Category: Compute

Delivering standout content that entices and engages viewers is a continuous challenge for modern content providers, especially in capturing the fast-paced action of live sport. Recognizing that personalization is paramount to audience engagement, at the start of the 21/22 season, DFL Deutsche Fußball Liga GmbH launched several fan-first offerings, many of which use technologies from […]

Today, Amazon Interactive Video Service (Amazon IVS) introduced Amazon IVS Chat, a new feature that enables developers to build interactive experiences designed to scale alongside Amazon IVS live streams. The team at Amazon IVS understands the importance of live chat as a core part of social video. Alongside Timed Metadata, Amazon IVS Chat is a foundational technology […]

Motion picture and television workloads that require high-fidelity color monitoring such as color grading, VFX compositing, digital intermediate, finishing, and master quality control have typically been precluded from running in the cloud due to the traditional 8-bit 4:2:0 sRGB color space limitations of pixel streaming clients such as Teradici’s CAS and AWS NICE DCV (NICE […]

Media & Entertainment (M&E) customers seeking to modernize their Media Asset Management (MAM) on Amazon Web Services (AWS) have questions to consider before getting started: Should they build their own solution or invest in a 3rd party system? How can they best leverage AWS services to get the most from a MAM in the cloud? […]

Marking a major milestone for an application celebrating it’s 30th anniversary that was once only available on dedicated hardware, Autodesk has enabled Flame 2023 to run on Amazon Web Services (AWS). Autodesk ® Flame ® provides high-end 3D visual effects (VFX), finishing and color grading software used across advertising, and episodic and feature film VFX […]

AWS Media & Entertainment (M&E) customers continue to seek ways to re-invent their businesses to be more flexible and efficient in a rapidly changing media environment. Cloud processing and distribution of file-based media are now mature workloads; however, the cloud-based production of the highest value live content is a relatively new concept. Many large broadcast […]

Customers in the media and entertainment industry interact with digital assets in various formats. Common assets include digital camera negatives, film scans, post-production renders, and more, all of which are business-critical. As assets move from one step to the next in a workflow, customers want to make sure the files are not altered by network […]

Introduction As the media and entertainment (M&E) industry evolves, companies within the space are finding more opportunities to use artificial intelligence (AI) and machine learning (ML) to deliver a better customer experience. Customer acquisition, retention, and engagement are key areas where AI/ML technologies are poised to deliver significant value. With increasingly complex content consumption patterns, […]

Authored by Greg Holick, Vice President of Product at Cloudsoda.io. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. The media and entertainment content production process is highly orchestrated. It encompasses establishing the creative vision, scouting shoot locations, […]

Today, we introduce the Amazon Web Services (AWS) Reference Architecture for Virtual Production with Epic Games’ Unreal Engine. AWS customers, when challenged with building the right architecture for virtual production, can follow the best practices outlined in this post. This reference architecture is built with security, agility, and operational excellence in mind. AWS Reference Architecture […]