Sold by: Amplitude Analytics
Do you know how your digital products drive your business? With Amplitude, now you know. Amplitude is a unified system that brings together an entirely new depth of customer understanding with the speed of action to optimize experiences in the moment.
Sold by: Amplitude Analytics
Overview
We are living through a digital revolution, with digital products changing every aspect of how we work and live. Yet, organizations still struggle to understand how their digital products drive their business.
Poor data quality and inaccessible insights make it difficult to analyze, test, and personalize digital experiences. Their high effort, low impact tooling is slowing innovation while competition grows.
The Amplitude Digital Optimization System is a unified system for data, analytics and personalization. It brings every team across the organization together with common data and visibility to:
See and understand customer behavior Predict which actions lead to business outcomes Adapt each experience to maximize impact
Amplitude Products: Analytics Accelerate product decisions & actions that drive growth with the #1 product analytics solution.
Experiment Determine and deliver the best experiences faster with the first experimentation solution powered by analytics and customer behavior.
Recommend Create and push behavioral audiences across the stack or take personalization further with predictive segmentation and recommendations.
For custom pricing, EULA, or a private contract, please contact aws-sales@amplitude.com for a private offer.
Highlights
- Breadth & depth of insights - Instantly answer simple and complex questions with a 360-view of the user journey.
- Cross-functional data access - Increases decision quality and velocity with high adoption across all teams.
- Built for speed & action - Continuously innovate with a fully-integrated analytics and personalization suite.
Details
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Amplitude Growth | Amplitude Growth Package with up to 50 Million Events Included | $80,000.00 |
Dimension | Cost/unit |
|---|---|
Additional Event Volume | $10,000.00 |
Vendor refund policy
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Vendor terms and conditions
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Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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By Amplitude Analytics
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AI generated sentiment from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
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Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Data Analytics Capability
Advanced product analytics platform with comprehensive user behavior tracking and analysis
Experimentation Framework
Built-in experimentation solution powered by analytics and customer behavior insights
Behavioral Audience Segmentation
Predictive segmentation and recommendation capabilities for creating targeted user audiences
Multi-Team Data Integration
Unified data system enabling cross-functional data access and visibility across organizational teams
Customer Journey Visualization
360-degree view of user interactions with instant insights into complex and simple user journey patterns
User Interaction Visualization
Advanced heatmap and journey tracking technology that captures user clicks, hovers, and scrolling behaviors across digital platforms
Session Replay Technology
Comprehensive user journey recording system that captures mouse movements, clicks, taps, and swipes with precise replay capabilities
Performance Analytics
AI-powered analytics platform that evaluates content element performance using metrics like attractiveness, engagement, click rate, and conversion
Digital Experience Intelligence
Machine learning-driven platform that provides deep insights into user progression from entry to exit across digital interfaces
Impact Measurement Framework
Advanced quantification system that correlates user experience metrics with key business performance indicators like conversion rates and revenue
Data Capture Automation
Autocapture technology that automatically tracks and streams comprehensive digital interaction data without manual event tracking
Real-time Data Analysis
Instant access to high-quality behavioral data with real-time exploration and analysis capabilities
Data Science Integration
Advanced data science techniques applied to complete digital engagement data to uncover behavioral insights
Streaming Data Pipeline
Automated event streaming infrastructure enabling continuous data collection across web, mobile, and digital applications
Behavioral Insight Generation
Automated insight mining that identifies unique user engagement patterns and potential improvement opportunities
Standard contract
No
Customer reviews
Computer Software
Very good
Reviewed on Apr 16, 2025
Review provided by G2
What do you like best about the product?
Does a good job of making it easy to find suitable insights
What do you dislike about the product?
The price is quite high, it makes it hard to keep the tool compared to cheaper alternatives
What problems is the product solving and how is that benefiting you?
It helps in my understanding of user journeys through our apps and products
Leave a comment0 comments
Koushal B.
Powerful Analytics with Minor Learning Curve
Reviewed on Apr 15, 2025
Review provided by G2
What do you like best about the product?
