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    Contentful Composable Content Platform

     Info
    Deployed on AWS
    Vendor Insights
    More than a headless CMS, Contentful is the API-first composable content platform to create, manage and publish content on any digital channel.
    4.3

    Overview

    Please contact awsmarketplace@contentful.com  to request a private offer.

    Contentful is a content platform that lets you create, manage and distribute content to any platform. Unlike a CMS, we give you total freedom to create your own content model so you can decide which content you want to manage. We provide RESTful and GraphQL APIs so you can deliver your content across multiple channels such as websites, mobile apps (iOS, Android), or any other platform you can imagine. With an uncluttered user interface, Contentful is an efficient tool for creating and managing your content online, alone, or in a team. This product also integrates with business applications like Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce.

    Highlights

    • Orchestrate workflows across your entire content graph with internal and 3rd party data to launch new digital experiences faster.
    • The Contentful platform supports 70 billion API calls per month and thousands of purpose-built apps and integrations.
    • Trust your infrastructure to support your security and data residency requirements.

    Details

    Delivery method

    Deployed on AWS
    New

    Introducing multi-product solutions

    You can now purchase comprehensive solutions tailored to use cases and industries.

    Multi-product solutions

    Features and programs

    Vendor Insights

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    Skip the manual risk assessment. Get verified and regularly updated security info on this product with Vendor Insights.
    Security credentials achieved
    (2)

    Buyer guide

    Gain valuable insights from real users who purchased this product, powered by PeerSpot.
    Buyer guide

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Contentful Composable Content Platform

     Info
    Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (21)

     Info
    Dimension
    Description
    Cost/12 months
    Overage cost
    Contentful
    Variable licensing fees, please contact awsmarketplace@contentful.com
    $200,000.00
    -
    Large
    75 Content types, 200k Records, 6 Environments
    $0.00
    -
    Extra Large
    150 Content Types, 1000k Records, 11 Environments
    $0.00
    -
    3XL
    600 Content Types, 4 Million Records, 61 Environments
    $0.00
    -
    Max
    Unlimited Usage, up to current Technical Limits
    $0.00
    -
    Premium Plus Platform
    Plan
    $0.00
    -
    MRDI
    Multi-region delivery infrastructure
    $0.00
    -
    Uptime - Gold
    Service availability
    $0.00
    -
    Support - Gold
    Maximum response time
    $0.00
    -
    Support - Titanium
    Maximum response time
    $0.00
    -

    Additional usage costs (2)

     Info

    The following dimensions are not included in the contract terms, which will be charged based on your usage.

    Dimension
    Description
    Cost/unit
    Bandwidth overages per GB/month
    Bandwidth overages per GB/month
    $0.065
    useroverage
    User overage above contract entitlement/month
    $15.00

    Vendor refund policy

    All fees are non-cancellable and non-refundable except as required by law.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

     Info

    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Resources

    Vendor resources

    Support

    Vendor support

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

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    Updated weekly

    Accolades

     Info
    Top
    10
    In Content Management
    Top
    50
    In Application Stacks

    Customer reviews

     Info
    Sentiment is AI generated from actual customer reviews on AWS and G2
    Reviews
    Functionality
    Ease of use
    Customer service
    Cost effectiveness
    Positive reviews
    Mixed reviews
    Negative reviews

    Overview

     Info
    AI generated from product descriptions
    API Architecture
    RESTful and GraphQL APIs for delivering content across multiple channels including websites, mobile apps (iOS, Android), and other platforms
    Content Modeling
    API-first approach enabling custom content model creation with total freedom to define which content to manage
    Workflow Orchestration
    Ability to orchestrate workflows across content graph with internal and third-party data integration
    API Scalability
    Support for 70 billion API calls per month with infrastructure designed for high-volume content distribution
    Enterprise Integrations
    Integration capabilities with business applications including Salesforce Commerce Cloud, SAP Commerce Cloud, Commercetools, and Big Commerce
    Modular Content Architecture
    Supports modular, composable components with visual editor enabling content customization and repurposing across multiple digital channels.
    Multi-Protocol API Support
    Provides Management API, Content Delivery API, and GraphQL API for content distribution across websites, mobile applications, and emerging platforms.
    Security Compliance
    ISO 27001 certified and GDPR compliant with data security measures for content and user data protection.
    Content Lifecycle Management
    Supports complete content lifecycle including creation, management, and delivery with streamlined workflows.
    Global Scalability
    Designed for global scalability enabling teams to deliver digital experiences at scale across multiple markets and channels.
    API-First Architecture
    Structured, modular content management with API-first foundation enabling extensible workflows and integrations across enterprise-scale experiences.
    Brand-Aware Generative AI
    Integrated generative AI capabilities with support for Amazon Bedrock LLMs and agentic framework for orchestrating content, data, and decisions across the digital stack.
    Real-Time Data Activation and Personalization
    Real-time first-party data activation with unified content, commerce, and audience data to build dynamic customer profiles that adapt instantly to context.
    Global Content Delivery Network
    Global CDN with 130+ points of presence ensuring secure and scalable content distribution across multiple regions and channels.
    Enterprise Security and Compliance
    SOC 2 Type II and ISO 27001 compliance certifications with governance controls and security measures for enterprise-grade reliability.

