Sold by: Okta, Inc
Deployed on AWS
Free Trial
AWS Free Tier
Built to tackle both Consumer and SaaS Apps across every industry. Authenticate, authorize, and secure access for applications, devices, and users.
4.4
Overview
Product Overview: Customer Identity Cloud makes it easy to add basic and advanced authentication and authorization capabilities to your applications. Built for consumer and SaaS apps in any industry, it allows you to add functionality like branded login flows, MFA, or Passkeys in a matter of days,not months. Advanced security features like Bot Detection and Attack Protection help protect against scripted login attacks behind the scenes while ensuring a smooth user experience. Developer-friendly tools make building, implementing, and integrating with your current and planned tech stacks easy.
Key OOTB features include:
- Branded Sign-Up and Sign-In
- Bot Detection
- Social Login
- B2B Enterprise Federation
- Adaptive Multi-Factor Authentication (MFA)
- Single Sign-On (SSO)
- API Access Management
- Customizable Authentication Flows using Actions
Customer Identity Cloud integrates with your existing AWS infrastructure, providing a unified approach to customer identity and access management. By centralizing identity, you can reduce complexity, enhance security, and accelerate time-to-market for your digital initiatives.
Highlights
- Easy to build with, maintain, and use: Build and enhance your digital apps and services in less time by allowing your talented application developers and identity engineers to focus on innovation rather than spending their valuable time on low-value, time consuming tasks that are not directly helping to drive the business forward.
- Robust Ecosystem: Extend Okta to create engaging digital experiences and enhance security with over 7,000 pre-built partner integrations across the Okta Integration Network, and Marketplace to address your use cases of today, and tomorrow..
- Comprehensive AWS Integrations: Centralize and secure access to AWS and manage entitlements across all AWS accounts for end users, developers and the applications they build with pre-built integrations and customizable workflows.
Details
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Delivery method
Deployed on AWS
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Introducing multi-product solutions
You can now purchase comprehensive solutions tailored to use cases and industries.
Features and programs
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Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Free trial
Try this product free according to the free trial terms set by the vendor.
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Auth0 Platform | 10,000 MAU, 5 Enterprise Connections, Unlimited Orgs | $40,250.00 |
Vendor refund policy
All orders are non-cancellable and all fees and other amounts that you pay are non-refundable. If you have purchased a multi-year subscription, you agree to pay the annual fees due for each year of the multi-year subscription term.
Custom pricing options
Request a private offer to receive a custom quote.
Legal
Vendor terms and conditions
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Content disclaimer
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Support
Vendor support
Through our expert teams and robust digital resources, we ensure you can always access urgent and proactive support, whenever and however you need it, anywhere in the world. Access the Okta Community to get help, engage with us and your peers, submit product requests, and access the key resources you need to drive success. We offer support packages to align with your requirements to give you the power of choice. For more information, please visit https://support.okta.com/help For additional information please visit https://support.okta.com/help . You can also email support@okta.com
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
By Okta, Inc
By One Identity
By CyberArk
Top
10
In Infrastructure as Code, Application Development, Security
Top
100
In Applications
Top
100
In Security
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Authentication Mechanism
"Supports branded sign-up and sign-in flows with multiple authentication methods including social login and enterprise federation"
Multi-Factor Authentication
"Provides adaptive multi-factor authentication with support for advanced security techniques like passkeys"
Security Protection
"Implements bot detection and attack protection mechanisms to prevent scripted login attacks"
Access Management
"Enables single sign-on (SSO) and API access management across applications and infrastructure"
Identity Workflow Customization
"Offers customizable authentication flows using configurable actions and developer-friendly integration tools"
Single Sign-On (SSO)
Supports automatic user synchronization across multiple directories with one-click access to corporate applications across on-premises and cloud environments
Multi-Factor Authentication
Provides diverse authentication methods including passwordless, passkeys, one-time passcodes, push notifications, biometric data, and security keys with real-time reporting capabilities
Identity Lifecycle Management
Enables role-based user provisioning with least-privileged access controls and automated user management workflows
Cloud Directory Services
Offers secure cloud-based directory management with web interface for managing users, authentication policies, and access controls
Security Integration
Supports pre-built authentication connectors with third-party web applications and integrations with cloud infrastructure platforms like AWS IAM, AWS SSO, Amazon Cognito, and Amazon EventBridge
Multi-Factor Authentication
Comprehensive, context and risk-aware authentication methods supporting passwordless user experiences
Single Sign-On
One-click secure access mechanism for applications and resources across cloud and on-premises environments
Identity Lifecycle Management
Automated workflow orchestration for identity management, access reviews, and compliance requirements
Web Session Protection
Advanced monitoring and visibility into user actions within web applications beyond initial login
Identity Directory
Scalable cloud-based directory for unified user management across enterprise environments, reducing identity fragmentation
Standard contract
No
No
No
Customer reviews
Computer Software
Effortless Secure Authentication
Reviewed on Jan 08, 2026
Review provided by G2
What do you like best about the product?
