Imply, powered by Apache Druid, is the right database when powering an analytics application at any scale, for any number of users, and across streaming and batch data. Founded by the original creators of Druid, Imply adds to the speed and scale of the database with committer-driven expertise, effortless operations, and flexible deployment. Developers can build without constraints as our database lets them create interactive data experiences on streaming and batch data with limitless scale and at the best economics.
Are you looking for a better way to build analytics applications for a more interactive experience?
As a leading contributor to Apache Druid, Imply delivers the complete developer experience for Druid. The company builds on the speed and scalability of Apache Druid with committer-driven expertise, effortless operations, and flexible deployment to meet developers' application requirements with ease. When you choose Imply, you get access to Imply's frequently updated Druid distribution, visualization UI, built-in management, and performance monitoring software, along with 24/7 support and professional services. With our help it's easy to create interactive data experiences on real-time and historical data at unlimited scale-with the best price for performance.
Trusted by developers at Cisco, Twitter, Citrix, Salesforce and Atlassian, Imply puts the power of analytics in every developer's hands so they can build the best real-time analytics applications.
DEPLOYMENT
Free yourself to just build apps as Imply take on the job of managing your database end-to-end. Try Imply Polaris for free and start building analytics applications in as little as five minutes. Get all the benefits of Apache Druid's best-in-class speed, scale, and agility on a fully-managed cloud database as a service, designed by the open source project's original creators.
KEY BENEFITS
Remove Production Risk
Imply has deep expertise in Druid (so you don't have to be an expert) and a world-class support organization here to help whenever you need us.
Simplify Data Operations
Imply offers flexible deployment to meet developers' application requirements with ease, including a DBaaS offering that takes away the burden of managing it all together.
Reduce TCO
Imply provides Professional Services designed to maximize Druid performance while controlling costs, helping customers right-size their infrastructure, lower TCO, and accelerate time-to-value for their real-time analytics use cases.
ADDITIONAL BENEFITS
Cluster management including rolling updates, backup and disaster recovery, and customizable alerts
Performance monitoring to troubleshoot and optimize resource utilization
Powerful UI and visualization engine to accelerate the development of modern analytics applications
Support, professional services, and education from the original creators of Apache Druid
Interactive analytics at any scale. Create a dynamic experience for your end users to rapidly visualize and explore data with sub-second query response times.
High concurrency at the best value. Power applications for any number of users with a highly efficient architecture that supports 100s to 100K+ queries per second.
Insight on streaming and batch data. Power applications that deliver continuous intelligence with native Kafka and AWS Kinesis integrations built for scale, low latency, and data quality.
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Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
This listing uses a usage-based contract model measured in units, where each unit equals one cent of usage. Both dimensions meter the same thing: your Imply Enterprise Software usage. Your bill grows with the volume of usage you consume, rather than by fixed tiers or instance sizes. You run Apache Druid inside your own AWS VPC while Imply hosts the management control plane. Because pricing tracks consumption, costs scale directly with how much of the software you use. Contact the vendor to confirm how the two unit dimensions apply to your specific deployment.
Top-of-mind questions for buyers
What does one billing unit represent for this product?
Each unit equals one cent of Imply Enterprise Software usage. Your usage accumulates as consumption, and every cent of that consumption counts as one unit toward your bill. You are billed by the total volume of usage you consume, not by fixed seats, nodes, or instance sizes.
How do the two unit dimensions in this listing combine on my bill?
Both dimensions meter the same thing: Imply Enterprise Software usage, where each unit equals one cent. They track consumption of the same software rather than separate metrics. Because they measure identical usage, your bill reflects total consumption. Contact the vendor to confirm how each dimension applies to your specific deployment.
What am I charged for when running Druid in my own AWS VPC?
You run Apache Druid inside your own AWS VPC while Imply hosts the management control plane. The unit charges meter your Imply Enterprise Software usage. Separately, the AWS infrastructure in your own account, such as servers and storage, is billed by AWS and is not part of these software units.