    Security credentials

     Info
    Validated by AWS Marketplace
    FedRAMP
    GDPR
    HIPAA
    ISO/IEC 27001
    PCI DSS
    SOC 2 Type 2
    -
    -
    -
    -
    No security profile
    No security profile

    Contract

     Info
    Standard contract
    No
    No
    No

    Customer reviews

    Ratings and reviews

     Info
    4.3
    341 ratings
    5 star
    4 star
    3 star
    2 star
    1 star
    56%
    36%
    7%
    0%
    1%
    8 AWS reviews
    |
    333 external reviews
    External reviews are from G2  and PeerSpot .
    Food & Beverages

    Contentful’s Flexibility Makes It Easy to Build Custom Authoring Features

    Reviewed on May 13, 2026
    Review provided by G2
    What do you like best about the product?
    What I like most about Contentful is how flexible it is. You can build within the system to provide additional features for authors or developers that may not be available out of the box.
    What do you dislike about the product?
    I’d like to see more in-depth functionality for authoring conditional logic and required fields.
    What problems is the product solving and how is that benefiting you?
    Contentful is our primary tool for content authoring and the main driver of our content workflow.
    Brian R.

    User-Friendly, MACH-Aligned CMS That Works Great for Marketers and Developers

    Reviewed on May 13, 2026
    Review provided by G2
    What do you like best about the product?
    First and foremost, Contentful provides a very user-friendly interface for day-to-day users. It’s intuitive, easy to navigate, and clean, which is especially important for our brand and marketing teams. From a technical perspective, its best-in-class MACH principles align directly with our strategy from a product and product delivery standpoint. It’s also developer-friendly and maintains strong relationships with other products and services in the marketplace.
    What do you dislike about the product?
    Content at scale can quickly become chaotic without clear process and governance. In Contentful, content fragments need to be thoughtfully architected, with consistent naming conventions, shared definitions, appropriate access controls, and well-defined workflows. If this foundation isn’t established upfront, Contentful can become increasingly difficult to manage as you scale.
    What problems is the product solving and how is that benefiting you?
    Contentful provides a single source of truth for content across our customer experiences and our brands online. It powers content within our headless architecture, centralizing how we manage content so that one consistent source of truth can be used everywhere. It has also become pivotal to our MACH strategy.
    Marta P.

    Intuitive Content Management with Minor Webhook Limitations

    Reviewed on May 12, 2026
    Review provided by G2
    What do you like best about the product?
    I appreciate that Contentful allows the marketing team to freely create content for landing pages without affecting the app. Once I understood that it's solely for managing content and not for creating components or the landing pages themselves, I found it really intuitive. It has many features for linking content and configuring customized content types. The initial setup was also easy once I grasped the nature of the product.
    What do you dislike about the product?
    The webhook configuration could be more flexible. In my specific use case, for actions like Archived, the payload was rigid and we did not get to make it work as expected.
    What problems is the product solving and how is that benefiting you?
    Contentful allows my marketing team to create landing page content freely without affecting the app, making content creation intuitive with features for linking content and configuring customized Content Types.
    Chilakamarri Srinikethannydhruva

    Content management has transformed our web pages and now supports fast migrations and updates

    Reviewed on May 01, 2026
    Review provided by PeerSpot

    What is our primary use case?

    I am Niketan Naidu, working at LTIM, and I am using Contentful  for our content management system and website. I have been using Contentful  for three years, and it has been excellent work. We use Contentful primarily for our website content management system, with the full website built upon the content management system powered by Contentful.

    We manage all pages from A to Z. We have built a page template, and for each page we create, we generate dynamic routes in the Next.js application, retrieving data from Contentful and building all the pages. It is not limited to just a product page or landing page; it encompasses all pages of the website.

    We are also using Contentful SDK for space-to-space migration as provided by Contentful's powerful CLI tools. We use this for migrating assets or entries from one space to another space easily. This is a significant advantage.

    What is most valuable?

    Contentful's GraphQL marketplace application is excellent and useful. We can query immediately and see the results of the collections we create. Contentful also has localization features. However, I believe the only limitation is with localization; locale-specific rules and permissions are not at the extent or level we need, so we cannot provide permissions at the locale level. This is the problem.

    Here  is the scenario: we have multiple DDA groups that work on Contentful updates. We want a specific DDA group to work on specific Contentful content only, which can see, read, write, and delete on that specific locale only. We do not want other locale content of that space to be visible when we have multiple locales. Currently, we only have a limitation where the edit feature can be restricted to the locale, but we cannot restrict the read, delete, and create functions for that specific locale.