What I like best about Auth0 is how quickly it lets teams implement secure authentication without reinventing the wheel. It also offers a great balance between flexibility and ease of use, making complex identity flows manageable.
What do you dislike about the product?
it can become expensive as usage grows, especially for advanced features
What problems is the product solving and how is that benefiting you?
Auth0 handles authentication and security for us so we don’t have to build it ourselves, which saves time and reduces risk.
Roman Y.
Effortless Integration, Speedy Development
Reviewed on Jan 05, 2026
Review provided by G2
What do you like best about the product?
I use Auth0 for authenticating users in my React SPA and managing them. I love that it's a unified tool for all company projects and provides a secure way of authentication. The UI for managing users and authentication methods is so useful, and I appreciate the user management dashboard for admin users through the Auth0 plugin. The easy integration speeds up development, allowing us to release products faster. I also like the customizable UIs and the ready-to-use plugin for user management, which is provisioned as a website. The initial setup was really easy and took less than a day. Plus, I don't even know of any other easy-to-use or free tier alternatives as good as Auth0.
What do you dislike about the product?
I don't like that different auth methods create different users. I would want to unify users by email address, no matter the way they log in. It's something I guess is doable, but it's not the default setting.
What problems is the product solving and how is that benefiting you?
Auth0 provides a unified tool for authentication across projects, a secure method for authenticating, and a UI for user management. Its integration speeds up development, enabling faster product releases.
Aakriti M.
Effortless Security with Auth0, Minor Trade-Offs
Reviewed on Dec 26, 2025
Review provided by G2
What do you like best about the product?
I really like the easy and flexible authentication flows that Auth0 provides. The powerful token standards and multi-factor authentication are great for security enhancement. I appreciate the scalability and the fact that security is by default. The speed of implementation is also something I like about Auth0. Overall, these features make the experience with Auth0 positive for me.
What do you dislike about the product?
The areas where Auth0 could be better is pricing and cost producibility. Its limited customization of login page, its vendor login concern. Overall, I would say that it excels at security standard and speed to market. But trade off show up in cost, complexity, complexity at scale, and customization depth.
What problems is the product solving and how is that benefiting you?
Auth0 helps me solve the complexity and security risks of building authentication systems. It handles password and token security, offers protections, compliance, and supports social and passwordless logins. This enables faster development, enhanced security, and lets me focus on product features by outsourcing authentication.
Rajiv .
Effortless Social Login Integration for Node.js
Reviewed on Dec 26, 2025
Review provided by G2
What do you like best about the product?
Basically i used into taking the implementation into nodejs for taking for signup using other social login easily not requiring the setup for each flow just key add in their platform with connectivity in it and key addition in it as well as you can do the google login as well as signup in nodejs in it easily and moreover it will be best for who wants to works to add authentication flows of different social media
What do you dislike about the product?
Design-wise option is less for authentication flow otherwise everything is fine
What problems is the product solving and how is that benefiting you?
It helps me to do the faster process of social media logins as well as easy to setup in code and it gives me the benefits for not wasting my time on setup for all key and nodejs modules just one configuration and it start working for it
Nelofar Q.
Effortless Authentication with Room for Growth
Reviewed on Dec 25, 2025
Review provided by G2
What do you like best about the product?
I like Auth0 for its easy authentication, especially for Multi-Factor Authentication use. I find the setup very easy, which is a huge plus. It offers a great dashboard for user analytics, which is really beneficial.
What do you dislike about the product?
There's some pricing concerns since pricing increases with users and content. The console interface can seem overwhelming at first with lots of options and can require deeper learning.
What problems is the product solving and how is that benefiting you?
I use Auth0 for easy authentication, supporting Multi-Factor Authentication, simplifying sign-ons for interactive displays, and detecting anomalies. It offers an easy setup and a great dashboard for user analytics.