Sold by: Braze K.K.
Deployed on AWS
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty. The company has been recognized as a 2024 U.S. News & World Report Best Companies to Work For, 2024 Best Small & Medium Workplaces in Europe by Great Place to Work, 2024 Fortune Best Workplaces for Women by Great Place to Work and was named a Leader by Gartner in the 2024 Magic Quadrant for Multichannel Marketing Hubs and a Strong Performer in The Forrester Wave: Email Marketing Service Providers, Q3 2024. Braze is headquartered in New York with 15 offices.
Overview
Braze (NASDAQ: BRZE) has over 2,200 customers across 75 countries, 6.9 Billion Monthly Active Users under management, and processes over 2.6 Trillion Messaging and Other Canvas Actions. The Braze Data Platform enables brands to seamlessly connect their customer engagement data with their AWS infrastructure and services like S3, Redshift, and EventBridge. Braze was named a Leader in 2024 Gartner Magic Quadrant for Multichannel Marketing Hubs for the Second Consecutive Year, and in The Forrester Wave: Cross-Channel Marketing Hubs, Q1 2023. Braze is headquartered in New York with 13+ offices across North America, Europe, and APAC. Learn more at braze.com.
Highlights
- Braze Data Platform - Unify, activate, and distribute data from multiple sources with a comprehensive, composable set of data capabilities. Journey Orchestration - Orchestrate memorable journeys that deliver cohesive, responsive, and personalized experiences your customers crave, get started quickly with pre-built Canvas templates. Testing & Experimentation - Create amazing experiences for your customers and maximize results for your brand with powerful yet accessible experimentation.
- Channels & Touchpoints - Deliver real-time, consistent experiences across channels, digital touchpoints, and devices. Reporting & Analytics - Turn metrics into momentum with reports, analytics, and dashboards that help you find winning strategies for every customer journey. Braze AITM - Extend your brand, lifecycle marketing, and data engineering teams impact with AI-powered features that maximize all your customer engagement initiatives.
- Unify, activate, and distribute data from multiple sources Orchestrate memorable journeys that deliver cohesive & personalized experiences Deliver consistent, real-time experiences across channels, touchpoints & devices Turn analytics into momentum with winning strategies for every customer journey Extend your teams impact with AI features that maximize customer engagement
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Deployed on AWS
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Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
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Dimension | Description | Cost/12 months |
|---|---|---|
Braze Platform | 100K MAU, 5M Email, 2 IP Addresses, 750K US SMS, Message Notifications | $75,000.00 |
Dimension | Cost/unit |
|---|---|
All overages charged monthly-in-arrears on excess usage of entitlement | $0.01 |
Dimensions summary
This contract listing has two dimensions. The Braze Platform dimension is your base commitment. It bundles a fixed entitlement: 100K monthly active users, 5M emails, 2 IP addresses, 750K US SMS, and message notifications. Pricing scales with your monthly active users, the customers who actively engage with your brand. The second dimension covers overages. If your usage exceeds the bundled entitlement, you pay for the excess. These overage charges are billed monthly in arrears, meaning after the usage occurs. Together, the two dimensions form a committed base plus pay-as-you-go usage above that base.
Top-of-mind questions for buyers
A monthly active user is a customer who actively interacts with your brand across your digital experiences, such as your website or app. You store a full audience view but pay against active users, not dormant profiles. You also choose when and where to start tracking users.
You keep running without interruption. Any usage above the included 100K monthly active users, 5M emails, 2 IP addresses, or 750K US SMS is treated as an overage. These excess amounts are billed monthly in arrears, meaning after the usage occurs.
The base commitment bundles a fixed entitlement across users, email, IP addresses, and US SMS. Pricing scales with your monthly active users. The channel volumes are included allowances within that entitlement. Exceeding any single allowance triggers separate overage charges billed after use.
www.braze.com
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Vendor support
For custom subscription agreements and pricing please reach out to awsmarketplace@braze.com
OR
Reach out to mizuki.hiramatsu@braze.com
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
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By Braze
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty. The company has been recognized as a 2024 U.S. News & World Report Best Companies to Work For, 2024 Best Small & Medium Workplaces in Europe by Great Place to Work, 2024 Fortune Best Workplaces for Women by Great Place to Work and was named a Leader by Gartner in the 2024 Magic Quadrant for Multichannel Marketing Hubs and a Strong Performer in The Forrester Wave: Email Marketing Service Providers, Q3 2024. Braze is headquartered in New York with 15 offices.
Braze Partner-Led Onboarding (PLO) by Omtera is a structured implementation service that enables teams to successfully launch and scale Braze. The service covers technical setup, data integration, campaign architecture, and enablement to ensure a fast, compliant, and value-driven go-live within AWS environments.
WPP Enterprise Solutions launches enterprise Braze implementations on AWS in approximately 45 days, with an Amazon Bedrock-powered generative AI loop that turns engagement data into hyper-personalized, cross-channel customer experiences at scale.
Treasure AI Suites turn unified customer context into personalized engagement across every channel - powered by real-time signals, ready to run. Five specialized AI Suites - Engagement, Personalization, Creative, Paid Media, and Service - deliver autonomous execution for marketers, from audience discovery to campaign optimization, all orchestrated through Treasure AI Studio. Built on Treasure Data CDP with a persistent, real-time customer identity across every touchpoint, every action is grounded in a complete customer view. Trusted by global brands including Nestle, PMI, and Nordstrom.
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