Overview

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Auth0 takes a modern approach to Identity and enables organizations to provide secure access to any application, for any user or non-human identity. Auth0 is highly customizable, and simple yet flexible. Safeguarding billions of login transactions each month, Auth0 delivers convenience, privacy, and security so customers can focus on innovation. Auth0 is a part of Okta, Inc., The Worlds Identity Company.
With Auth0, you can rapidly integrate authentication and authorization for web, mobile, and legacy applications, with new Fine Grained Authorization (FGA) that goes beyond role-based access control.
Authenticate users or non-human identities across all applications with your own custom, secure, and standards-based unified login. With Universal Login, users are redirected to a central authorization server. Because authentication takes place on the same domain as the login, credentials are not sent across sources, increasing security and protecting against attacks like phishing and credential stuffing. OAuth 2.0 recommends that only external user agents (like the browser) should be used by native applications for authentication flows. Universal Login provides this in a secure manner while also enabling SSO.
[NEW!] Auth0 for AI Agents: Turn AI agents into production-ready systems.
Move from AI pilot to secure production faster. Auth0 provides the identity foundation to help secure AI agents and make your products AI-ready. By getting identity right from day one, you can leverage the full power of identity to scale your AI initiatives and the smart, tailored experiences your customers demand.
Flexible pricing for developers and companies, based on use case (B2C or B2B) and number of active users is available, alongside special pricing for startups and nonprofits.
For more details on pricing, visit the Auth0 website: https://auth0.com/pricing .
Highlights
- Easy to build with, maintain, and use: Build and enhance your digital apps and services in less time by allowing your talented application developers and identity engineers to focus on innovation rather than spending their valuable time on low-value, time consuming tasks that are not directly helping to drive the business forward.
- Robust Ecosystem: Extend Okta to create engaging digital experiences and enhance security with over 7,000 pre-built partner integrations across the Okta Integration Network, and Marketplace to address your use cases of today, and tomorrow..
- Comprehensive AWS Integrations: Centralize and secure access to AWS and manage entitlements across all AWS accounts for end users, developers and the applications they build with pre-built integrations and customizable workflows.
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Dimension | Description | Cost/12 months |
|---|---|---|
Auth0 Platform | 10,000 MAU, 5 Enterprise Connections, Unlimited Orgs | $40,250.00 |
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All orders are non-cancellable and all fees and other amounts that you pay are non-refundable. If you have purchased a multi-year subscription, you agree to pay the annual fees due for each year of the multi-year subscription term.
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Through our expert teams and robust digital resources, we ensure you can always access urgent and proactive support, whenever and however you need it, anywhere in the world. Access the Okta Community to get help, engage with us and your peers, submit product requests, and access the key resources you need to drive success. We offer support packages to align with your requirements to give you the power of choice. For more information, please visit https://support.okta.com/help For additional information please visit https://support.okta.com/help . You can also email support@okta.com
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Customer reviews
Identity platform has simplified external user access and improved secure portal onboarding
What is our primary use case?
We generally use Auth0 Platform to provide identity provider services to our customers who are not part of our domain, such as when we work for different clients. For one client, Auth0 Platform was already in place, so we used it to onboard users and applications. External users with domains such as gmail.com or facebook.com were onboarded to Auth0 Platform, and we provided access to them through that platform. We also onboarded a few applications there for those purposes.
Currently, we are not using Auth0 Platform to secure artificial intelligence-powered, generative AI, or agent-based applications. We have only used it for external applications and some internal applications.
Auth0 Platform serves an insurance industry client, specifically an insurance company, with an HR portal, a few portals that the security team uses, and several insurance portals. They use Auth0 Platform for security and as their identity provider.
What is most valuable?
Auth0 Platform's best features include a great graphical user interface. When any new user who has never used Auth0 Platform previously arrives and has any knowledge in identity and access management, they can easily navigate through the portal and use it without needing any prior training for beginner-level work.