    Contentful has provided custom roles and permissions, but in my opinion, it should be at a more extensive level, enabling us to restrict users at the locale level so that a user sees only the content of their specific locale. A user cannot see the content of any other locale if they are not provided the permission.

    Content management is simplified, and team collaboration has improved. For workflow timing and content updates, there is some limitation in content updates, as manual work takes considerable time. However, most aspects—including content management, Contentful CLI tools, Contentful roles and permissions, and GraphQL query management—have positively impacted our operations. Website management has become very easy, and content updates to websites are straightforward. We can easily update the website content.

    What needs improvement?

    I wish Contentful would provide a better feature for publishing all content entries at once. Additionally, if any validation errors occur, handling them in a better way would be beneficial. Changing the state of entries for querying to the CLI tools would also be valuable. If Contentful could provide a better parameter for changed state entries, that would be excellent. Most importantly, the publishing option for publishing all changed entries at once would save considerable time.

    I would recommend that roles and permissions be improved as soon as possible, as that would be a valuable feature.

    For how long have I used the solution?

    I have been working for 4.5 years in my current field.

    What do I think about the stability of the solution?

    Contentful is very stable. I did not see any issues.

    What do I think about the scalability of the solution?

    Scalability issues are handled by our organization's admin team. They will be in contact with the customer support team. If there are any issues, we report them to our organization's admin team, and they check with support.

    Which solution did I use previously and why did I switch?

    We used Sitecore previously. We converted all websites to modern web technology using Next.js, so we switched to Contentful for the modern features.

    How was the initial setup?

    Setup and pricing are handled by our organization's admin team. Currently, I do not have much information on this.

    What was our ROI?

    I would say time saved is the key ROI. With Contentful, we can migrate entries using the CLI and update content easily once we become habituated to it. Time was saved most of the time.

    What's my experience with pricing, setup cost, and licensing?

    Setup cost and pricing are handled by our organization's admin team. Currently, I do not have much information on this.

    What other advice do I have?

    Organizations can use localization if they have the same content and should watch out for that feature. They can use the CLI for easy migration in Contentful. Exploring more on Contentful GraphQL queries, Contentful SDK, and Contentful CLI is beneficial. Contentful web app is very easy to learn, and the learning curve is simple. It is an easy solution.

    I would like to highlight the roles and permissions features. I would request the team to look into it and provide that feature, as it would be excellent. I provided this review a rating of 9.

    Arinjay Gangwar

    Headless content workflows have accelerated campaign launches and simplify multi-stack delivery

    Reviewed on Apr 22, 2026
    Review provided by PeerSpot

    What is our primary use case?

    I use Contentful  to manage content-heavy websites for clients, where all content related to pages is stored, such as product pages, landing pages, and the homepage.

    The preview API is used heavily, which allows editors to create pages and preview them on their machines to see how content will look on the website.

    What is most valuable?

    Contentful  offers many features, including functioning as a headless content management system that can be integrated with any tech stack, using a CDN  to deliver content which is significantly faster than serving through a single server, and providing a UI that is very easy to use, allowing users to navigate around easily and perform their normal tasks.

    The most valuable feature is the headless capacity of Contentful because Nuxt is used for the front end and Shopify  for back-end operations, so Contentful bridges that gap easily and allows content-heavy pages to be managed.

    Contentful has helped serve clients better by allowing campaigns to be launched quickly and pages to be developed rapidly, enabling focus on the structure of the page while putting the content on Contentful, which reduces the time to make the page live.

    Pages that previously took around a week to launch now take two to three days less, depending on the page size and complexity.

    Contentful has allowed the team's work overhead to be saved, as previously there was back and forth for multiple changes requiring code deployment multiple times to see those changes. By using Contentful, content can be changed directly and seen updated on the live website, which saves around 30% of the time that would have been spent.

    What needs improvement?

    One thing that could be enhanced is the UI since it is currently only available in light mode and does not have a dark mode.

    No issues have been found with the performance of Contentful, and many integrations have not been used with it.

    For how long have I used the solution?

    I have used Contentful for around two plus years.

    What do I think about the stability of the solution?

    Contentful is very stable.

    What do I think about the scalability of the solution?

    Scalability is not an issue as Contentful auto-scales and no issues have been faced regarding its scalability.

    How are customer service and support?

    Customer support is fantastic.

    Which other solutions did I evaluate?

    Other options such as Sanity  and Brightspot were evaluated.

    What other advice do I have?

    Contentful receives a rating of nine out of ten because there is always room for improvement, and one improvement was suggested, so in my opinion, nine is a very good rating.

    The advice to give is to go through the material provided on Contentful's platform and their learning platform as well, because doing so will make Contentful's platform more cohesive, which will help to get up to speed with the product. My overall review rating for Contentful is nine out of ten.

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