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    LaunchDarkly

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    Deployed on AWS
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    Accelerate innovation at scale by using LaunchDarkly for your front-end and back-end feature releases on AWS, including AI applications using Amazon Bedrock and SageMaker!

    Overview

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    Unlock the full potential of your AWS-based applications with LaunchDarkly, the industry-leading feature management platform. Streamline your software development lifecycle, de-risk migrations, and deliver exceptional user experiences through advanced feature management, experimentation, and user targeting capabilities.

    LaunchDarkly helps the most innovative companies, including 25% of the Fortune 500, to release software 9X faster, reduce service outages by 97%, and ensure over 99% of users get a bug-free software experience.

    Supercharge your development agility, reduce time-to-market, and elevate your user experience strategy with LaunchDarkly.

    Safely ship, test, and optimize AI experiences in production - without code redeploys. To optimize performance and business impact, teams can run experiments or A/B tests on different prompts, parameters, or models live in production and use data to make product decisions - no code changes required. This has reduced the time spent on managing these configurations by 20-30%.

    With the LaunchDarkly targeting engine, you can customize AI applications to different user groups based on any attribute, leading to higher customer satisfaction.

    Explore the future of feature management - get started today!

    For custom pricing, EULA, or a private offer, please contact aws-alliance@launchdarkly.com 

    Highlights

    • LaunchDarkly feature flags are cross-platform supported, multi-lingual and updates are delivered consistently across all your services in real-time.
    • Test your best ideas in production on real users, measure the impact and gain confidence you're making the right changes.
    • AI Configs gives teams runtime control over prompts and models. Safely ship, test, and optimize AI experiences in production - without code redeployments.

    Details

    Delivery method

    Deployed on AWS

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    Pricing

    Free trial

    Try this product free according to the free trial terms set by the vendor.

    LaunchDarkly

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    LaunchDarkly Pro Bundle
    LaunchDarkly Professional Platform with 300K CMAU and 10M Exp events
    $44,100.00

    Vendor refund policy

    All fees are non-cancellable and non-refundable except as required by law.

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    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

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    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Product comparison

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    Updated weekly

    Accolades

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    Top
    10
    In Business Intelligence & Advanced Analytics, Generative AI, Continuous Integration and Continuous Delivery
    Top
    50
    In Agile Lifecycle Management
    Top
    100
    In Testing

    Customer reviews

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    Sentiment is AI generated from actual customer reviews on AWS and G2
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    Ease of use
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    Overview

     Info
    AI generated from product descriptions
    Feature Flag Management
    Cross-platform feature flag system with real-time updates across multiple services and languages
    AI Configuration Control
    Runtime management of AI prompts and models without requiring code redeployments
    User Targeting Engine
    Customizable targeting capabilities for segmenting user groups based on multiple attributes
    Experimentation Framework
    Supports A/B testing and live production experiments for performance optimization
    Software Release Management
    Advanced feature management platform enabling controlled and incremental software releases
    Feature Flag Management
    Advanced feature flag deployment with granular control over feature visibility and rollout
    Experimentation Platform
    Comprehensive A/B testing and continuous experimentation capabilities with detailed performance tracking
    Data Integration
    Native Amazon S3 integration for high-volume customer data and feature flag correlation
    Release Risk Mitigation
    Targeted rollout mechanisms including dark launches, canary releases, and controlled feature exposure
    Performance Analytics
    Contextual data tracking to evaluate feature impact and performance metrics across deployments
    Feature Flag Management
    Open-source platform for dynamic feature toggling and controlled software releases
    Deployment Flexibility
    Supports cloud-hosted, private instance, and self-hosted deployment models with compatibility for Fed Ramp and Air-Gapped environments
    Enterprise Security Controls
    Provides advanced data governance, security, and compliance management for large-scale organizational implementations
    Configuration Management
    Enables granular control over feature rollouts through sophisticated feature flag mechanisms
    Open-Source Architecture
    Highly scalable platform with extensive community support, demonstrated by over 11,000 GitHub stars and 25 million downloads

    Contract

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    Standard contract
    No
    No
    No

    Customer reviews

    Ratings and reviews

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    4
    1 ratings
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    1 AWS reviews
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    594 external reviews
    Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
    Issam E.

