Sold by: Amplitude Analytics
Do you truly understand how your digital products drive growth? Amplitude helps you turn product data into business impact. As a unified platform for product and customer analytics, Amplitude gives you real-time insights and the speed to act, so you can optimize every digital experience, as it happens.
4.5
Overview
We are living through a digital revolution, with digital products changing every aspect of how we work and live. Yet, organizations still struggle to understand how their digital products drive their business.
Poor data quality and inaccessible insights make it difficult to analyze, test, and personalize digital experiences. Their high effort, low impact tooling is slowing innovation while competition grows.
The Amplitude Digital Analytics platform is a unified system for data, analytics and personalization. It brings every team across the organization together with common data and visibility to:
- See and understand customer behavior
- Predict which actions lead to business outcomes
- Adapt each experience to maximize impact
Amplitude Products:
- Analytics: Accelerate product decisions & actions that drive growth with the #1 product analytics solution.
- AI Agents: AI assistants that work 24/7 across Amplitude to monitor metrics, deliver insights, and enable intelligent action.
- Experiment: Determine and deliver the best experiences faster with the first experimentation solution powered by analytics and customer behavior.
- Guides and Surveys: Transform how you engage users with personalized in-product messaging based on behavioral data.
- Session Replay: Combine real-time analytics with visual replays for a comprehensive view of user behavior.
- Activation: Unify customer data across your entire data ecosystem and activate those insights into more personalized experiences.
For custom pricing, EULA, or a private contract, please contact aws-sales@amplitude.com for a private offer.
Highlights
- Breadth & depth of insights - Instantly answer simple and complex questions with a 360-view of the user journey.
- Self-improving products - Move from understanding what's happening to constantly improving what's possible.
- Built for speed & action - Continuously innovate with a fully-integrated analytics and personalization suite.
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Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Amplitude Growth | Amplitude Growth Package with up to 50 Million Events Included | $80,000.00 |
The following dimensions are not included in the contract terms, which will be charged based on your usage.
Dimension | Cost/unit |
|---|---|
Additional Event Volume | $10,000.00 |
Dimensions summary
This listing uses a contract model built around two dimensions. The Amplitude Growth Package is your base commitment. It includes up to 50 million events, which are counted each time a user takes a tracked action in your product. The Additional Event Volume dimension is an add-on. You buy it when your usage grows past the 50 million events covered by the base package. Together, the base package sets your starting capacity, and the add-on lets you scale event volume as your tracking needs increase over the contract term.
Top-of-mind questions for buyers
An event is any tracked action a user takes in your product, such as a button click, page view, signup, or purchase. Each tracked action counts once. One user can generate many events in a month, so your event count reflects total tracked interactions across your product.
The Amplitude Growth Package includes up to 50 million events. Once your tracked events exceed that amount, you cover the overflow through the Additional Event Volume dimension. You buy this add-on to extend your capacity, so both dimensions appear on the same contract as your tracking needs grow.
The Amplitude Growth Package sets your base cost and covers up to 50 million events. Additional Event Volume becomes the driver once you consistently exceed that included amount. Both charges apply together on one contract. Teams staying within 50 million events see cost driven mainly by the base package.
amplitude.com
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By Amplitude Analytics
By Contentsquare
By Heap
Top
10
In eCommerce, Data Analytics
Top
10
In Analytics, eCommerce
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25
In Analytic Platforms, Business Intelligence & Advanced Analytics, Data Analytics
Sentiment is AI generated from actual customer reviews on AWS and G2
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Real-time Analytics and Insights
Provides instant access to product analytics with 360-degree view of user journey to answer both simple and complex questions about customer behavior.
AI-powered Monitoring and Insights
Includes AI agents that operate continuously across the platform to monitor metrics, deliver insights, and enable intelligent action without manual intervention.
Experimentation Framework
Offers experimentation solution powered by analytics and customer behavior data to determine and deliver optimal user experiences.
Session Replay and Visual Analysis
Combines real-time analytics with visual session replays to provide comprehensive view of user behavior and interactions.
Customer Data Activation
Unifies customer data across the entire data ecosystem and enables activation of insights into personalized experiences through integrated activation capabilities.
User Interaction Visualization
Heatmaps and journey mapping capabilities that display user clicks, hovers, scrolls, and content element performance metrics including attractiveness, engagement, click rate, and conversion.
Session Replay and Recording
Ability to replay individual user sessions with mouse movements, clicks, taps, and swipes to identify pain points and validate user experience hypotheses.
Customer Journey Analysis
Tracking and visualization of complete customer journeys from entry to exit across digital touchpoints to identify opportunities, frustrations, and audience segment-specific patterns.
