Teavaro's Marketing Identity Activation Hub transforms fragmented first-party data through a deterministic, real-time identity graph, resolving your prospect and customer identifies and profile links in milliseconds and activating enriched profile data across your entire MarTech stack; secure, privacy compliant, and ready to power personalized marketing, your AWS data warehouse, and agentic use cases.
Address first-party data quality and privacy compliance issues using real-time identity resolution methods not affected by browser and ad blocker restrictions, and truly connect with your prospects and customers across all your media channels and devices.
From anonymous site visitors, which can be tracked via server cookie, to login, cross-domain, click, and network identified customers, Teavaro connects your prospect and customer signals with full privacy compliance to drive data quality and reach (user/customer recognition) with 20-50% incremental value to conventional solutions.
Ingest behavioural and transactional data and enrich it with a Unified Marketing ID (UMID) for optimised real-time activation across your MarTech and AdTech systems.
Use built-in privacy management tools with advanced server-side data pipelines to drive more data value across your AWS services (S3, Redshift, Bedrock, etc.), and power more accurate insights, agentic-enabled customer intelligence, and hyper personalization.
Using a single pipeline event, we handle real-time IDR, analytics data collection, user-agent and IP derived data enrichment, and data inlining including profile data and engagement content, which can also be obtained in real-time from external sources (APIs), and returned as JSON to the client (browser / app) and / or posted via webhook to required systems.
Highlights
Increase Privacy Compliant First-Party Data Quality & Reach: Overcome browser restrictions and ad blockers by leveraging real-time identity resolution across channels, devices, and domains, to create your first-party data foundation from own media channels for GenAI use cases: for example user-level data insights and hyper personalised content.
Maximise Marketing Outcomes and Conversions through Unified Customer Journeys: Implement a Unified Marketing Identifier to synchronise user interactions and create seamless, personalised experiences in an omnichannel environment.
Future-Proof Data & Analytics Infrastructure: Leverage your existing investments in data warehouses and data lakes to power real-time marketing and analytics, ensuring long-term scalability and efficiency.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Includes up to 1.5 million managed identities. Please note that the price listed is an approximate estimate and varies based on company size and specific business needs. For a more accurate quote, please contact our sales team aws-marketplace-sales@teavaro.com.
You buy this on a contract basis with two pricing dimensions. The base Identity Activation Hub covers up to 1.5 million managed identities, so pricing scales with the number of identities you manage. The listed base price is an estimate that varies with your company size and business needs. The additional usage dimension covers overage and extra usage beyond your base allowance, as defined on your Order Form. Together, the two dimensions let you start with a set identity volume and pay for usage that exceeds it. Contact the vendor for an accurate quote.
Top-of-mind questions for buyers
What counts as one managed identity for billing purposes?
A managed identity is a resolved, deduplicated customer anchored to a Unified Marketing ID (UMID). The system links signals like logins, click events, and cross-domain interactions into one identity. Each real person counts once, even across multiple devices, browsers, or brand domains, rather than being counted as separate users.
What happens if I manage more than 1.5 million identities?
The base Identity Activation Hub dimension covers up to 1.5 million managed identities. Once you pass that allowance, the additional usage dimension applies. Overage and extra usage are billed as defined on your Order Form, so the exact terms depend on your negotiated agreement.
How do the two pricing dimensions combine on my invoice?
The base Identity Activation Hub dimension is your committed identity volume up to 1.5 million. The additional usage dimension bills separately for overage beyond that amount. Both can appear together: you pay the base commitment plus any usage that exceeds it, per your Order Form terms.
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