
Overview
Access a curated dataset of franchise and women-owned businesses with verified firmographics, ownership structure, and industry classification. Built for marketers, financial institutions, and B2B solution providers looking to identify high-value targets across diverse business sectors.
Data Axle, formerly Infogroup, has been a trusted provider of data-driven solutions since 1972. With verified coverage of over 95% of U.S. businesses and consumers, Data Axle delivers accurate, privacy-compliant data to power analytics, targeting, and activation. Our B2B and B2C datasets are built from deterministic sources and continuously updated.
Segment Categories:
- Industry Classification – Food & Beverage, Retail, Health & Fitness, Education & Childcare, Professional Services
- Business Type – Franchise operations, Women-owned businesses, Women-owned franchises
- Annual Revenue – $500K to $10M+
- Business Size – 1 to 100+ employees
- Geographic Scope – Local, Regional, and National footprints
- Franchise Activity – New openings, expansion plans, renewal indicators
- Ownership & Certifications – Sole proprietorship, LLC, WBENC/NMSDC certification
- Contact Information – Validated emails, phone numbers, mailing addresses, decision-maker roles
Key Features:
- Over 300 curated business segments specific to franchise and women-led operations
- Firmographic granularity including ownership, certifications, and brand affiliation
- Real-time indicators on growth activity (e.g., new openings, planned expansions)
- Privacy-compliant, regularly updated, and ready for analytics deployment
- Compatible with CRMs, CDPs, marketing platforms, and sales tools
Use Cases:
- B2B Lead Generation: Engage franchise owners and women entrepreneurs with targeted offerings
- Partnership Development: Identify sourcing, distribution, or co-branding prospects
- Territory & Expansion Planning: Assess geographic coverage and growth trajectories
- CRM Enrichment: Append verified business and contact attributes to internal systems
Next Steps:
- Request listing access
- Data Axle team will contact you to finalize audience, data cut, and delivery method / frequency
- Need a Custom Audience? We deliver tailored segments within 5–10 business days
Business Need:
- Diverse Market Targeting: Reach underrepresented business segments with verified ownership intelligence
- Franchise Growth Intelligence: Track recent and upcoming franchise activity to time offers strategically
- Segmentation Accuracy: Refine targeting by business type, size, revenue, and certification
- Compliance & Enrichment: Improve campaign compliance and ROI with clean, verified data
Details
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Delivery details
AWS Data Exchange (ADX)
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Additional details
You will receive access to the following data sets.
Data set name | Type | Historical revisions | Future revisions | Sensitive information | Data dictionaries | Data samples |
|---|---|---|---|---|---|---|
MKT_FRAN_WOMEN_OWNED_BUSINESS | Last 1 revisions | All future revisions | Not included | Not included |
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