Sold by: Xoxoday
Xoxoday Plum is a robust digital rewards, incentives, and gifting platform that empowers organisations to automate and scale recognition programs for employees, customers, and partners globally. With a vast catalogue of gift cards, experiences, and wellness rewards from over 20,000 options across 80+ countries, Plum enables instant, personalised reward distribution through points, codes, links, or APIs. Seamless plug-and-play integrations, advanced automation, and flexible redemption make it a versatile solution to boost engagement, loyalty, and conversions at every touchpoint. Contact us to get a custom quote based on your requirements.
4.6
Overview
Xoxoday Plum is a leading digital rewards, incentives, and gifting platform designed to elevate organisational engagement, recognition, and motivation through an advanced, customisable solution. It enables seamless automation and distribution of rewards, making it ideal for businesses of any scale looking to engage employees, customers, and partners from anywhere in the world.
Distribution Modes & Reward Delivery: Plum supports versatile distribution formats including reward points, codes, instant links, secure APIs, and embedded e-commerce experiences allowing administrators to deliver incentives through multiple flexible channels for maximum reach and convenience. This versatility ensures that rewards can be sent internally or externally and tailored to unique program requirements.
Comprehensive Global Catalogue: With a vast redemption Catalogue that includes merchandise, digital and physical gift cards, curated experiences, charity donations, utility top-ups, travel packages, health and wellness options, Amazon store products, swags, prepaid cards, and exclusive discounts, Plum offers over 20,000 reward choices across more than 80 countries. Custom Catalogue's can be curated for different teams, departments, and segments to match cultural and geographic needs.
Integrations & Automation: Plum integrates natively with popular business applications such as HubSpot, Salesforce, SurveyMonkey, Typeform, SAP SuccessFactors, Darwinbox, and Keka, streamlining automated reward issuance directly from HR, sales, survey, and operational workflows. Advanced campaign management features support user segmentation, event triggers, and personalised messaging.
Reporting, Personalisation & AI Features: The platform offers granular reporting capabilities to monitor the effectiveness and ROI of reward programs through data-rich dashboards. AI-driven features enable smart recommendations, personalised Catalogue access, and advanced analytics, helping organisations continually optimise their incentive strategies.
Security, Compliance & Scalability: Plum is engineered with robust security and compliance frameworks to align with global standards, making it reliable for fintech, healthcare, and regulated industries. With high scalability, it supports enterprise customers with complex global needs and smaller organisations requiring agile solutions. Sector Applications & Use Cases Plum is trusted by FMCG, BFSI & fintech, healthcare, pharma, education, retail, advertising, logistics, IT, public sector, and many more industry verticals.
Common use cases include: Sales incentive schemes Survey and referral rewards Corporate gifting and ABM campaigns Gaming, casino rewards, and contests Service anniversary and long service awards Onboarding, birthday, festival, and milestone celebrations Total rewards strategies for employee experience and well-being.
Benefits & Engagement Modules: The solution supports employee benefits for tax-saving, wellness, lifestyle spending accounts, discounts, early wages, and loans. Modular engagement features include Wall of Fame boosters, community groups, polls, quizzes, feedback surveys, and custom challenges to foster recognition and build culture.
Resource Support & Professional Services: Plum comes with a comprehensive help centre, developer hub, mobile applications, and dedicated professional services to ensure swift onboarding, smooth integration, and ongoing client support. With Xoxoday Plum, organizations gain a scalable and customisable engine to drive employee happiness, customer loyalty, and partner engagement through meaningful, instant, and personalised rewards aligned to strategic business outcomes.
Contact us to get a custom quote based on your requirements.
Highlights
- Xoxoday Plum is a powerful rewards platform that automates digital gifting, merchandise, and experience rewards, boosting engagement and motivation for employees, customers, and partners worldwide with instant, customisable incentive delivery at scale.
- It integrates seamlessly with HR, sales, and business tools, enabling personalised rewards distribution through APIs, points, codes, and links for versatile and targeted recognition across multiple touchpoints and campaigns.
- The platform offers a global Catalogue with over 20,000 reward options across 80+ countries, providing flexible, tax-compliant, and culturally relevant reward choices that enhance loyalty, recognition, and overall employee experience.