The impact on our company has been positive. If we were to use Entra ID or any other identity provider that we evaluated, we would need to onboard users to our platform and create mail domains or invite them as guests. With Auth0 Platform, integration and providing access to external users, not just organization users, was much easier. Managing users was also easier, and this tool has a great graphical user interface, making it easier for us to check logs if users are facing any issues. Providing any access was also easier and quite smooth.
The biggest return on investment for me using Auth0 Platform is that, compared to Okta, which is an identity provider with a good reputation, Auth0 Platform was a new product. Compared to SailPoint or CyberArk, Auth0 Platform's graphical user interface is quite user-friendly, very easy to use and integrate, and also easier to learn.
What needs improvement?
Regarding improvements for Auth0 Platform, during the last time I used it, I observed that during log analysis or when using the search or filter options, I missed some features. If I went into Entra and tried to filter to find a log, those filtering features are missing in Auth0 Platform, which I felt could be improved. Additionally, providing users with access to applications was not that easy to navigate, and it was difficult to see which user has which application access. If that could be improved, Auth0 Platform will be more user-friendly.
I rate Auth0 Platform an eight, not a ten, because although it offers a great user experience, there are still some aspects to improve. During log analysis, it is not quite easy for us to see if a user has access to applications or which user is facing any issues, so those filtering features are missing. That is why I rated it eight; otherwise, I would have rated it ten out of ten.
For how long have I used the solution?
I have been using Auth0 Platform for the last three years, from 2020 to 2025.
What do I think about the stability of the solution?
During my tenure working with Auth0 Platform, I never saw any kind of lag or Auth0 Platform portal going down. We never faced any challenges due to Auth0 Platform. Unlike Azure , where I have seen outages many times, with Auth0 Platform, I never experienced such issues in the last few years.
What do I think about the scalability of the solution?
Regarding the scalability of Auth0 Platform, the number of users does not matter. As we continue to increase the user count, Auth0 Platform supports it and does not lag. It will support 2,000 users, and we can even onboard more than 2,000 users and work with them smoothly. Users can authenticate through the platform and get authorization to use authorized applications. There are no issues with scalability; Auth0 Platform is very good in this regard.
How are customer service and support?
We never reached out to customer support, as our team did not handle that. Our client dealt with customer support, so I do not have much insight into that area.
Which solution did I use previously and why did I switch?
I am not sure what solution was being used before Auth0 Platform because Auth0 Platform was already in place when I joined. In other clients, I observed they were using on-premises Active Directory and Entra ID for identity provider services, but in this case, I saw they are integrating Entra ID, Active Directory, and Auth0 Platform as one system. This allows internal users to get authenticated through Auth0 Platform, and external users are also authenticated through Auth0 Platform.
How was the initial setup?
Auth0 Platform's initial setup was not very complex. It was easier compared to other products because it functions as software as a service. We registered it on Entra ID as an application and then started using it.
What about the implementation team?
I am not sure about the help for setup from an integrator, reseller, or consultant, but I see many integrators available. However, I never used any.
What was our ROI?
The biggest return on investment for me using Auth0 Platform is that, compared to Okta, which is an identity provider with a good reputation, Auth0 Platform was a new product. Compared to SailPoint or CyberArk, Auth0 Platform's graphical user interface is quite user-friendly, very easy to use and integrate, and also easier to learn.
Which other solutions did I evaluate?
Before choosing Auth0 Platform, I mainly evaluated CyberArk, which is a great product but its graphical user interface is not quite user-friendly. For anything I need to check, I often have to search for where this option is or what I have to do, and it is integrated into one portal, which makes it difficult to remember where everything is. In contrast, with Auth0 Platform, I see everything clearly on the left-hand side menu, and I can navigate without confusion. This is a significant advantage.
What other advice do I have?
Currently, in our environment, we are using mostly all the applications on on-premises servers, and they are getting migrated to cloud, which is Red Hat OpenShift , and they are in pods. I am not sure if all are migrated because when I was working, the migration was in progress.
