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    Roqad cross-device Identity Graph

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    Deployed on AWS
    Large scale probabilistic cross-device Identity Graph to expand and enrich your target audience

    Overview

    Broaden your current audience device pool and amplify the user profiles in your target audience. Roqad provides the probabilistic identity graph that powers many of the biggest names in adtech. As third party cookies decline, Roqad provides the industry's first privacy-compliant multi-ID graph of Mobile Advertising IDs, First Party Cookies, Universal IDs, CTV IDs and more to enable privacy-compliant personalised advertising, analytics and campaign frequency capping.

    Highlights

    • The Roqad Cross-Device Identity Graph covers 85% of the online populations of Europe and North America
    • Enrich and expand your customer lists with multiple digital IDs for targeting and analytics
    • Privacy compliant Identity graph - GDPR, CCPA, IAB TCF consent based

    Details

    Delivery method

    Deployed on AWS
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    Features and programs

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    Pricing

    Roqad cross-device Identity Graph

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (2)

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    Dimension
    Description
    Cost/12 months
    Single Country
    Enterprise - Pricing per country based on volume of customer data
    $60,000.00
    Multiple Countries
    Package pricing for multiple countries based on volume of data
    $120,000.00

    Vendor refund policy

    We offer a no-commitment POC ID match test service for all clients for evaluation of our Identity Resolution services.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

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    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    Full one-to-one onboarding support with dedicated technical account managers. onboarding@roq.ad 

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

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    Updated weekly
    By Roqad Identity Resolution
    By ActionIQ

    Accolades

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    Top
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    Top
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    Overview

     Info
    AI generated from product descriptions
    Cross-Device Identity Resolution
    Probabilistic identity graph that maps relationships between multiple devices and digital identifiers including Mobile Advertising IDs, First Party Cookies, Universal IDs, and CTV IDs
    Privacy Compliance Framework
    GDPR, CCPA, and IAB TCF consent-based architecture enabling privacy-compliant personalized advertising and analytics
    Multi-ID Graph Coverage
    Supports multiple digital ID types across Mobile Advertising IDs, First Party Cookies, Universal IDs, and CTV IDs with coverage of 85% of online populations in Europe and North America
    Audience Enrichment and Expansion
    Capability to enrich and expand customer lists with multiple digital identifiers for targeting and analytics purposes
    Frequency Capping Functionality
    Campaign frequency capping capabilities integrated within the identity graph infrastructure
    Customer Data Unification
    Unifies data from any source with infinite scale and agility, resolving customer identities and enabling activation across all channels.
    Identity Management and Resolution
    Manages and resolves identities across anonymous and known customers from first, second, and third-party sources while respecting privacy regulations.
    Audience Segmentation and Activation
    Enables exploration, augmentation, and activation of hyper-segmented self-serve audiences enriched with insights and predictive models.
    Omnichannel Journey Orchestration
    Launches and tests omnichannel journeys across hundreds of out-of-the-box integrations for both owned and paid channels.
    Real-Time Experience Personalization
    Combines streaming and historical data to inform real-time experiences across online and offline channels with composable architecture supporting choice of data storage and query locations.
    Unified Customer Profile Creation
    Comprehensive customer profiles built from all first-party data sources including historic, real-time, and predicted data collected from every user interaction across anonymous and identifiable users.
    Real-time Profile Updates
    Dynamic profile updates that occur continuously with every customer interaction across multiple devices and touchpoints.
    Cross-Device User Unification
    Capability to unify known and anonymous users across multiple devices into single customer identities.
    AI-Powered Personalization Engine
    Automated marketing personalization and targeting powered by artificial intelligence to optimize message delivery and campaign performance.
    High-Volume Message Processing
    Infrastructure capable of processing billions of emails and millions of personalized messages per hour at scale.

    Contract

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    Standard contract
    No
    No

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