Details
New
Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Platform Basic Plan | Basic Platform Fee | $3,000.00 |
Vendor refund policy
Not Applicable
Legal
Vendor terms and conditions
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Support
Vendor support
Xoxoday Plum offers comprehensive support to ensure a smooth and successful experience for all customers. Buyers gain access to a dedicated Help Centre with detailed documentation, step-by-step guides, FAQs, and video tutorials covering all aspects of the platform, from setup to advanced features.
For personalised assistance, Xoxoday provides professional services including onboarding support, integration help, and campaign management consulting. Customers can reach the support team via email at support@xoxoday.com or call the dedicated helpline at +1-800-123-4567 (available Monday to Friday, 9 AM to 6 PM EST). Additionally, the platform offers a Developer Hub with technical resources and API documentation for seamless integration.
The support team ensures timely responses and resolution for queries related to technical issues, account management, feature requests, and more. Through these support channels, buyers can expect responsive, knowledgeable, and proactive assistance to maximise the value and impact of the Xoxoday Plum rewards platform.
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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Contact us to get a custom quote based on your requirements.
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Customer reviews
Shruti B.
Xoxoday’s Embedded Rewards Are a Standout Advantage
Reviewed on Apr 06, 2026
Review provided by G2
What do you like best about the product?
Xoxoday is a big plus because companies can embed rewards directly into their own apps. Compared with similar platforms like Tango, Bonusly, or Reward, this is where Xoxoday really stands out.
What do you dislike about the product?
Xoxoday delays in receiving vouchers after redeeming points. no direct bank transfer in many cases.
What problems is the product solving and how is that benefiting you?
Emotionally disconnected from the company incentives and gamifield rewards.
Ritik K.
Easy-to-Use XOXO Vouchers with Flexible Gift Card Conversion
Reviewed on Apr 03, 2026
Review provided by G2
What do you like best about the product?
I heard about XOXO in my company when i received a XOXO voucher for meeting deadlines and target.
It's a great voucher i used this and convert my gift card to Amazon.
It is easy to use for evryone
It's a great voucher i used this and convert my gift card to Amazon.
It is easy to use for evryone
What do you dislike about the product?
It is taking 30 rs per 1000 for claimg the gift voucher in Flipkart but other plateform is free like amazon.
What problems is the product solving and how is that benefiting you?
XOxo helped me to easily redeem my coupon for shopping.
xoxo is providing gift cards, travel, and shopping multiple options.
Great brands available for claiming the points
xoxo is providing gift cards, travel, and shopping multiple options.
Great brands available for claiming the points
Aatish D.
Easy Gift Card Redemption with Great Rewards and Global Brand Options
Reviewed on Apr 03, 2026
Review provided by G2
What do you like best about the product?
I liked about xoxoday employee engagement, rewards, and incentives easy process for redeem the gift card.
Multiple international brands available
Multiple international brands available
What do you dislike about the product?
No issue with xoxoday, it is working fine.
What problems is the product solving and how is that benefiting you?
It is a very good platform for distributing giftcard.
solving problems like lack of recognition & rewards.
solving rewards and gift card problems
solving problems like lack of recognition & rewards.
solving rewards and gift card problems
Reshma S.
Streamlined Rewards with Hassle-Free Setup
Reviewed on Jan 29, 2026
Review provided by G2
What do you like best about the product?
I like Xoxoday for its combination of a vast global rewards catalog with easy-to-use automated and instant payout capabilities. It provides redeemable benefits of vouchers that are helpful to use anywhere. The setup was very easy because it has more benefits.
What do you dislike about the product?
There is nothing to dislike
What problems is the product solving and how is that benefiting you?
Xoxoday improves workplace productivity, employee engagement, and channel loyalty through automated solutions. It offers a vast global rewards catalog with automated, instant payout capabilities, providing redeemable voucher benefits usable anywhere, enhancing value and convenience.
Nic W.
Great Setup with Xoxoday, Some Room for Improvement
Reviewed on Jan 02, 2026
Review provided by G2
What do you like best about the product?
We have a great setup with Xoxoday, which allows us to have a seamless delivery of giftcards to end users.
What do you dislike about the product?
Sometimes, some brands go out of stock quickly.
What problems is the product solving and how is that benefiting you?
We can offer giftcards as a reward fulfilment option with a simple setup, now that we have the integration built with the Xoxoday platform.