We had four environments deployed: user acceptance testing, production, test, and development. We used to onboard applications for these environments to the different tenants of Auth0 Platform. The application team performed different testings per their environments, and then we deployed them to production. Auth0 Platform's multi-tenant option was available, which made it easier to deploy different environments of the application in different tenants. It was easier for us to segregate and manage because if any application team did not know their tenant ID or any other details they needed, we could easily provide that information due to the multi-tenant capability in Auth0 Platform.
After implementing Auth0 Platform, I have seen measurable improvements in scalability, security, and developer velocity with our cloud environments. It was easier for us to scale our applications to external users. Through Entra ID, we were required to onboard users through guest invites or inviting them to our tenant, which made it difficult to manage all external and internal users in one tenant due to architectural-level challenges. After integrating Auth0 Platform, everything was segregated. Internal users remained in Entra while external users were directly on Auth0 Platform. This made management straightforward. If we need to work on any external users, we can just log into Auth0 Platform and manage them without worrying about duplicating actions on internal user IDs. Those issues never occurred after implementing Auth0 Platform.
Overall, I rate Auth0 Platform an eight out of ten.
Smooth Onboarding, Excellent Performance, and Effortless Auth with Great SSO Integrations
Auth0 Made Multi-Tenant SSO and MFA Actually Manageable
Unified identity platform has simplified brand logins and strengthened customer authentication
What is our primary use case?
Auth0 Platform is the main identity provider at my company for different brands, serving as a gateway to downstream systems.
Each brand uses Auth0 Platform for authentication and authorization purposes, with different services and functionalities downstream where each system is secured by a JWT token signed by the Auth0 tenant, making Auth0 Platform serve as the identity protection layer and authentication and authorization protocol.
Auth0 serves as an attack protection layer, security and access control, automation and onboarding layer.
What is most valuable?
Auth0 Platform offers excellent features including social logins, Single Sign-On options, Multi-Factor Authentication, customizable login UI, and security features such as breached password detection, bot detection, suspicious IP throttling, and anomaly detection.
The most valuable feature in my day-to-day work is the customizable login UI because brands want to customize their universal login, including both the login and registration forms, tailoring the universal login features to their brand's theme. The ease of customization in our Auth0 Platform tenants has been very useful for the brands, helping them stay up to date with current industry standards while maintaining the security of the identity provider.
Enterprise SSO is also one of the most sought features among our brands, allowing a user signing in to a single application to log in without traditional friction in multiple applications at the same tenant, which reduces user friction while maintaining strong security.
Auth0 Platform offers excellent integration with modern web and mobile applications, allowing our brands to deliver new products easily and conveniently. This integration helps them stay up-to-date with industry standard authentication platforms and facilitates the delivery of new features through straightforward integration with continuous integration and continuous delivery processes.
What needs improvement?
One of the sought features in our company that we would like Auth0 Platform to improve is the adoption of new features and how quickly they are integrated. I would appreciate more extensibility features, as although extensions and plugins exist for ease of extensibility, they still are insufficient. For example, social login account linking remains unavailable in Auth0 Platform, which is one of the most requested features from our brands. Additionally, multiple custom domains are also a sought feature, especially for tenants where multiple brands share the same database in the same tenant.
For how long have I used the solution?
I have been using Auth0 Platform for almost three years.
What was our ROI?
I do not have specific metrics available at this time, but various brands have reported significant increases in consumer engagement since adopting Auth0 Platform. Comparatively to the previous identity provider, their releases are faster now. However, I cannot provide specific metrics, but we have observed substantial feedback from our brands and consumers.
What other advice do I have?
Auth0 Platform offers excellent integration with modern web and mobile applications, allowing our brands to deliver new products easily and conveniently. This integration helps them stay up-to-date with industry standard authentication platforms and facilitates the delivery of new features through straightforward integration with continuous integration and continuous delivery processes. I would rate this review an 8 out of 10.