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Interactive analytics capability delivering sub-second query response times for rapid data visualization and exploration
High Concurrency Query Processing
Architecture supporting 100s to 100,000+ queries per second for multi-user analytics applications
Streaming and Batch Data Integration
Native integrations with Apache Kafka and AWS Kinesis for processing streaming and batch data with low latency and data quality assurance
Cluster Management and Operations
Cluster management capabilities including rolling updates, backup, disaster recovery, and customizable alerts for database operations
Performance Monitoring and Optimization
Performance monitoring tools to troubleshoot and optimize resource utilization across the database infrastructure
Advanced SQL Analytics Engine
Blazingly fast SQL analytics database capable of processing exabytes of data with real-time insights
Machine Learning and Predictive Analytics
Built-in machine learning and predictive analytics features for data pre-processing, insight discovery, and outcome prediction
Elastic Scalability with Eon Mode
Separation of compute from storage architecture enabling rapid elasticity for changing workloads with independent scaling of cluster size and S3 storage
Workload Isolation
Subclusters functionality for isolating and managing different workloads independently
Data Pipeline Integration
Seamless integration with Kafka, Spark, and Hadoop for comprehensive data warehouse solutions
High-Performance OLAP Database
ClickHouse offering performance 100-1000X faster than traditional DBMS for analytical queries
Real-Time Data Processing
Apache Kafka integration for real-time data processing and streaming capabilities
End-to-End Data Pipeline
Aggregates, stores, transfers and visualizes data with built-in data transfer from external sources and integrated BI tool for dashboard creation
Multi-Cloud Deployment
Deploy managed ClickHouse or Apache Kafka in customer's AWS account with DoubleCloud handling cluster and infrastructure management
Security and Compliance Controls
Multi-layered security controls with SOC 2 Type II, ISO 27001:2013, ISO 27017, ISO 27018 certifications and GDPR and CCPA compliance
Hybrid analytics model has delivered reliable event insights and supports secure cluster control
Reviewed on Apr 17, 2026
Review from a verified AWS customer
What is our primary use case?
My main use case for Imply Enterprise is capturing app events and user aggregations for admin panels and analytics. It is a hybrid model that offers cluster control and cost savings. I would like Imply Enterprise to include more flexible billing models to add options for infrastructure control, flexibility in scaling, and cost efficiency.
What is most valuable?
One of the best features Imply Enterprise offers is its hybrid model, which allows the flexibility to keep control over the clusters. In our company, another team has been using Imply Enterprise with an event-driven architecture at a larger scale, and the hybrid model gives the flexibility to keep control of the clusters.
Imply Enterprise has positively impacted our organization as we have not faced any downtime in the past six months, and the stability is very high. The impact of that stability is that it reduced downtime and is very cost effective with flexibility over the clusters.
Imply Enterprise offers two major models: Polaris and Hybrid. During the POC phase, I explored that the hybrid model provides the flexibility to keep your data secure on your own side while still maintaining managed infrastructure control. The Polaris model, on the other hand, does not provide insight into what kind of AWS box is being used.
What needs improvement?
I would like Imply Enterprise to include more flexible billing models to add options for infrastructure control, flexibility in scaling, and cost efficiency. The needed improvements include allowing the infrastructure to support upscaling and downscaling. Currently, we have tight-bound options, and we need more flexible options so that more customers will accept this solution.
For how long have I used the solution?
We have been using Imply Enterprise for the last six months.
Which solution did I use previously and why did I switch?
We shifted from BigQuery, which we were using previously for cost efficiency reasons. Currently, we are integrating with AWS, and Imply Enterprise could improve the overall infrastructure flexibility. We are alternating to Imply Enterprise instead of BigQuery, and this could increase efficiency.
What other advice do I have?
I would definitely recommend Imply Enterprise to all kinds of customers as it depends upon the use case. For example, it is well suited for P99 and P95 latency requirements and is suitable for OLAP use cases and time-bound periodical classes. I would rate this product a 9 out of 10.
Which deployment model are you using for this solution?
Private Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Amazon Web Services (AWS)
HarshalJethwa
Centralized monitoring has improved our cluster operations and supports 24/7 performance tracking
Reviewed on Apr 07, 2026
Review from a verified AWS customer
What is our primary use case?
My main use case for Imply Enterprise is based on monitoring performance metrics, tracking, and support. I use it for creating, deploying, managing our infrastructure and monitoring it.