What I love most about Amplitude Analytics is how easy it is to use while still giving us powerful insights. The way it lets us track user journeys and analyze cohorts has been a game-changer for understanding our customers' behavior. I'm constantly impressed by the retention analysis tools - they've helped us figure out which features keep users coming back. Being able to create our custom events without bugging our engineers every time is such a relief! And I appreciate how simple it is to share findings with other teams, which has helped us make better decisions across the board.
What do you dislike about the product?
Honestly, I don't have major complaints about Amplitude Analytics. If I had to mention something, I'd say it could be a bit more beginner-friendly for new team members - there's a learning curve at first. I also wish their mobile app experience was more robust, as I often need to check metrics on the go.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics has been instrumental for me by helping us identify where users drop off in our funnel and understand our conversion paths. We're now able to effectively track performance of new features, create meaningful user cohorts, and analyze conversion rates across different segments. The ability to build custom dashboards and easily share insights with our sales and product teams has transformed how we make decisions. Everyone can now access the data they need, which has helped us align our efforts toward improving the language learning experience based on actual student behavior rather than assumptions.
Patrick R.
Customer Insights and Analysis
Reviewed on Apr 11, 2025
Review provided by G2
What do you like best about the product?
We use amplitude in our Customer Success org for monitoring customer usage, getting actionable insights, and unlocking a more proactive approach should we detect something, whether good or bad.
What do you dislike about the product?
Theres a bit of a learning curve to getting up and running and starting to extract value. Some of this is tied to your underlying data infrastructure, but theres definitely a little more education and training than I would prefer, this has hindered wider adoption.
What problems is the product solving and how is that benefiting you?
Amplitude gives the Customer Success team, and a broader group of stakeholders a view into what actions customers are or arent taking on our platform, and serves as a valuable platform for sharing insights through dashboarding, and exported reports.
Lina D.
Intuitive experience
Reviewed on Apr 11, 2025
Review provided by G2
What do you like best about the product?
GenAI that quickly creates the graph you are looking to build
What do you dislike about the product?
Managing projects and permissions, not having actual URLs that are shareable for projects
What problems is the product solving and how is that benefiting you?
Facts about users, analysis of features, tracking KPI goals
Computer Games
A great all-in-one tool if you want to do both analytics and experimentation
Reviewed on Apr 11, 2025
Review provided by G2
What do you like best about the product?
My company uses Amplitude daily for our insights, experimentation, and cohort creation for outreach. For a single tool it's very comprehensive and you can use the same behavioral or demographic data all in one tool instead of having a separate analytics platform, experimentation platform, and personalization platform.
Training materials and documentation are great, and if that doesn't cover my needs I am very confident that I could use either the community forums, office hours, or customer support to get quick answers.
Training materials and documentation are great, and if that doesn't cover my needs I am very confident that I could use either the community forums, office hours, or customer support to get quick answers.
What do you dislike about the product?
It can be cumbersome to use with nonstandard implementations - our team uses Unity and a custom Amplitude implementation, so some features aren't available to us like restarting AB tests or using ampli for telemetry validation as code is being written.
Amplitude's automatic identity resolution doesn't apply to exports to data warehouses, so more effort is needed to get the same results with the same events in another BI tool.
It's also difficult to look at data over long periods of time. In general there's a 365 day lookback and in aggregate a 12-quarter lookback (and some flexibility for YoY comparisons)
Data is democratized and it's easy enough for anyone who needs it to make charts, but it can be difficult to ensure that others in the company are finding consistent insights.
Amplitude's automatic identity resolution doesn't apply to exports to data warehouses, so more effort is needed to get the same results with the same events in another BI tool.
It's also difficult to look at data over long periods of time. In general there's a 365 day lookback and in aggregate a 12-quarter lookback (and some flexibility for YoY comparisons)
Data is democratized and it's easy enough for anyone who needs it to make charts, but it can be difficult to ensure that others in the company are finding consistent insights.
What problems is the product solving and how is that benefiting you?
Understanding user behaviors and the demographics of our userbase. Understanding the performance of new releases both from the standpoint of adoption as well as application performance metrics.
It also solves our need for experimentation as well as identifying user groups for outreach (such as with user research)
It also solves our need for experimentation as well as identifying user groups for outreach (such as with user research)