Business Impact Measurement
Quantification of user experience impact on key business metrics including conversion rate, revenue, site and app performance, and overall user experience outcomes.
AI-Powered Analytics Platform
Scalable and flexible artificial intelligence-powered platform designed to provide deep understanding of complete online customer journeys and digital experience insights.
Automatic Event Capture
Autocapture technology that automatically captures granular digital interactions across the customer journey without requiring manual event tracking or additional engineering resources.
Real-time Data Analysis
Data science capabilities applied to complete and retroactive digital engagement data enabling real-time exploration and analysis of behavioral patterns.
Streaming Data Pipeline
Event streaming pipeline built on Autocapture architecture that delivers instant access to high-quality, trusted data at scale.
Cross-platform Behavioral Tracking
Capability to track and understand user engagement across web, mobile, and other applications within a unified platform.
Automated Data Integration
Fully automated data pipelines that enable users to act on insights through streamlined workflows and integration with chosen tools or data warehouses.
Standard contract
No
Customer reviews
Nick A.
Powerful and Intuitive Product Analytics Tool
Reviewed on Nov 02, 2026
Review provided by G2
What do you like best about the product?
It’s easy to build funnels, and the UI feels intuitive. I also really like the real-time analytics.
What do you dislike about the product?
The event schema and its attributes require active, ongoing maintenance. Also, there’s a lack of SQL support unless you have to rely on Amplitude Query.
What problems is the product solving and how is that benefiting you?
It helps us collect and analyze complex analytics across multiple frontends, making it easier to bring the data together and understand what’s happening across our different interfaces.
Anonymous
Unifies Product Data at Scale, but Ad Integrations Need Work
Reviewed on Nov 02, 2026
Review provided by G2
What do you like best about the product?
I like that we can bring all of the data together in one place, send in large volumes of events and users, and link them to user profiles. I also like being able to send events to destinations such as Google Ads and Meta Ads. Adding events has been fairly straightforward.
What do you dislike about the product?
Some of Amplitude Analytics’ marketing destinations are a little outdated or limited in functionality. With Google Ads, I can only upload conversions based on a Gclid, and with Meta Ads, I can’t set event IDs for deduplication against pixel or other CAPI sources. It can also be difficult to debug some of these destinations.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to bring all of my data together in one place.
Valentina B.
Deep Usage Insights Made Easy with the AI Reporting Tool
Reviewed on Nov 02, 2026
Review provided by G2
What do you like best about the product?
The level of depth I can obtain about the usage of my platform. It brings out info that I wouldn't have thought of seeing. Plus, their AI tool really makes it easy for me that know nothing about usage and analytics to easily write a prompt about a question of data I wanna see and obtain a really good report about it
What do you dislike about the product?
The only thing I've struggled with is exporting data about what I ask the AI tool, I'd like to be able to export it on a PDF report to share
What problems is the product solving and how is that benefiting you?
Visibility of usage and understanding patterns
Computer Software
Powerful unified analytics, but requires technical know-how
Reviewed on Nov 02, 2026
Review provided by G2
What do you like best about the product?
I like that Amplitude brings together data from across our business and gives us a much clearer, more connected understanding of performance. It is especially useful for marketing, where I can combine behavioural, campaign, and product data to understand what is actually driving results. The AI visibility tool is also a strong feature and provides useful visibility into how our AI-related experiences and usage are performing.
What do you dislike about the product?
Amplitude can be quite technical to use correctly. Building the exact analysis, dashboards, or reports you need is not always quick, and it often requires a solid understanding of the underlying data model and event structure. The AI chat feature is also relatively weak; it does not consistently help me get to the answer or build what I need without manual work.
What problems is the product solving and how is that benefiting you?
Amplitude helps me consolidate data from multiple sources and move away from fragmented reporting. For marketing, it gives me a better view of user behaviour, campaign performance, and the customer journey, which makes it easier to identify opportunities and make more informed decisions. The AI visibility tool adds valuable insight into AI visibility and performance. However, realising the full value depends on having the technical expertise to configure and build analyses effectively.
Computer Software
Powerful Product Analytics : Deep Events and Datapoints
Reviewed on Nov 02, 2026
Review provided by G2
What do you like best about the product?
I appreciate the simplicity, along with the depth of the events and datapoints.
What do you dislike about the product?
In some sections, the process of creating the funnel feels different, especially when it comes to recurring charts and data points.
What problems is the product solving and how is that benefiting you?
A user funnel for onboarding and analysis of active users across different timeframes. Tracking and optimizing the funnel.