powerful, Well-Organized Data Analysis That’s Easy to Digest
Reviewed on Sep 30, 2026
Review provided by G2
What do you like best about the product?
Very powerful data analysis, organized in a way that is easy to digest for all users
What do you dislike about the product?
The data can be more robust than what the average end user needs, refining to a view that is digestable can be difficult
What problems is the product solving and how is that benefiting you?
Quickly provides analytics related to our customer account usage
Anonymous
Simplified Insights with Amplitude Analytics
Reviewed on Sep 29, 2026
Review provided by G2
What do you like best about the product?
I really find Amplitude Analytics to be very simple and straightforward, which is really nice and lovely. I appreciate that everything is integrated and in one place, which makes it very powerful to use. The simplicity and integrations stood out to me, and the initial setup was easy for us.
What do you dislike about the product?
N/A
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to understand user behavior and improve our products and marketing efforts. It provides valuable insights into our platform's performance, which helps in enhancing customer engagement.
Computer Software
Feature-Rich and Intuitive to Use
Reviewed on Sep 29, 2026
Review provided by G2
What do you like best about the product?
It has really a lot of different features and is intuitive to use
What do you dislike about the product?
it can feel quite complex and overwhelming at first. There are many features and customization options, but this also means that it can take some time to learn how to set up analyses and get the most out of the platform.”
What problems is the product solving and how is that benefiting you?
i am mainly looking into product data and things happening pre purchase
reviewer2885628
Data has transformed my marketing decisions and now reveals patterns from acquisition to retention
Reviewed on Sep 23, 2026
Review from a verified AWS customer
What is our primary use case?
As a growth marketer, product analytics tools like Amplitude are a powerful weapon for marketers, allowing us to see all user funnels from acquisition to churn and retention. It was really easy to find the whole user's behavior from start to finish.
As a marketer, the constant question is how we make our customers buy something, or if they already buy something, how can we encourage them to buy more again? We could make some cohorts with Amplitude and then see the patterns and the similarity of the users who are willing to buy our products, which could be really helpful to develop new marketing strategies aimed at those kinds of similar cohorts for our potential users.
That was my main use case with Amplitude.
What is most valuable?
The best features Amplitude offers are the cohort features, because it gathers all the data of all the single users who visit our websites or application, and then they can automatically make some cohorts in ways we couldn't imagine. This allows us to make really good decisions that would have been difficult without Amplitude.
I liked the automatic grouping of the cohort features, and we can classify all those features and then organize them really easily, allowing us to see and understand all the similarities and features of those automatically made cohorts.
Recently, I am not using Amplitude anymore in my actual work field, but I had a chance to use the current demo version, and its newly added AI feature looks really cool and convenient.
When I was using Amplitude, it really helped our decision-making, not only in marketing but also in terms of the product, and the websites and application as well, because Amplitude's key feature gathers and analyzes the reports of user behavior. We can easily find all the similarities and the keys to success or failure through those reports, making it really useful.
When I heavily used Amplitude while being in charge of CRM marketing, I couldn't share exact numbers but I wanted to see the patterns of users who came back when they churned from our websites. For example, the cohort who bought a specific category of products or who disconnected after a year, after seeing our reactivation campaign, tended to be more likely to come back to our service. Based on proof submitted by Amplitude, we could create new CRM campaigns, which were really highly effective.
What needs improvement?
Amplitude and all SaaS software nowadays need to improve their AI feature to keep up with competitors, and my experience with the demo showed it looks cool but needs enhancement.
For how long have I used the solution?
I used Amplitude for around two years, but not anymore.
What do I think about the stability of the solution?
Amplitude is really stable.
What do I think about the scalability of the solution?
Amplitude's scalability is definitely good, as it can handle big data even if it needs some time to load the proper reports or dashboards, but it doesn't have any data sampling like Google Analytics, making the data reliable and satisfying.
How are customer service and support?
The customer support was really good, with the CSM being ready for action almost 24/7, making it really satisfying.
Which solution did I use previously and why did I switch?
It was the first time using Amplitude.
What was our ROI?
I didn't see a proper return on investment in terms of money, but thanks to the Amplitude dashboard, we could access all the proper data. Regardless of which team or which part, all teams' decision-making became based on the data extracted by Amplitude, which contributed to a positive data-driven cultural movement.
What's my experience with pricing, setup cost, and licensing?
There was a little bit of a problem with pricing since the price of Amplitude was really expensive, and although its features and functionality are powerful, making it worth it, it could be a huge obstacle for startups or those not making lots of money. Moreover, implementing Amplitude also required a lot of resources for installation and making a data taxonomy.
Which other solutions did I evaluate?
We also evaluated another option which was Mixpanel.
What other advice do I have?
There are currently really good product analytics tools, and some are free, but if you want to analyze and see really proper data, especially as a CEO wanting to encounter the truth of your own data, I highly recommend using Amplitude regardless of the cost; it's powerful, stable, and has been approved by many companies worldwide. I gave this product a rating of nine out of ten.
Which deployment model are you using for this solution?
Private Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Amazon Web Services (AWS)
Tanushri K.
Fast Answers and Self-Serve Funnel Building with Amplitude
Reviewed on Sep 16, 2026
Review provided by G2
What do you like best about the product?
The thing I appreciate most is how quickly I can get from a question to an actual answer. Before this I had to rise a request with our data team and wait for couple of days to find out where users are dropping off. But now with amplitude, our PMs build those funnels themselves and only 1 step in when something has been instrumented wrong.
What do you dislike about the product?
Pricing is the part that I dont like. Once you crossed the free tier's event limit the jump is so steep and because its tied to event volume you end up second guessing whether a particular event is worth tracking.
What problems is the product solving and how is that benefiting you?
Mainly the gap between shipping a feature and knowing whether anyone used it. We are relying on backend logs and play console numbers, which told us installs and crashes and almost nothing about behaviour inside the app. Anything more specific meant a custom query and a wait.