    Powerful Feature Control, But UI Could Be More Intuitive

    Reviewed on Oct 23, 2025
    Review provided by G2
    What do you like best about the product?
    I really like the features that LaunchDarkly provides. It is extremely helpful when releasing a feature and we need complete control over the roll-out/ rollback.
    What do you dislike about the product?
    Sometimes the UI is not the most intuitive and it feels like I need to look for certain features that previously seemed easier to find. Also, targeting users can oftentimes be difficult.
    What problems is the product solving and how is that benefiting you?
    The most helpful thing is the A/B testing as it allows us to be data-driven in our approach to releasing features.
    reviewer2769948

    Has increased developer confidence by enabling safe production releases using targeted feature toggles

    Reviewed on Oct 22, 2025
    Review from a verified AWS customer

    What is our primary use case?

    Currently, my main use case for LaunchDarkly  is as a consumer. The application that I'm using uses LaunchDarkly  as feature toggles. We toggle our flags on and off depending on what environment they're in, and depending on what state of the application's development lifecycle is.

    I can give a specific example of how I use LaunchDarkly for feature toggles in my application. We've got a set of features that we're keeping hidden behind a set of feature toggles, specifically based on how we're allowing users to log into our application. When the feature toggle is on, the functionality allows the user to access the new identity provider that we're using. When the feature toggle is off, it's using our old, previous functionality for our identity provider.

    What is most valuable?

    LaunchDarkly offers several outstanding features. There's the main functionality of LaunchDarkly, which is providing feature toggle functionality. They also provide a relay proxy, which allows us to increase performance, as well as provide functionality for our feature toggles in the event that connections to LaunchDarkly go down. Some of the more impressive and useful functionality are the targeted feature toggling, as well as different segments that allow very specific targeting of users and context, with the ability to get very granular and complex with feature toggling rules. Additional functionalities include the ability to see how feature toggles are being utilized, how often they're being evaluated, as well as a scanner that helps users determine which flags can be retired and which flags still need to be used.

    These features in my current project have helped my team because they allow us to specifically target users to start turning on functionality. We can monitor the behavior and make sure that it's behaving as expected when the feature toggle is turned on, and then we can increase the usage. In previous projects, we've also used the targeting and the segments in a similar fashion, and we could target it towards both internal and external customers based on the context being passed to LaunchDarkly as it's evaluating the flags.

    What needs improvement?

    I wish we were using more targeting in our feature toggles and I wish we were using more feature toggles as well as feature toggle dependencies. Making one feature toggle or one set of feature toggles dependent on another one would allow us to turn them all on or turn them all off at one time.

    For improvements in LaunchDarkly, managing team members and access to those team members was challenging. We could add team members through Terraform  and do it programmatically, and then modify it through the user interface. However, once we started modifying things through the interface, we weren't able to go back to using any configuration programmatically for the team members. It made it challenging to orchestrate team member management. The other aspect I wasn't particularly fond of was when they started adding AI to the interface and deployment interface. It reminded me of old school wizards when installing software and simplified the interface too much, removing some of the engineering control I preferred.

    For how long have I used the solution?

    I have been using LaunchDarkly for about the last three or four years.

    What do I think about the stability of the solution?

    LaunchDarkly is incredibly stable in my experience.

    What do I think about the scalability of the solution?

    I can't say for certain about LaunchDarkly's scalability with my current organization. However, in my previous organization, it handled scaling excellently.

    How are customer service and support?

    I have not interacted with the customer support team at my current organization. However, at my previous organization, I interacted with them quite frequently, and they were absolutely great. They were stellar, super polite, super fast, and usually really knowledgeable.

    I would rate the customer support a nine because there were a couple of times where we got handed off to junior support techs who didn't fully understand what I was asking.

    How would you rate customer service and support?

    Positive

    Which solution did I use previously and why did I switch?

    I did not use a previous solution at either of these organizations. At my previous organization, there was a homegrown solution and by the time I left that organization, we were in the process of transitioning them from the homegrown solution to LaunchDarkly. The reason they wanted to get off of the homegrown solution was because it had become too large and too complex and too difficult to maintain.