A specific example of how I use Imply Enterprise for monitoring or managing my infrastructure is for our cluster operations including creating, deploying, monitoring, scaling, cloning, and terminating instances using zero downtime.
What is most valuable?
The best features that Imply Enterprise offers are deploying and monitoring clusters and providing 24/7 monitoring for clusters, metrics, dashboards, and alerts.
What I appreciate about the dashboards or alerts in Imply Enterprise is that it provides more specific alerts such as health alerts. The dashboard provides more metrics, including API health metrics and other performance indicators.
Imply Enterprise has positively impacted my organization by making our work easy and efficient. It made our monitoring manageable for us and made it easy to diagnose issues.
What needs improvement?
Imply Enterprise can be improved by providing more integrations and additional features.
I would like to see more user-specific functionality, similar to some other tools we have in our industry that would be a needed improvement for Imply Enterprise.
For how long have I used the solution?
I have been using Imply Enterprise for six to seven months.
What do I think about the stability of the solution?
The performance and reliability of Imply Enterprise have been great as I have not faced any downtime.
What do I think about the scalability of the solution?
We have not scaled significantly with Imply Enterprise, but from whatever scaling we have done, it is easy to scale up or down as our needs change.
How are customer service and support?
The customer support from Imply Enterprise is very good as we have reached out two or three times and had positive experiences.
Which solution did I use previously and why did I switch?
In my experience, Imply Enterprise does not have much difference compared to other monitoring or analytics solutions I have used in the past. Mostly, those solutions provide paid features, but Imply Enterprise does not have pricing at that level for those features.
How was the initial setup?
The integration process with Imply Enterprise is straightforward as its documentation provides everything needed, so we did not face many errors.
What other advice do I have?
My advice to others looking into using Imply Enterprise is that they can use it if they want to manage, centralize, and monitor creation, deployment, and 24/7 monitoring, and if they want everything in one place. I would rate this product 8.5 out of 10.
Bj Kim
Real-time clickstream analytics has improved ad insights but still needs richer BI features
Reviewed on Feb 17, 2026
Review provided by PeerSpot
What is our primary use case?
My main use case for Imply Enterprise involves customers wanting to analyze their clickstream or their advertisement platform, as they need to analyze their advertisement click rates and many teams are using Imply Enterprise for clickstream analysis.
A specific example of how my team has used Imply Enterprise for clickstream analysis involves the Druid architecture, which has a front-end server called Pivot, a BI solution native to the Druid platform, delivered through Imply Enterprise to provide BI dashboards and reports.
While my main use case for Imply Enterprise may not be common in Korea, I am aware of many external cases where Druid is used with Kafka, making it a powerful platform for real-time analytics, as evidenced by its use in companies such as Netflix and Pinterest.
How has it helped my organization?
Imply Enterprise positively impacts my organization as it can be deployed on-premises, which many of our finance customers need for their software deployment on their own servers or on-premises EC2.
One specific outcome showing how Imply Enterprise improves things for customers is that analytics performance improves significantly; customers who previously used Google BigQuery for advertising analytics switched to Druid and reduced their analytics time from one or two days to just one or two hours.
What is most valuable?
The best features that Imply Enterprise offers include technical support for Druid, as it is open source, so engineers can benefit from their expertise, along with the Pivot BI solution, which is considered one of the best features of Imply Enterprise.
The technical support I received from Imply stands out because, although Imply and Druid are open source, Imply provides a manager console from which we can obtain logs, and when we send these logs to technical support engineers, they help effectively with problem-solving.
What needs improvement?
Imply Enterprise could improve by enhancing its Druid engine, improving the manager console, and upgrading the Pivot BI features to be more competitive with other BI solutions, focusing on external direct queries, the manager, and the Pivot BI capabilities.
For the Pivot BI, I think adding features such as Slack alerting would be beneficial, as Pivot currently sends alerts to Slack or email but could improve in terms of customization options, while Druid should have better capabilities for reading CSV and Parquet files directly from S3.
For how long have I used the solution?
I have worked more than five years in the IT field, including one year of developing in a developer role and three years at Megazone in the SA role, and my role is senior engineer in this field.
