Overview
Automotive Cloud is built on the Salesforce platform and inherits the power of the #1 AI CRM, including our award-winning Sales and Service features. Our customers asked for industry specific components to accelerate the time to value so we built custom features designed specifically for auto makers, dealers and retailers, captive finance, and software-defined vehicle organizations. OEMs can use a 360-degree view of the driver and their vehicle to orchestrate every automotive journey, in the car, online, and at the dealership; retailers and dealers can unite their OEM, retail, and captive partners with a single source of automotive truth; captives can go beyond the first purchase with seamless shopping, leasing, and servicing experiences that create customers for life with secure visibility into financial information; and any automotive organization can power in vehicle subscriptions or experiences based on household data, purchase history, or service needs in the CRM. We have added AI and analytics tools so every customer facing team can work smarter with intelligent predictions, relevant insights, and contextual data in the flow of work. And our customers and partners continue to develop industry specific applications that accelerate growth and add additional capabilities that extend the value of Automotive Cloud even further. This is combined with three releases per year, all on a trusted and secure platform.
Highlights
- Unite driver and vehicle information in one platform.
- Deliver captivating experiences beyond the first purchase.
- Turn data into action with the help of AI and automation.
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