Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Excellent Graphics, Immediate Results
What do you like best about the product?
I love the number of charts that Amplitude Analytics offers to use. Being able to see conversion and segmentation charts by unique events allows me to quickly reach a conclusion. With the charts, I can understand if my paid media actions are yielding results in terms of visits and also if my SEO strategies make sense. I also appreciate being able to see the performance of my conversion funnels and detect at what point users get stuck and drop off.
What do you dislike about the product?
I think they should encourage you to use the other types of charts by providing real use cases! For example, the Retention chart, or the engagement matrix, user sessions, etc. Perhaps with quick guides to explain how each type of chart works.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to understand the site's performance, improve conversions, capture attributions, and optimize usage funnels. The charts allow me to analyze the results of paid media and SEO strategies, and detect points where users abandon the funnels.
Feature-Rich Yet Amazingly Intuitive
What do you like best about the product?
I love how Amplitude Analytics helps me figure out how my product is doing and how users are interacting with it easily. It's very easy to use yet comprehensive. I also appreciate the ability to slice and dice data just the way I want. Despite having a lot of features, it's still approachable and simple, yet a complex powerhouse. The event segmentation feature lets me view data based on any event and see the frequency and quantity of events triggered per user. Additionally, the funnel reporting and user flow features are fantastic, allowing me to filter events or properties to focus on what I need. The retention reports are great as well, letting me segment users based on cohorts or behaviors and see which events lead to retention. The initial setup was very easy, and I have used it with other tools like customer.io and measurement partners for ads. I've switched my teams to Amplitude Analytics from other platforms multiple times, and I highly recommend it.
What do you dislike about the product?
Nothing - its awesome.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to easily understand how my product is doing and how my users are using it. It's easy to use and comprehensive, with great features like event segmentation, funnel reporting, and retention reports that help control and analyze user behavior.
Intuitive Analytics with Room for Performance Improvement
What do you like best about the product?
I like the intuitive user experience of Amplitude Analytics and how simple it is to build charts and track user activity. The AI aspect is also a great feature, making the process of building charts even easier. The intuitive user experience helps make building dashboards less overwhelming for the final user.
What do you dislike about the product?
The solution is lagging especially if there are too many events coming in real-time. The live events list becomes blank or takes time to load. The mobile (responsive) version is not optimized enough for mobile phones.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to track user activity, get an overview of behavior, and access meaningful statistics through charts and dashboards. The intuitive interface and AI features simplify building dashboards, making it less overwhelming for the final user.
Empowers Fast Insights with User Centric Analytics
What do you like best about the product?
Amplitude’s event and user-centric model makes it easy to understand real user behavior, segment accurately, and get answers fast without heavy SQL or data team dependency.
What do you dislike about the product?
Complex setup and governance overhead. Defining and maintaining a clean event taxonomy takes effort, and costs rise quickly as data volume and advanced features scale.
What problems is the product solving and how is that benefiting you?
Amplitude solves the problem of understanding how users actually behave across products. It helps identify drop-offs, validate hypotheses, and measure impact, enabling faster, more confident product and growth decisions.
Intuitive Dashboard Creation, Perfect for Teams
What do you like best about the product?
It's very intuitive to generate dashboards, super powerful for teams.
What do you dislike about the product?
Not related to the tool, but it's rather cumbersome to add new events to an existing project. It has more to do with how we organize the data internally.
What problems is the product solving and how is that benefiting you?
Quickly see how a journey or a flow is doing. Being autonomous.
Powerful Analytics with Helpful Dashboards
What do you like best about the product?
I love that Amplitude Analytics is a super powerful tool that picks up a huge amount of data and constructs it into easy-to-understand dashboards. I appreciate being able to look at what features specific customers are using or not using, and get a general picture as a whole of how our tool is being used.
What do you dislike about the product?
Amplitude Analytics is fairly dense and we needed developer assistance to get started. We also had some struggles with attributing account-based analytics vs user-based analytics. Additionally, we were lacking some components that we had with June, in particular the Customer Success elements and Health Scoring
What problems is the product solving and how is that benefiting you?
Amplitude Analytics solves the problem of not knowing how our product is used by customers and what features are most adopted. It provides powerful data analytics in easy-to-understand dashboards, allowing us to see which features specific customers use and gain a general overview of tool usage.
Powerful Analytics Tool for Performance and Behavior Insights
What do you like best about the product?
Amplitude is a robust platform for exploring both performance and behavioral analytics. It offers valuable insights that help in understanding user actions and system efficiency.
What do you dislike about the product?
Amplitude presents a considerable learning curve, and the terms it uses for standard functions are quite common. However, these terms may not be immediately clear to data scientists who do not have a tertiary education.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics makes it much easier to share and communicate key business metrics with stakeholders who may not have a technical background. Additionally, it supports the process of justifying design decisions by providing clear data.
Outstanding Experience from Start to Finish
What do you like best about the product?
It offers user-friendly tools that streamline the process of generating intricate data visualizations.
What do you dislike about the product?
I'm looking for the raw numbers used to generate this chart to verify the data.
What problems is the product solving and how is that benefiting you?
I can streamline our complex analysis requirements—specifically funnels and conversions. It’s a low-effort, high-impact solution that produces clear, actionable visualizations.
Intuitive Interface and Powerful Event Management
What do you like best about the product?
I like the event management, graphics, and the breakdown by dashboard and charts in Amplitude Analytics. Additionally, I appreciate the ability to modify and build ad hoc events. I also find the software very intuitive, and I always manage to find solutions.
What do you dislike about the product?
some parameters are not used and there are no alerts for which a poorly indexed parameter is recognized.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to analyze clicks, conversion rate, orders, and user flow in the app, improving the user experience.
A tool optimized for intuitive UI and marketing analysis
What do you like best about the product?
I love the very easy UI of Amplitude Analytics. Thanks to the user-friendly menus, even non-developers can easily perform funnel analysis with just a few clicks without knowing SQL, which is very useful. Also, sharing is convenient.
What do you dislike about the product?
There are times when behavioral data is captured late. It seems a bit inconvenient when analyzing in real-time due to the delay. The initial setup was somewhat difficult. In fact, it took a lot of time to set up the taxonomy rather than the features.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to understand user behavior and analyze app usage more effectively. It's useful that even non-developers can perform funnel analysis with just a few clicks, and thanks to the easy UI, I can easily share it with my team members.
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