    What was our ROI?

    For my current organization, I can't say one way or the other about return on investment. I've never had a challenge getting access except for team member configuration. At my previous organization, we were having issues due to licensing costs and agreements. We were eventually able to get it to a point where a very small team could administer access to LaunchDarkly for thousands of employees. The pain point of configuring the basic configuration using Terraform  came into play, allowing us to hand off the management of LaunchDarkly teams to the development teams so they could handle permissions as long as we set out a set of permissions they could choose from. That made things easier. However, that's where we started experiencing the pain point of once things started getting modified through the dashboard, we couldn't get them back via Terraform.

    What's my experience with pricing, setup cost, and licensing?

    At my current organization, I have no experience with licensing and setup cost. However, at my previous organization, I wasn't making any decisions but got some visibility into the pricing and usage. That organization was incredibly large, and we had an incredibly high usage rate, so we were getting some custom pricing.

    Which other solutions did I evaluate?

    Before choosing LaunchDarkly at my current organizations, I was not involved in those processes. For some of the smaller organizations and startups I've been working with, we have been looking at other possible solutions. Unleashed is one of them, and I think that's the one I'm leaning towards. I'm not particularly enthusiastic about their functionalities. However, they tend to come at the right price point that I need.

    What other advice do I have?

    If you can afford it, go for LaunchDarkly. It's a great tool. I really enjoy using it. I wish there was a lower tier for startups and small companies. On a scale of 1-10, I rate LaunchDarkly an 8.

    Which deployment model are you using for this solution?

    Public Cloud

    If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

    Aditya S.

    Seamless Feature Flag Management with Powerful Customization

    Reviewed on Oct 21, 2025
    Review provided by G2
    What do you like best about the product?
    Launch darkly provides smooth and seamless service to manage feature flags to protect newly launched features. There are multiple levels of conditioning and allowlisting that helps in customising the choices
    What do you dislike about the product?
    Filters for flag selection can be improved
    What problems is the product solving and how is that benefiting you?
    Launch darkly helps in protecting new features and allowing gradual and conditional rollout
    Sajal G.

    Effortless Setup, Exceptional Feature Flag Control

    Reviewed on Oct 20, 2025
    Review provided by G2
    What do you like best about the product?
    I appreciate how LaunchDarkly provides exceptional observability around feature flags, which addresses my primary concerns by clearly showing usage metrics across various environments. This feature allows me to see the occurrence and timing of each feature flag use, offering comprehensive insights and metrics. The setup was smooth with no issues; the process involved routine tasks like whitelisting, and both the documentation and support were particularly helpful in facilitating this. The ability to set up a list of rules, such as quotas per team, adds a layer of control that I find extremely beneficial. The robust observability stack and holistic control over feature flags make LaunchDarkly a standout choice, and everything just works seamlessly, leaving no room for issues or necessary changes.
    What do you dislike about the product?
    Nothing
    What problems is the product solving and how is that benefiting you?
    I use LaunchDarkly for managing feature flags, solving observability issues and providing metrics, which streamline flag usage monitoring and team quotas setup.
    Sajal G.

    Effortless Feature Flag Management, Excellent Visibility

    Reviewed on Oct 20, 2025
    Review provided by G2
    What do you like best about the product?
    I find LaunchDarkly's setup to be quite intuitive, with minimal learning curve, which made the initial experience smooth and uncomplicated. I particularly appreciate the visibility and observability features that it offers around managing feature flags. This feature is crucial as it provides insights that would otherwise require considerable effort if done directly via databases. The capability to efficiently manage feature flags stands out for me as the most valuable aspect, providing significant benefits in terms of metrics visibility and operational transparency. This aspect of observability is so impactful that it would be a deciding factor in choosing LaunchDarkly again. The overall user experience has been positive enough that I would highly recommend LaunchDarkly, rating it a 9 out of 10.
    What do you dislike about the product?
    None
    What problems is the product solving and how is that benefiting you?
    I find LaunchDarkly enhances our feature flag management, offering better visibility into metrics and observability.
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