My experience with Imply Enterprise starts from Megazone and Cloudshift, totaling two years of developing and delivering Imply Enterprise solutions to finance and manufacturing services.
What do I think about the stability of the solution?
I find that Imply Enterprise is stable currently.
What do I think about the scalability of the solution?
I believe the scalability of Imply Enterprise is fine, as its components are split out, making it easy to scale.
How are customer service and support?
In my opinion, the customer support from Imply is good but not the best, as many customers in South Korea prefer Korean support, while communication is mainly in English, which sometimes complicates support.
Which solution did I use previously and why did I switch?
Most customers initially used solutions such as MySQL and OLTP databases including MySQL and Postgres, and OLAP databases such as BigQuery and Redshift but switched due to the lack of analytics performance for real-time advertisement analytics.
How was the initial setup?
I have deployed Imply Enterprise in our on-premises KPS environment.
What was our ROI?
While my company has not directly seen a return on investment, almost all Imply Enterprise customers have reported reduced costs and performance improvements without needing to add more employees to their teams.
What's my experience with pricing, setup cost, and licensing?
My experience with pricing, setup cost, and licensing is that licensing is post-paid, and the setup cost is not very difficult or restrictive, making installation easier than with other solutions.
Which other solutions did I evaluate?
Before choosing Imply Enterprise, we evaluated other options available in South Korea, but at that time, there were no enterprise support solution vendors for real-time analytics such as Imply, making it the best choice.
What other advice do I have?
On the enterprise side, I think it is crucial to have the ability to export to S3 or object storage and to have direct query capabilities from object storage, as OLAP data warehouses need to query formats such as Parquet, Iceberg, or Delta Lake, although I understand Druid currently only supports Iceberg querying.
My advice for others looking into using Imply Enterprise is to check global use cases for Druid and Imply; if you need enterprise support for Druid, contacting Imply is a good option.
I have provided a comprehensive review of Imply Enterprise and would rate my overall experience a 7 out of 10.
Divya Bhanot
Provides cost efficiency and flexible control over clusters
Reviewed on Dec 19, 2024
Review from a verified AWS customer
What is our primary use case?
We are serving the Ads business for one of the biggest startups in India. Our use case involves capturing events or impressions generated on our app and performing aggregations of the users. If some enrichment is required, we take care of the enrichment.
We use this data for dashboarding purposes. The same dataset is also used for advanced analytics by our data science team. We also use this data for data heuristic algorithms based on business rules. Decisions are made like which banner to serve to a customer based on user relevance and monetization.
How has it helped my organization?
Our use cases are very much in line with what Apache Druid is all about, which is handling time series data and querying time series data. It makes the queries more performant by going the denormalized way. All the predicate clauses are on time-bound windows. It implies the data model and has data rollups, Theta Sketches, and other things. That helps with the use case and query performance. We have seen more than five times improvement in QPS.
We were initially using BigQuery. Cost-wise, we have been able to reduce our ETL cost because of a change in our data model style. We have had around 30% cost savings.
What is most valuable?
One of the best parts of the solution is the Hybrid model that allows flexibility to keep control over the clusters. In our company, another team has already been using the Imply license. They also have an event-driven architecture but at an even larger scale. The Hybrid model gives us the flexibility to keep control over the clusters wherein we have our data, query nodes, and other things in our own AWS account. Our data and query nodes are kept in our own AWS account.
The managed part of Imply allows control through a control panel where infrastructure can be monitored and controlled. It provides the option to turn off non-essential clusters. For example, if you do not want to run the staging cluster at all times because you are not doing development all the time, you can just turn it off. It saves costs and allows us to upscale or downscale data and query nodes in the cluster.
What needs improvement?
The managed offering has two models: Polaris and Hybrid. We explored both during the PoC phase. The Hybrid model gives you the flexibility to keep your data safe on your own site but still have a managed service to control your infrastructure. The Polaris model, on the other hand, does not give you an insight into what kind of AWS box you are using. Based on your capacity planning, you can just choose the correct size of the box. It also gives you a dashboard.
I would like Imply to include more flexible billing models with added options for superior infrastructure control, flexibility in scaling, and cost-effectiveness, such as choosing the number of CPUs required. We should have more flexibility and control over the infrastructure in terms of upscaling and downscaling. Currently, there are only certain tightly bound options. With more flexible options, more customers will adopt the solution.
For how long have I used the solution?
We have been using Imply in production for close to six months.
What do I think about the stability of the solution?
We have not faced any downtime. It has been a stable solution so far. I would rate its stability as a nine out of ten.
What do I think about the scalability of the solution?
Imply is very scalable. The Hybrid model allows easy scaling of data nodes through the control panel. However, meticulous planning is needed while buying the license because the license will be there for three years or so. You need to keep some buffer from the growth perspective. It is easily scalable if you have done capacity management properly and chosen the right amount at the start of the agreement. In the Hybrid model, there is also flexibility to choose the box that you prefer. If I want to build my data nodes on Graviton, I have the flexibility to do that.
It is being used by multiple departments but at only one location. I work for an organization based out of India. Because of compliance, we are keeping all our systems in the Mumbai location.
Overall, at the organization scale, there are more than 100 users. About 20 of them are developers, and the rest of them are business users who also use the Clarity View to fire queries on their dataset, select a data source, etc.
How are customer service and support?
Imply provides very good support. We communicate with them through Slack, where solutions architects are always available to assist us. If we are doing any feature development or facing any issues, someone is always there to support us.
They also offer biweekly office hour sessions. I would rate Imply's technical support a nine out of ten.
Which solution did I use previously and why did I switch?
We were using BigQuery for the OLAP solution which we have now shifted to Druid. The main reason for switching was cost efficiency. Another reason was internal to our organization. Paytm is a heavy user of the AWS cloud. We are using only limited services from GCP. We were not getting many credits or good offers from BigQuery. The solution did not have any problem, but it was not cost-effective.
How was the initial setup?
The initial setup was medium in complexity. We planned meticulously, which enabled us to shift our production workflows smoothly. We did everything in a very planned and structured way. While doing the PoC and before that, we had many design sessions within our team. That made us take a call on data modeling and make changes. Because the changes were already discussed and planned, we were able to move our entire production workflow, with 120 workflows, over a period of one and a half months with just two people.
It does not require much maintenance, but there are upgrades. We recently had some box updates. We moved to Graviton systems, so some work was required. There was some security passing through the Imply software. That was easily doable. Other than that, not much is required. The control panel gives you the ease to do everything from the UI itself without touching the machine.
What's my experience with pricing, setup cost, and licensing?
Imply pricing is in the middle range. Understanding the data model can help reduce overall system costs. If you understand the data model clearly and go in-depth while doing your capacity planning, your data modeling can reduce your overload cost. You might be paying 100 dollars to Imply, but your EMR compute cost will also decrease. There is an overall decrease in the system cost. Overall, for both batch and real-time, it is a cost-effective solution.
What other advice do I have?
I would recommend Imply to other users, but it also depends on the use case. You should do a proof of concept and check for QPS. For our use case, it suited well with the P99, P98, and P95 latency. It is suitable for batch OLAP use cases that have time-bound predicate clauses in the dataset.
Overall, I would rate Imply an eight out of ten.
Divya B.
Imply Druid helped us build a fast performant event driven architecture
Reviewed on Dec 16, 2024
Review provided by G2
What do you like best about the product?
We are using Imply's partially managed offering Hybrid where we have the freedom to control and monitor our clusters on our own AWS Infra with a control pane to effectively monitor and upscale/downscale the clusters. Apart from that we are doing computations on timeseries data , data model and features like rollup etc have allowed us to bring done our overall savings to build a batch DWH by 30%. We have dedicated solutions architects who helped us during migration and are available throught our engagement for any technical help.
What do you dislike about the product?
There is nothing as to dislike about the offering and services. However, I would suggest them to comeup with different billing models so that more customers and adopt and use Imply Druid.
What problems is the product solving and how is that benefiting you?
Imply is helping us build our ETL framework for batch workflows which is capturing events from Kafka and then doing certain aggregations and enrichments on top of that. This computed data is then utilized for dashboarding , advanced analaytics i.e. by Data Science team and also fed into certain data heuristic algos for driving customer relevance and serving ads on Paytm platform.